Poptin vs Qualaroo (2026): which should you pick?
As of Nov 13, 2026, Poptin grades higher than Qualaroo: 2.4 against 2.0 out of 4.0.
Checked Oct 18, 2026 and Nov 13, 2026 · graded Oct 18, 2026 and Nov 13, 2026 by ToolGPA
Poptin grades higher on features and platforms. They get the same grade on value for money, the free plan and ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
Poptin
Popups and embedded forms, with email campaigns and automations
Qualaroo
Website and in-app feedback surveys shown as small popups
Which one is for you
Pick Poptin if
- Fits if you want popups and email campaigns from one account
- Works for running a few sites, as Pro covers 4 domains
Look elsewhere if
- Tight if you're on the free plan, which stops at 1,000 visitors a month on one domain with Poptin branding
- Pricey if you mostly want email, as Growth reaches $119 a month at 10,000 contacts
- Not for you if you want a low-priced popup on a busy site, as Basic stops at 10,000 visitors
- Watch out: Basic covers a single domain; unlimited domains, sub-accounts and users need Agency at $95 a month
- Pricey if you pay monthly, at $59 for Pro against $47 billed yearly
Pick Qualaroo if
- Fits if you want to ask visitors a question and read the answers
- Makes sense if you track NPS or CSAT on a site or in an app
Look elsewhere if
- Not for you if you want an email-capture or discount popup tool
- Tight if you collect more than 50 responses, which is the whole free plan
- Watch out: higher plans are tied to email sends and pageviews, so busy sites need Business at $49.99
- Watch out: prices shown are annual rates, and the monthly figure was not confirmed
How we grade them
| 2.4GPAPoptinFair | 2.0GPAQualarooFair | |
|---|---|---|
| Value for money | CPoptin counts unique visitors, so 20,000 a month is past Basic's 10,000 and onto Pro: $47 a month billed yearly ($59 monthly) for 50,000 visitors on 4 domains. That's on the dear side of the middle for popup tools here. | C$19.99 a month on yearly billing, $49.99 for Business. That is ordinary for the category, though it is a survey tool so the comparison is loose. The page shows higher crossed-out prices, and the monthly price was not confirmed. |
| Free plan and trial | CFree forever with unlimited popups, but only for 1,000 visitors a month on one domain, with Poptin branding. A tiny blog might live on it. Most sites will hit the cap quickly. | CA forever-free plan, but it stops at 50 responses, which a busy page will hit quickly. |
| Features | BBars, slide-ins, full-screen and gamified popups, embedded forms, exit intent, 15+ targeting rules, A/B tests, teasers and coupons, plus email campaigns and automated sequences on top. It covers the whole job. | CIt does its one job: targeted survey nudges with NPS, CSAT and CES, AI analysis of answers and email surveys. That is a smaller job than the popup category, and it is not built for capturing emails or discounts. |
| Ease of use | CNo rating on record. Templates get you started, but between 15+ targeting rules, triggers, A/B tests and an email builder, there's a fair bit to set up. | CNo store rating on record. You write questions, pick who sees them and wire it into the site. |
| Platforms and integrations | BWeb, with 70+ integrations including Mailchimp, Klaviyo, HubSpot, Salesforce and ActiveCampaign, plus Zapier, Make, WordPress and its own API. No desktop or phone app, so B is the top. | CWeb only on this listing, with only Mailchimp and Vertical Response named as integrations. |
| Best for | popups with email campaigns built in | short feedback surveys shown as popups |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Poptin and Qualaroo. How we grade
Price against what you get
Poptin starts at $19 a month and scores 2.7 out of 4 on features, ease of use and platforms. Qualaroo starts at $19.99 a month and scores 2.0.
Poptin scores higher and starts $0.99 a month lower. Of the other popup and widget tools on the chart, none scores higher than Poptin for less, and 30 score higher than Qualaroo for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Poptin also covers marketing automation, forms and email campaigns.
- Qualaroo also covers surveys.
At a glance
| Poptin | Qualaroo | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $19 per month for up to 500 email contacts and 5,000 visitors (Growth) | $19.99 per month, billed annually ($239.88 a year) |
| Free plan | 1,000 visitors a month on 1 domain with unlimited popups and Poptin branding, plus 250 email contacts and 500 email sends. | 50 responses, including 500 email sends and 10,000 pageviews, with the features the pricing page lists. |
| Free trial | None listed | None listed |
| Web | ||
| Made by | Poptin | ProProfs |
| Price read from | poptin.com | qualaroo.com |
| Checked | Oct 18, 2026 | Nov 13, 2026 |
Worth knowing
Poptin
- The free plan stops at 1,000 visitors a month on one domain and shows Poptin branding.
- Basic covers a single domain; Pro allows 4, and unlimited domains, sub-accounts and users need Agency.
- Email is priced separately by contacts: Growth starts at $19 a month for 500 contacts and $119 at 10,000.
Qualaroo
- The free plan stops at 50 responses.
- Prices shown are the annual rate; a monthly billing option is toggled on the pricing page and the monthly figure was not confirmed.
- It is a survey tool; popups are used to collect feedback, not mainly for email capture or discounts.
- Pricing steps are tied to email sends and pageviews, so heavier sites need the higher plan.
Key features
Poptin
- Popup and form types
- Lightboxes, floating bars, full-screen overlays, slide-ins, gamified popups, social widgets, mobile popups and embedded contact or sign-up forms.
- Triggers and targeting
- More than 15 targeting rules by behavior, location, device and page, display frequency controls, and exit-intent triggers.
- A/B testing and teasers
- Compare timing, templates and triggers between popup versions, and show a small teaser icon that opens the full popup on a click.
- Coupons
- Create coupon codes inside a popup to give shoppers a reason to buy now.
- Email campaigns and automations
- A drag-and-drop email builder, segments, tags, one-off campaigns and automated sequences triggered by what contacts do.
- 70+ integrations and an API
- Sends leads to email tools and CRMs such as Mailchimp, Klaviyo, HubSpot and Salesforce, with more through Zapier and Make, plus its own API.
Qualaroo
- Nudge surveys
- Short surveys that appear on a website or inside an app, placed left, right, top, bottom or center.
- Targeting
- Advanced user targeting and question branching decide who sees which question.
- NPS, CSAT and CES
- Standard satisfaction metrics tracked in one place.
- AI feedback analysis
- The vendor describes AI analysis of open-text answers, naming IBM Watson for sentiment.
- Email surveys and link Nudges
- Surveys can also go out by email or as a shareable link.
Plans
Poptin
Free$0
1,000 visitors a month on 1 domain, unlimited popups and forms with Poptin branding, 250 email contacts and 500 email sends.
Growth (Emails & Poptins)$19
per month for up to 500 contacts, billed monthly
Unlimited emails, 5,000 visitors a month on unlimited domains, no branding. Rises with the list: $119 a month at 10,000 contacts.
Basic$20
per month for up to 10,000 visitors, billed annually ($25 monthly)
Popups only: unlimited popups and forms on 1 domain without Poptin branding, with chat and email support.
Pro$47
per month for up to 50,000 visitors, billed annually ($59 monthly)
Popups only, on up to 4 domains.
Agency$95
per month for up to 150,000 visitors, billed annually ($119 monthly)
Unlimited domains, sub-accounts and users for clients, and premium support. Steps up to 2,000,000 visitors at $799 a month yearly.
EnterpriseCustom
Custom visitor limits, extra security, a dedicated account manager and migration help.
Qualaroo
Free$0
50 responses on a forever-free account, with 500 email sends and 10,000 pageviews.
Essentials$19.99
per month, billed annually ($239.88 a year)
Unlimited responses with 1,000 email sends a month. The page shows $39.99 crossed out beside the $19.99 annual rate.
Business$49.99
per month, billed annually ($599.88 a year)
5,000 email sends and 100,000 pageviews a month. The page shows $99.99 crossed out beside the $49.99 annual rate.
Ways to pay less
Poptin
- Annual discount
Yearly billing saves 20% on popup plans
Basic is $20 a month billed yearly ($240) against $25 monthly, Pro $47 against $59 and Agency $95 against $119.
Qualaroo
No public discounts listed.
Common questions
Which is cheaper, Poptin or Qualaroo?
As of Nov 13, 2026, Poptin is cheaper to start with: $19 a month, against $19.99 a month for Qualaroo. Poptin starts at $19 per month for up to 500 email contacts and 5,000 visitors (Growth), and Qualaroo starts at $19.99 per month, billed annually ($239.88 a year).
Which has a free plan, Poptin or Qualaroo?
As of Nov 13, 2026, both Poptin and Qualaroo have a free plan.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.