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Siteline vs TollBit (2026): which should you pick?

As of Oct 23, 2026, TollBit grades higher than Siteline: 3.0 against 2.2 out of 4.0.

Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA

TollBit grades higher on value for money and the free plan. They get the same grade on features, ease of use and platforms.

Price, platforms and features side by side. The table says where each price was read and when.

Siteline

AI agent traffic analytics with brand visibility tracking in AI chats

Free plan · from $49/mo

TollBit

AI bot analytics, paywall and agent-ready sites for publishers

Free

Which one is for you

Pick Siteline if

  • Fits if you want measured AI agent traffic from your server, not only simulated prompts
  • Works for developer tools that want to see which coding agents read their docs

Look elsewhere if

  • Skip it if you need to know which AI engines are tracked before you pay, as the table doesn't name them
  • Not for you if you can't change your hosting or CDN setup, since it collects on the server side
  • Tight if you stay free: prompt tracking, MCP and the API all start on Starter at $49 a month
  • Watch out: prices are monthly only, with no yearly saving and no stated trial on paid plans
  • Tight if you want Slack support, which starts on Scale at $99 a month

Pick TollBit if

  • Fits if you run a news or media site and want AI companies to pay for what they read
  • Works for publishers that want to see which AI bots read pages without sending visitors back

Look elsewhere if

  • Skip it if you want to track what AI answers say about your brand, as it doesn't
  • Not for you if you can't touch your CDN, since that's how it connects
  • Tight if you're counting on the income, since it depends on AI companies paying for access through TollBit
  • Watch out: Agent Site, the product for brands, is sold through a demo with no price shown

How we grade them

2.2GPASitelineFair3.0GPATollBitVery good
Value for money
CStarter is $49 a month for 500 prompt runs, 2 websites and 500,000 analytics events. That's between the cheaper quarter of this category and its middle. Only monthly prices are shown, with no yearly saving.
AFree for publishers: the analytics, the bot paywall and the licensing tools cost nothing, and TollBit takes its fee from AI companies instead. Its rivals here, Known Agents and Siteline, charge from $25 and $49 a month. Agent Site for brands goes through a demo, with no price shown.
Free plan and trial
CA free plan with no card: 1 website and 50,000 agent analytics events a month. That covers the bot traffic side, but prompt tracking, MCP and the API all start on Starter.
AFree outright for publishers, with no cap on record, and you keep all of what AI companies pay through it. Only the brand product, Agent Site, needs a demo to get going.
Features
CAgent analytics, human visits from AI platforms, prompt tracking, citations, ranked fixes and an insights agent. The gap: the pricing table says all major AI platforms without naming them, and the charts show only ChatGPT, AI Mode, Perplexity and Gemini.
CAI bot and agent analytics, a paywall that makes bots pay per use, licensed retrieval, content controls, a scraper audit and agent-only pages. It does that job fully, but it's a different one: it doesn't check how AI answers mention you.
Ease of use
CNo rating on record. It collects through your host or CDN rather than a browser script, so there's setup on the server side before you see traffic.
CNo rating on record. It goes in through your CDN, such as Cloudflare, Fastly or Akamai, rather than a script on the page. The FAQ puts that at under 30 minutes, but someone needs access to the CDN.
Platforms and integrations
BWeb only, with no desktop or phone app. It connects through Vercel, Cloudflare, Netlify, Azure CDN, CloudFront, Next.js, WordPress and Fastly, with MCP and a reporting API from Starter.
BWeb only, with no desktop or phone app. It hooks into Cloudflare, Fastly, Akamai, CloudFront, Google Cloud CDN, Azure Front Door and Vercel, and has an API and support for MCP and NLWeb.
Best forreal AI agent traffic plus prompt trackingpublishers who want AI companies to pay for access

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Siteline and TollBit. How we grade

Price against what you get

Siteline starts at $49 a month and scores 2.3 out of 4 on features, ease of use and platforms. TollBit has no paid plan and scores 2.3.

They score the same, and TollBit starts $49 a month lower. Of the other AI search visibility tools on the chart, 10 score higher than Siteline for less, and none scores higher than TollBit for less.

Features, ease of use and platforms, averaged

D1.0C2.0B3.0A4.0Free$5$10$20$50$100$200$500$1kMore for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessSitelineTollBit

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart of AI search visibility tools, and the best at every price

Where they differ

  • Siteline also covers reports.
In commonFree planWebPublic APIWeb analyticsAI search visibility

At a glance

SitelineTollBit
PricingFree planFree
Starts at$49 per month for 500 prompt runsFree
Free plan1 website integration and 50,000 agent analytics events a month. No credit card required.Free for publishers: AI bot analytics, the bot paywall and licensing tools at no charge, and publishers keep all the revenue AI companies pay them through TollBit.
Free trialNone listedNone listed
Web
Made byLarge Language Analytics, Corp.Novoscribe, Inc.
Price read fromsiteline.aitollbit.com
CheckedOct 23, 2026Oct 23, 2026

Worth knowing

Siteline

  • Prompt tracking, MCP access and the reporting API start on the $49 Starter plan; the free plan covers agent analytics.
  • The pricing table lists "all major AI platforms" without naming them; the charts on the page show ChatGPT, AI Mode, Perplexity and Gemini.
  • The page shows monthly prices only, with no annual billing option or stated free trial on paid plans.
  • Slack support starts on Scale; Starter has email support only.

TollBit

  • The Agent Site product for brands is sold through a demo, and the site does not say what it costs.
  • Publisher revenue depends on AI companies paying for access through TollBit; the vendor says it works with AI demand partners.
  • It works through the site's CDN, such as Cloudflare, Fastly, Akamai or CloudFront, rather than as a stand-alone app.
  • It reports on AI bot traffic to a site, not on how AI chat answers mention a brand.

Key features

Siteline

Agent Analytics
Shows every AI agent, chatbot and crawler on your site by platform, with the pages they fetch, visit counts and where they get stuck.
Human referrals from AI
Counts the human visits that arrive from OpenAI, Claude, Gemini, Perplexity, Meta AI and other AI platforms, next to the agent visits.
Visibility tracking
Suggests the prompts that matter in your category, then tracks your visibility, ranking and positioning against competitors in AI answers.
Citation monitoring
Lists the sites and pages AI chatbots cite when they answer questions about your brand, and whether you are mentioned in them.
Recommendations and insights agent
Ranks content and technical fixes by impact and effort, and an insights agent answers follow-up questions in the app or over MCP.
Server-side integrations
Connects through Vercel, Cloudflare, Netlify, Azure CDN, AWS CloudFront, Next.js, WordPress or Fastly rather than a browser script.

TollBit

AI traffic analytics
Shows which AI bots and agents request your pages, what they read, how often, and which pages they read without sending visitors, across a portfolio of sites.
Bot and agent paywall
Replaces anonymous scraping with authenticated access and usage-based prices that the publisher sets for AI companies.
Licensed retrieval access
Offers AI systems licenses for retrieval use, from summaries to full article display, and supports direct one-to-one licensing deals.
Content controls and scraper audit
Choose what AI systems may access on your site, and test what scrapers can still retrieve.
Agent Site and CMS
Serve agents their own version of a site, with extra pages, FAQs and fact boxes they see and visitors do not, tailored by AI platform.
Agent protocols and task tests
Supports MCP, WebMCP, NLWeb, A2A and other agent protocols, and measures whether agents complete customer tasks on your site.

Plans

Siteline

  • Free$0

    1 website and 50,000 agent analytics events a month, for exploring AI agent and bot traffic.

  • Starter$49

    per month for 500 prompt runs

    2 websites, 500,000 analytics events, 10 products or competitors, data exports, MCP access, the reporting API and email support.

  • Scale$99

    per month for 1,100 prompt runs

    5 websites, 2 million analytics events, 50 products or competitors, and Slack and email support.

  • Pro$299

    per month for 4,000 prompt runs

    Unlimited websites, 10 million analytics events, and unlimited products and competitors.

  • EnterpriseCustom

    High-volume events and prompt tracking, custom reporting and consulting, and a dedicated account manager.

TollBit

  • Publishers$0

    Analytics, bot paywall, content controls and licensing at no charge; TollBit charges AI companies a transaction fee instead.

Common questions

Which is cheaper, Siteline or TollBit?

As of Oct 23, 2026, TollBit is cheaper to start with: it is free, against $49 a month for Siteline. Siteline starts at $49 per month for 500 prompt runs, and TollBit is free.

Which has a free plan, Siteline or TollBit?

As of Oct 23, 2026, both Siteline and TollBit have a free plan.

More comparisons

How this page was made

  • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
  • The grades are our own, from each tool’s review or report card. The GPA is their average.
  • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
  • The differences and the answers to the questions are worked out from those listings.
How we review and grade