Popupsmart vs POWR
We give Popupsmart and POWR the same GPA: 2.4 out of 4.0. Popupsmart grades higher on features. POWR grades higher on value for money. They get the same grade on the free plan, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Popupsmart
No-code popup builder with AI drafting and 500+ templates
POWR
Library of 60+ website widgets, from popups and forms to feeds
How we grade them
| 2.4GPAPopupsmartFair | 2.4GPAPOWRFair | |
|---|---|---|
| Value for money | CEvery page load counts, so a site with 20,000 visitors viewing a few pages each passes Basic's 50,000 pageviews. Advanced is $57.50 a month billed yearly ($690), or $69 monthly, and adds A/B testing. That's toward the dear end of popup tools here. | BGraded on the popup app alone. A site with 20,000 visitors needs Pro for exit intent and 1,000 sign-ups a month: $11.87 billed yearly ($15.84 monthly), in the cheapest quarter here. But each app is priced on its own, and all of them means Business at $79.19. |
| Free plan and trial | CFree forever, but 1 live popup at a time, on 1 website, for 5,000 pageviews a month, with Popupsmart branding. Enough to try it, not to run a busy site. | CEvery app has a free version, but the free popup stops at 25 sign-ups a month, shows POWR branding and has no exit intent. Starter at $4.83 drops the branding but keeps the 25 cap. Fine for a look, not for a real site. |
| Features | BAn AI builder that drafts campaigns, 500+ templates, gamified, coupon, cookie and call popups, targeting by exit intent, scroll, source, language and location, plus cart rules and revenue tracking on Shopify. The whole job, though A/B tests start at Advanced. | CSet beside its listed alternatives, which is fairer for a library of 60+ apps: the popup has 250+ templates, coupon, survey and age-check types, and exit-intent, delay and click triggers on Pro. There's no A/B testing on record, though, and the other apps are a different job. |
| Ease of use | CNo rating on record. One snippet installs it and the AI builder drafts a campaign from a sentence, but you still choose targeting rules, or trust Smart Mode, and tidy up the design. | CNo rating on record. It installs as an app on Shopify, Wix and Squarespace or with embed code, and the editor needs no code, but you still build each popup and set its triggers. |
| Platforms and integrations | BWeb, installed with one snippet on Shopify, WordPress, Webflow, Wix or any site, with leads sent to Klaviyo, Mailchimp, Zapier or a webhook. No desktop or phone app. | BWeb only, but its apps install on more than 70 platforms, including Shopify, Wix, BigCommerce, Squarespace and Joomla, and Pro syncs to Mailchimp, Google Sheets and Zapier. No desktop or phone app. |
| Best for | AI-drafted popups for small sites and shops | a cheap popup plus a few other widgets |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Popupsmart and POWR. How we grade
Price against what you get
Popupsmart starts at $32.50 a month and scores 2.7 out of 4 on features, ease of use and platforms. POWR starts at $4.83 a month and scores 2.3.
Popupsmart scores higher, and starts $27.67 a month higher: the question is whether the extra is worth that to you. Of the other popup and widget tools on the chart, 1 scores higher than Popupsmart for less, and none scores higher than POWR for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Popupsmart starts at $32.50 per month for up to 50,000 pageviews, billed annually. POWR starts at $4.83 per app / month, billed annually.
- Popupsmart also covers a/B testing.
At a glance
| Popupsmart | POWR | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $32.50 per month for up to 50,000 pageviews, billed annually | $4.83 per app / month, billed annually |
| Free plan | 5,000 pageviews a month on 1 website with 1 live popup and a 100-email monthly quota, with Popupsmart branding. | Every app has a free version; the free Popup allows 5 popup elements and 25 submissions a month, shows POWR branding and has no exit intent. |
| Free trial | None listed | None listed |
| Web | ||
| Made by | Popupsmart, Inc. | POWR |
| Price read from | popupsmart.com | powr.io |
| Checked | Oct 18, 2026 | Oct 18, 2026 |
Who each one suits
Popupsmart
- Small sites that want one free popup running
- Agencies and teams running popups across several websites
- Shopify stores that want cart-based popups and revenue tracking
POWR
- Small sites that need a popup plus a few other widgets, such as a form or a feed
- Shopify, Wix and Squarespace stores adding features without code
- Trying a popup for free before paying for one app
Worth knowing
Popupsmart
- The free plan allows only 1 live popup at a time on 1 website and 5,000 pageviews a month.
- A/B split testing starts at Advanced; Basic does not include it.
- Monthly plans can be refunded within 7 days and annual plans within 15 days.
- Sites above 500,000 pageviews a month need a custom quote.
POWR
- Starter and Pro upgrade only one app type each; covering several apps means several subscriptions or the Business plan.
- For popups, exit intent, delay triggers and Mailchimp or Zapier sync need Pro; the free and Starter versions stop at 25 submissions a month.
- Monthly upgrades are not refunded; annual and two-year upgrades can be refunded within 5 days of purchase.
- Its pages state the yearly saving differently: 10% in the FAQ and 20% on the popup page, with listed prices 20% to 31% below monthly.
Key features
Popupsmart
- AI builder and templates
- Describe a campaign and the AI builder drafts it, or start from more than 500 templates and adjust fonts, colors and CSS.
- Popup formats and campaigns
- Center, sidebar, full-screen, floating and teaser popups for email and form collection, coupons, gamification, cookie consent and phone calls.
- Targeting rules
- Show popups after a delay, on exit intent or scroll, on chosen pages, by new or returning visitor, traffic source, language, cookie or location.
- Smart Mode with AI
- Lets AI pick the audience for a campaign instead of setting targeting rules by hand.
- Shopify targeting
- On Shopify, target by cart total, cart products or login state, recommend products from the catalog and track revenue from each popup.
- Integrations
- Installs with one snippet on Shopify, WordPress, Webflow, Wix or any site, and sends leads to Klaviyo, Mailchimp, Zapier or a webhook.
POWR
- Popups for many jobs
- Email sign-up, coupon, exit-intent, abandoned-cart, age-check, survey and promotion popups, with more than 250 templates to start from.
- Triggers and display rules
- From Pro, show a popup on exit intent, after a delay or on a click, cap how often visitors see it and schedule campaigns for set dates.
- 60+ other website apps
- Form builders, photo and video galleries, Instagram and social feeds, countdown timers, product reviews, FAQ, live chat and PayPal or Stripe buttons.
- Works on most site builders
- Apps install on more than 70 platforms, including Shopify, Wix, BigCommerce, Squarespace and Joomla, or on any HTML site with embed code.
- Lead capture and follow-up
- Submissions land in a dashboard with instant alerts; Pro adds an automated welcome email and sync to Mailchimp, Google Sheets and Zapier.
- One dashboard for every app
- Manage all apps across all your sites in one place, with the contacts and payments each one has collected.
Plans
Popupsmart
Free$0
5,000 pageviews a month, 1 website, 1 live popup at a time and standard support.
Basic$32.50
per month for up to 50,000 pageviews, billed annually ($39 monthly)
3 websites, unlimited popups, no branding, 1 team member and priority support; $390 a year.
Advanced$57.50
per month for up to 100,000 pageviews, billed annually ($69 monthly)
5 websites, A/B split testing and 2 team members; $690 a year.
Pro$82.50
per month for up to 250,000 pageviews, billed annually ($99 monthly)
7 websites and campaign filing; $990 a year.
Expert$132.50
per month for up to 500,000 pageviews, billed annually ($159 monthly)
Unlimited websites and 4 team members; $1,590 a year.
EnterpriseCustom
For sites above 500,000 pageviews a month, priced by quote.
POWR
Free$0
The free version of each app. For the Popup app: 5 popup elements and 25 submissions a month.
Starter$4.83
per app / month, billed annually ($7.04 billed monthly)
Upgrades one app type. For Popup: no POWR branding and unlimited elements, but still 25 submissions a month and no exit intent or Mailchimp.
Pro$11.87
per app / month, billed annually ($15.84 billed monthly)
Upgrades one app type. For Popup: 1,000 submissions a month, exit intent, delay and click triggers, a welcome email, and Mailchimp and Zapier sync.
Business$79.19
per month, billed annually ($98.99 billed monthly)
Upgrades the whole account: every feature on all 60+ apps, unlimited popup submissions and 10,000 Email Blast sends a month.
Ways to pay less
Popupsmart
- Annual discount
Annual billing saves 20%
Basic is $390 a year ($32.50 a month) against $39 monthly ($468 a year); Expert is $1,590 a year against $159 monthly.
POWR
- Annual discount
Yearly and two-year billing cost less
Popup Starter is $4.83 a month billed annually against $7.04 monthly; the FAQ gives 10% off yearly and 20% off two-year billing.
- Nonprofit
Half price for registered nonprofits
Registered nonprofits get 50% off yearly upgrades, arranged through customer support.
