ASOMobile vs ASOTools (2026): which should you pick?
As of Oct 23, 2026, ASOTools grades higher than ASOMobile: 2.8 against 2.4 out of 4.0.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
ASOMobile grades higher on features and platforms. ASOTools grades higher on value for money and the free plan. They get the same grade on ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
ASOMobile
ASO keyword tracking and research for the App Store and Google Play
Which one is for you
Pick ASOMobile if
- Fits if you track a few hundred keywords across up to 5 apps
- Works for agencies tracking thousands of keywords, with 6,000 keywords and 100 apps on Maximum
Look elsewhere if
- Tight if you're staying free, as the plan stops at 20 keywords and 2 apps with no AI or API
- Not for you if you want a proper trial, as it lasts 3 days and doesn't cover Maximum
- Pricey if you want downloads by keyword, which start at ASO Max, $183 a month billed annually
- Watch out: card and PayPal subscriptions renew automatically through Paddle unless you turn that off
- Watch out: there are no named integrations, only API credits on the paid plans
Pick ASOTools if
- Fits if you're an indie developer who wants keyword research on both stores without paying
- Works for checking a rival's keywords and download trend before a launch
Look elsewhere if
- Watch out: the site says all features are free, but its terms still describe paid subscriptions
- Tight if you work in markets beyond 46 countries, as that's where keyword data stops
- Watch out: data is refreshed daily only for popular charting apps and apps you add to your account
- Skip it if you research the App Store in your browser, as the extension works on Google Play only
- Not for you if you need integrations or an API, as none is on record
How we grade them
| 2.4GPAASOMobileFair | 2.8GPAASOToolsGood | |
|---|---|---|
| Value for money | CASO Indie is $47 a month billed annually ($59 monthly) for 500 keywords, 5 apps and 1 user, near the top of this category's usual range. Downloads by keyword need ASO Max at $183, and competitors' downloads and revenue need Maximum at $239. | AFree, with every feature open since the Appark.ai acquisition, per the site's notice: keyword research, keyword spy, app analytics and download and revenue estimates. Most paid tools in this category start between $12 and $49 a month. |
| Free plan and trial | CA free plan with no card: 20 keywords, 2 apps, 1 teammate, 10 competitors and 100 review replies, with no AI or API credits. Twenty keywords goes fast. The trial of the paid plans lasts 3 days. | AFree outright with an account, with no plans or caps on record. The one doubt is that its terms still describe paid subscriptions. |
| Features | BRank tracking on both stores, keyword popularity with the Search Ads index and suggestions, competitors' keywords and updates, review replies and, from ASO Pro, an AI description editor. It covers the whole job, with downloads by keyword from ASO Max. | CKeyword popularity, volume and difficulty in 46 countries, rivals' keywords, download and revenue estimates and top charts. The basics with gaps: no listing editor on record, and data is daily only for charting apps and ones you add. |
| Ease of use | CNo rating on record. You add apps, keywords and competitors and learn the keyword tools before the tracking tells you much. | CNo rating on record. Looking up a keyword is quick, but you need an account, and an app's data is kept fresh only once you add it. |
| Platforms and integrations | BWeb only, with no desktop or phone app and no integrations named. Paid plans include API credits, 1,000 on ASO Indie and 5,000 on ASO Pro. | CWeb, plus a Chrome extension that now carries the Appark name and works on Google Play only. No integrations or API on record. |
| Best for | keyword tracking across many apps | free keyword lookups on both app stores |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: ASOMobile and ASOTools. How we grade
Price against what you get
ASOMobile starts at $47 a month and scores 2.7 out of 4 on features, ease of use and platforms. ASOTools has no paid plan and scores 2.0.
ASOMobile scores higher, and starts $47 a month higher: the question is whether the extra is worth that to you. Of the other app store optimization tools on the chart, none scores higher than ASOMobile for less, and none scores higher than ASOTools for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- ASOMobile also covers rank tracking.
At a glance
| ASOMobile | ASOTools | |
|---|---|---|
| Pricing | Free plan | Free |
| Starts at | $47 per month, billed annually ($59 billed monthly) | Free |
| Free plan | Free plan, no card needed: 20 keywords, 2 apps, 1 teammate, 10 competitors and 100 review replies, with rank tracking, top charts and category rankings. | All features free to use, according to the site's notice about the Appark.ai acquisition; an account is needed. |
| Free trial | 3-day free trial of the ASO Indie, ASO Pro or ASO Max plan | None listed |
| Web | ||
| Browser extension | ||
| Made by | ASOMobile | ASOTools |
| Price read from | asomobile.net | asotools.io |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
ASOMobile
- The free plan stops at 20 keywords and 2 apps, with no API credits or AI use.
- The trial lasts only 3 days and covers ASO Indie, ASO Pro and ASO Max, not Maximum.
- Downloads by keyword start at ASO Max; competitors' downloads and revenue need Maximum.
- Card and PayPal subscriptions renew automatically through Paddle; auto-renewal can be turned off on the pricing page.
ASOTools
- The site says all features are free after the Appark.ai acquisition, but its terms still describe paid subscriptions and its pricing page shows no plans.
- Data is updated daily only for popular charting apps and apps you add to your account.
- Keyword data covers 46 countries.
- The Chrome extension now carries the Appark name and works on Google Play only.
Key features
ASOMobile
- Keyword rank tracking
- Track keyword positions for your apps on both stores, with worldwide visibility checks and, on ASO Max, instant rank updates and comparisons by country.
- Keyword research
- Keyword popularity with the Search Ads index, suggestions, combinations for new keywords and checks of how keywords appear in store search suggestions.
- AI description editor
- From ASO Pro, an AI text editor drafts app descriptions around your keywords, with complexity and effectiveness scores for each keyword.
- Competitor research
- See competitors' keywords and track their store updates; ASO Max adds their Apple Search Ads keywords, and Maximum their downloads and revenue.
- Review replies
- Read and reply to App Store and Google Play reviews from the platform, from 100 replies on the free plan to 3,000 on Maximum.
- Free tools and API
- Free keyword check, keyword monitor, top charts and trending-search tools without a paid plan, and API credits on paid plans.
ASOTools
- Keyword research
- Popularity, search volume, difficulty and related apps for each keyword in 46 countries, with store suggestions and AI recommendations for long-tail terms.
- Keyword Spy
- See which keywords a competitor's app covers and where it ranks for them, and reuse the ones that work.
- App analytics
- App details, localized store previews, developer profiles, review and rating changes, download trends and revenue estimates.
- Top charts and rankings
- App Store and Google Play top charts, rankings by downloads and revenue, pre-order rankings and new charts for AI apps and short dramas.
- Free toolbox and Chrome extension
- Browser tools such as a review downloader, and a Chrome extension that shows downloads and top keywords on Google Play pages.
Plans
ASOMobile
Free$0
20 keywords, 2 apps, 1 teammate, 10 competitors and 100 review replies; no AI or API credits.
ASO Indie$47
per month, billed annually ($59 billed monthly)
500 keywords, 5 apps, 1 user, 50 competitors, 500 replies and 1,000 API credits, with competitor keywords and automatic keyword selection.
ASO Pro$95
per month, billed annually ($119 billed monthly)
1,500 keywords, 10 apps, 3 users, 150 competitors and 5,000 API credits, adding an AI description editor and competitor update tracking.
ASO Max$183
per month, billed annually ($229 billed monthly)
4,000 keywords, 50 apps and 5 users, adding downloads by keyword, a search visibility score and Apple Search Ads keyword analysis.
Maximum$239
per month, billed annually ($299 billed monthly)
6,000 keywords, 100 apps and 5 users, adding competitor downloads and revenue, similar apps and category analysis. No trial.
IndividualCustom
Pick the tools and raise the limits on keywords, apps, review replies, API and AI use yourself on the pricing page.
ASOTools
Free$0
Keyword research, keyword spy, app analytics and top charts, all free since the Appark.ai acquisition, per the site's notice.
Ways to pay less
ASOMobile
- Annual discount
Up to 20% off for longer terms
ASOMobile's pricing page takes 5% off for 3 months, 10% off for 6 months and 20% off for a year: ASO Indie is $564 a year instead of $59 a month.
ASOTools
No public discounts listed.
Common questions
Which is cheaper, ASOMobile or ASOTools?
As of Oct 23, 2026, ASOTools is cheaper to start with: it is free, against $47 a month for ASOMobile. ASOMobile starts at $47 per month, billed annually ($59 billed monthly), and ASOTools is free.
Which has a free plan, ASOMobile or ASOTools?
As of Oct 23, 2026, both ASOMobile and ASOTools have a free plan.
Which platforms do ASOMobile and ASOTools run on?
As of Oct 23, 2026, only ASOTools lists a browser extension. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.