Poptin vs POWR
We give Poptin and POWR the same GPA: 2.4 out of 4.0. Poptin grades higher on features. POWR grades higher on value for money. They get the same grade on the free plan, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Poptin
Popups and embedded forms, with email campaigns and automations
POWR
Library of 60+ website widgets, from popups and forms to feeds
How we grade them
| 2.4GPAPoptinFair | 2.4GPAPOWRFair | |
|---|---|---|
| Value for money | CPoptin counts unique visitors, so 20,000 a month is past Basic's 10,000 and onto Pro: $47 a month billed yearly ($59 monthly) for 50,000 visitors on 4 domains. That's on the dear side of the middle for popup tools here. | BGraded on the popup app alone. A site with 20,000 visitors needs Pro for exit intent and 1,000 sign-ups a month: $11.87 billed yearly ($15.84 monthly), in the cheapest quarter here. But each app is priced on its own, and all of them means Business at $79.19. |
| Free plan and trial | CFree forever with unlimited popups, but only for 1,000 visitors a month on one domain, with Poptin branding. A tiny blog might live on it. Most sites will hit the cap quickly. | CEvery app has a free version, but the free popup stops at 25 sign-ups a month, shows POWR branding and has no exit intent. Starter at $4.83 drops the branding but keeps the 25 cap. Fine for a look, not for a real site. |
| Features | BBars, slide-ins, full-screen and gamified popups, embedded forms, exit intent, 15+ targeting rules, A/B tests, teasers and coupons, plus email campaigns and automated sequences on top. It covers the whole job. | CSet beside its listed alternatives, which is fairer for a library of 60+ apps: the popup has 250+ templates, coupon, survey and age-check types, and exit-intent, delay and click triggers on Pro. There's no A/B testing on record, though, and the other apps are a different job. |
| Ease of use | CNo rating on record. Templates get you started, but between 15+ targeting rules, triggers, A/B tests and an email builder, there's a fair bit to set up. | CNo rating on record. It installs as an app on Shopify, Wix and Squarespace or with embed code, and the editor needs no code, but you still build each popup and set its triggers. |
| Platforms and integrations | BWeb, with 70+ integrations including Mailchimp, Klaviyo, HubSpot, Salesforce and ActiveCampaign, plus Zapier, Make, WordPress and its own API. No desktop or phone app, so B is the top. | BWeb only, but its apps install on more than 70 platforms, including Shopify, Wix, BigCommerce, Squarespace and Joomla, and Pro syncs to Mailchimp, Google Sheets and Zapier. No desktop or phone app. |
| Best for | popups with email campaigns built in | a cheap popup plus a few other widgets |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Poptin and POWR. How we grade
Price against what you get
Poptin starts at $19 a month and scores 2.7 out of 4 on features, ease of use and platforms. POWR starts at $4.83 a month and scores 2.3.
Poptin scores higher, and starts $14.17 a month higher: the question is whether the extra is worth that to you. Of the other popup and widget tools on the chart, none scores higher than Poptin for less, and none scores higher than POWR for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Poptin starts at $19 per month for up to 500 email contacts and 5,000 visitors (Growth). POWR starts at $4.83 per app / month, billed annually.
- Poptin also covers marketing automation, email campaigns and a/B testing.
- POWR also covers templates and no-code.
At a glance
| Poptin | POWR | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $19 per month for up to 500 email contacts and 5,000 visitors (Growth) | $4.83 per app / month, billed annually |
| Free plan | 1,000 visitors a month on 1 domain with unlimited popups and Poptin branding, plus 250 email contacts and 500 email sends. | Every app has a free version; the free Popup allows 5 popup elements and 25 submissions a month, shows POWR branding and has no exit intent. |
| Free trial | None listed | None listed |
| Web | ||
| Made by | Poptin | POWR |
| Price read from | poptin.com | powr.io |
| Checked | Oct 18, 2026 | Oct 18, 2026 |
Who each one suits
Poptin
- Small sites that need a free popup tool with a monthly visitor allowance
- Businesses that want popups and their email list in one place
- Agencies running popups on many client sites from sub-accounts
POWR
- Small sites that need a popup plus a few other widgets, such as a form or a feed
- Shopify, Wix and Squarespace stores adding features without code
- Trying a popup for free before paying for one app
Worth knowing
Poptin
- The free plan stops at 1,000 visitors a month on one domain and shows Poptin branding.
- Basic covers a single domain; Pro allows 4, and unlimited domains, sub-accounts and users need Agency.
- Email is priced separately by contacts: Growth starts at $19 a month for 500 contacts and $119 at 10,000.
POWR
- Starter and Pro upgrade only one app type each; covering several apps means several subscriptions or the Business plan.
- For popups, exit intent, delay triggers and Mailchimp or Zapier sync need Pro; the free and Starter versions stop at 25 submissions a month.
- Monthly upgrades are not refunded; annual and two-year upgrades can be refunded within 5 days of purchase.
- Its pages state the yearly saving differently: 10% in the FAQ and 20% on the popup page, with listed prices 20% to 31% below monthly.
Key features
Poptin
- Popup and form types
- Lightboxes, floating bars, full-screen overlays, slide-ins, gamified popups, social widgets, mobile popups and embedded contact or sign-up forms.
- Triggers and targeting
- More than 15 targeting rules by behavior, location, device and page, display frequency controls, and exit-intent triggers.
- A/B testing and teasers
- Compare timing, templates and triggers between popup versions, and show a small teaser icon that opens the full popup on a click.
- Coupons
- Create coupon codes inside a popup to give shoppers a reason to buy now.
- Email campaigns and automations
- A drag-and-drop email builder, segments, tags, one-off campaigns and automated sequences triggered by what contacts do.
- 70+ integrations and an API
- Sends leads to email tools and CRMs such as Mailchimp, Klaviyo, HubSpot and Salesforce, with more through Zapier and Make, plus its own API.
POWR
- Popups for many jobs
- Email sign-up, coupon, exit-intent, abandoned-cart, age-check, survey and promotion popups, with more than 250 templates to start from.
- Triggers and display rules
- From Pro, show a popup on exit intent, after a delay or on a click, cap how often visitors see it and schedule campaigns for set dates.
- 60+ other website apps
- Form builders, photo and video galleries, Instagram and social feeds, countdown timers, product reviews, FAQ, live chat and PayPal or Stripe buttons.
- Works on most site builders
- Apps install on more than 70 platforms, including Shopify, Wix, BigCommerce, Squarespace and Joomla, or on any HTML site with embed code.
- Lead capture and follow-up
- Submissions land in a dashboard with instant alerts; Pro adds an automated welcome email and sync to Mailchimp, Google Sheets and Zapier.
- One dashboard for every app
- Manage all apps across all your sites in one place, with the contacts and payments each one has collected.
Plans
Poptin
Free$0
1,000 visitors a month on 1 domain, unlimited popups and forms with Poptin branding, 250 email contacts and 500 email sends.
Growth (Emails & Poptins)$19
per month for up to 500 contacts, billed monthly
Unlimited emails, 5,000 visitors a month on unlimited domains, no branding. Rises with the list: $119 a month at 10,000 contacts.
Basic$20
per month for up to 10,000 visitors, billed annually ($25 monthly)
Popups only: unlimited popups and forms on 1 domain without Poptin branding, with chat and email support.
Pro$47
per month for up to 50,000 visitors, billed annually ($59 monthly)
Popups only, on up to 4 domains.
Agency$95
per month for up to 150,000 visitors, billed annually ($119 monthly)
Unlimited domains, sub-accounts and users for clients, and premium support. Steps up to 2,000,000 visitors at $799 a month yearly.
EnterpriseCustom
Custom visitor limits, extra security, a dedicated account manager and migration help.
POWR
Free$0
The free version of each app. For the Popup app: 5 popup elements and 25 submissions a month.
Starter$4.83
per app / month, billed annually ($7.04 billed monthly)
Upgrades one app type. For Popup: no POWR branding and unlimited elements, but still 25 submissions a month and no exit intent or Mailchimp.
Pro$11.87
per app / month, billed annually ($15.84 billed monthly)
Upgrades one app type. For Popup: 1,000 submissions a month, exit intent, delay and click triggers, a welcome email, and Mailchimp and Zapier sync.
Business$79.19
per month, billed annually ($98.99 billed monthly)
Upgrades the whole account: every feature on all 60+ apps, unlimited popup submissions and 10,000 Email Blast sends a month.
Ways to pay less
Poptin
- Annual discount
Yearly billing saves 20% on popup plans
Basic is $20 a month billed yearly ($240) against $25 monthly, Pro $47 against $59 and Agency $95 against $119.
POWR
- Annual discount
Yearly and two-year billing cost less
Popup Starter is $4.83 a month billed annually against $7.04 monthly; the FAQ gives 10% off yearly and 20% off two-year billing.
- Nonprofit
Half price for registered nonprofits
Registered nonprofits get 50% off yearly upgrades, arranged through customer support.
