Profound vs Sig AEO Tracker (2026): which should you pick?
As of Nov 13, 2026, Profound grades higher than Sig AEO Tracker: 2.2 against 1.8 out of 4.0.
Checked Oct 23, 2026 and Nov 13, 2026 · graded Oct 23, 2026 and Nov 13, 2026 by ToolGPA
Profound grades higher on features and platforms. They get the same grade on value for money, the free plan and ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
Profound
AI search visibility tracking with an AI marketing agent built in
Sig AEO Tracker
Brand AI visibility scores and competitor tracking across five models
Which one is for you
Pick Profound if
- Fits if you're a large brand that wants answers tracked on up to 9 engines and can sign a custom contract
- Works for agencies running pitch audits for prospects, at $99 a month for 10 short workspaces
Look elsewhere if
- Skip it if you want to sign up and pay without a sales call, as brands can't
- Pricey if you're an agency with several clients, at $399 a month per client workspace on top of $99
- Tight if you want to test your own questions, since the trial's prompts are fixed
- Watch out: custom prompts, the API, exports and SSO all come only with Enterprise
- Watch out: agents spend credits, and extra credits need an Enterprise package with overage billing or a pause
Pick Sig AEO Tracker if
- Fits if you want to compare your brand against 2 to 6 competitors in AI answers
- Works for a team with the budget for $299 to $499 a month
Look elsewhere if
- Skip it if you want a free plan, as there is only a 14-day trial
- Pricey if you are one person or a small shop, as Starter is $299 a month
- Tight if you are on Starter: ChatGPT and Gemini only, and 2 competitors
- Watch out: the page marks prices as beta, with plans subject to change
- Watch out: the page does not say whether the monthly prices are billed monthly or annually
How we grade them
| 2.2GPAProfoundFair | 1.8GPASig AEO TrackerWeak | |
|---|---|---|
| Value for money | DBrands get no published price: past the trial it's a custom Enterprise quote, given only on a sales call. Agency Growth is $99 a month, but that buys 10 short pitch audits, and each real client workspace is $399 a month on top. | D$299 a month for your brand and 2 competitors, against a category middle of $49. |
| Free plan and trial | CNo free plan, but a 7-day trial runs 50 preset prompts daily on ChatGPT, Gemini and AI Overviews. You can't edit those prompts, so you see the questions Profound picks, not your own. | CA 14-day free trial that needs no card, and no free plan after it. |
| Features | BDaily answers with citations, sentiment and competitor ranking on up to 9 engines, Claude, Copilot and DeepSeek among them, plus an AI Marketer, reusable agents, Prompt Volumes and crawler analytics across unlimited domains. It covers the whole job; the agents run on credits. | CReputation score, competitor comparison, a brand database and developer access. Starter covers only ChatGPT and Gemini, and the rankings on the homepage are estimated scores. |
| Ease of use | CNo rating on record. Brands are onboarded through sales, and custom prompts, exports and the API only arrive with Enterprise, so there's set-up before it's really yours. | CNo store rating on record, and you add your brand, competitors and queries before it works. |
| Platforms and integrations | BWeb only, with no desktop or phone app. It connects to Google Analytics, Search Console, Cloudflare, Vercel, WordPress, Webflow, Slack and G2, and the API comes with Enterprise. | CWeb only, with API access on Professional. No integrations are listed. |
| Best for | big brands tracking AI answers on many engines | brand AI scores and competitor tracking |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Profound and Sig AEO Tracker. How we grade
Price against what you get
Profound starts at $99 a month and scores 2.7 out of 4 on features, ease of use and platforms. Sig AEO Tracker starts at $299 a month and scores 2.0.
Profound scores higher and starts $200 a month lower. Of the other AI search visibility tools on the chart, 1 scores higher than Profound for less, and 105 score higher than Sig AEO Tracker for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Profound also covers AI agents, web analytics and content optimization.
- Sig AEO Tracker also covers reports.
At a glance
| Profound | Sig AEO Tracker | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $99 per month (Agency Growth, the self-serve plan for agencies) | $299 per month for your brand plus 2 competitors, billing basis not stated |
| Free plan | None | None |
| Free trial | 7-day free trial: 50 preset prompts run daily on ChatGPT, Gemini and Google AI Overviews, with limited AI Marketer credits | 14-day free trial, no credit card required |
| Web | ||
| Made by | Profound | sig.ai |
| Price read from | tryprofound.com | geo.sig.ai |
| Checked | Oct 23, 2026 | Nov 13, 2026 |
Worth knowing
Profound
- Brands have no self-serve paid plan: after the 7-day trial, ongoing tracking needs a custom-priced Enterprise contract.
- Trial users get a recommended prompt set and cannot edit it; custom prompts, API access, exports and SSO come with Enterprise.
- On Agency Growth, each full client workspace is a $399-a-month add-on and 5 more trial workspaces cost $199 a month.
- Agent runs use credits; extra credits beyond the plan need an Enterprise package, with overage billing or a pause set by the account team.
Sig AEO Tracker
- The page marks prices as beta pricing, with features and plans subject to change.
- Starter covers only ChatGPT and Gemini; all five models need Professional.
- The page does not say whether the monthly prices are billed monthly or annually.
- The homepage's rankings are estimated scores computed from market position and brand authority as well as AI platform analysis.
Key features
Profound
- Answer Engine Insights
- Runs set prompts daily and reports where a brand appears in the answers, which sources are cited, sentiment and how it ranks against competitors.
- Wide engine coverage
- Enterprise can track ChatGPT, Perplexity, Google AI Mode, Gemini, Microsoft Copilot, DeepSeek, Claude, Google AI Overviews and Exa Search.
- AI Marketer and agents
- An assistant that finds gaps in AI answers and drafts or rewrites pages, plus reusable agents for recurring work. Agents run on credits.
- Agent Analytics
- Tracks AI crawler visits and AI-referred traffic across unlimited domains by connecting to CDNs and hosts such as Cloudflare, Fastly, AWS and Vercel.
- Prompt Volumes
- Estimates what people ask AI answer engines about a topic; the trial allows 5 searches.
- Agency workspaces
- Agency plans manage short pitch workspaces for prospects and full client workspaces from one dashboard with consolidated billing.
Sig AEO Tracker
- AI reputation score
- A single visibility score per brand with a per-model breakdown, share of voice against competitors and trend tracking.
- Competitive comparison
- Side-by-side comparison by model, query and category, with alerts when competitors gain ground.
- Brand database
- Public pages for 7,170 brands across 30 industries with estimated AI visibility scores and rankings.
- Developer access
- The site links an API and SDK, an MCP server and an OpenAPI spec; the plan table lists API access on Professional.
Plans
Profound
Agency Growth$99
per month for up to 10 pitch workspaces a month
For agencies: 10 seven-day pitch audits a month on ChatGPT, Perplexity and AI Overviews, 5 agency seats. Each full client workspace is $399 a month extra.
EnterpriseCustom
For brands: tailored prompt tracking on up to 9 answer engines, AI Marketer credits, all-time history, CSV and JSON exports, API, SSO and dedicated support.
Agency EnterpriseCustom
For large agencies and networks: tailored client and trial workspaces, a dedicated agency partner, go-to-market help and Slack support.
Sig AEO Tracker
Starter$299
per month for your brand plus 2 competitors
ChatGPT and Gemini tracking, 50 queries per day, weekly email reports, 10GB of site hosting and a tracking SDK.
Professional$499
per month for up to 6 competitors
All 5 AI models, 200 queries per day, real-time alerts, API access, 50GB of site hosting and a web and mobile tracking SDK.
EnterpriseCustom
Unlimited competitors and queries, white-label options, dedicated support and an SLA. Sold through sales.
Common questions
Which is cheaper, Profound or Sig AEO Tracker?
As of Nov 13, 2026, Profound is cheaper to start with: $99 a month, against $299 a month for Sig AEO Tracker. Profound starts at $99 per month (Agency Growth, the self-serve plan for agencies), and Sig AEO Tracker starts at $299 per month for your brand plus 2 competitors, billing basis not stated.
Which has a free plan, Profound or Sig AEO Tracker?
As of Nov 13, 2026, neither Profound nor Sig AEO Tracker has a free plan. Both have a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.