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AutomateWoo vs Integrately (2026): which should you pick?

As of Nov 13, 2026, Integrately grades higher than AutomateWoo: 2.4 against 2.0 out of 4.0.

Checked Oct 5, 2026 and Nov 13, 2026 · graded Oct 10, 2026 and Nov 13, 2026 by ToolGPA

AutomateWoo grades higher on value for money. Integrately grades higher on the free plan and features. They get the same grade on ease of use and platforms.

Price, platforms and features side by side. The table says where each price was read and when.

AutomateWoo

Marketing automation plugin for WooCommerce stores

From $119/yr

Integrately

App integration built around ready-made, one-click automations

Free plan · from $19.99/mo

Which one is for you

Pick AutomateWoo if

  • Fits if you run one WooCommerce store and want cart and follow-up emails
  • Makes sense if you sell subscriptions and want failed-payment and renewal messages

Look elsewhere if

  • Skip it if you are not on WooCommerce, as it does not run anywhere else
  • Tight if you run several stores, because $119 covers one site and the 5-site and 25-site licenses are no longer sold
  • Watch out: there is no trial, only a 30-day refund, and updates and support stop after the first year unless you renew

Pick Integrately if

  • Fits if you want a prebuilt automation to switch on, not a blank canvas
  • Works for a small business that needs its forms, CRM and email list talking to each other

Look elsewhere if

  • Tight if you're staying free, with 100 tasks and single-step automations with no webhooks or conditions
  • Pricey if a few of you need logins, since unlimited users start on Growth at $99 a month
  • Skip it if you need branching on a budget, because paths start on Professional at $39 a month
  • Watch out: conditions, searches and data changes each use a task, so one run can cost several
  • Watch out: when tasks run out, records pile up but actions don't run until you upgrade or buy more

How we grade them

2.0GPAAutomateWooFair2.4GPAIntegratelyFair
Value for money
B$119 a year works out near $9.92 a month, inside the cheapest quarter of automation tools ($13.49) but not under 60% of it. That covers one site only.
CStarter is $19.99 a month billed annually for 2,000 tasks, which is the middle of this category, and it's one user with no branching. Paths and the iterator start on Professional at $39, and more than one login means Growth at $99.
Free plan and trial
FNo free plan and no trial; the vendor offers a 30-day refund instead, which is not a free try.
CFree gives you 100 tasks a month and 5 automations, each stuck at a single step, with a 15-minute update time and no webhooks or conditions. There's a 14-day trial too. Either way, you'll be upgrading before the month is out.
Features
CAbandoned carts, review requests, win-back, SMS through Twilio, subscription events and coupons. The listing shows it only works inside WooCommerce on WordPress.
BMore than 1,500 apps, a library of ready-made automations the site counts in the millions, and multi-step workflows with conditions, searches, data changes and a scheduler on paid plans. Auto-retry picks up records that failed in the last 24 hours. That's the job covered.
Ease of use
CNo store rating on record. You build each workflow yourself inside WordPress, with triggers, timing and rules to set up.
CNo store rating on record. Picking a ready-made automation, connecting your accounts and switching it on needs no building, but tasks are the thing to learn: every condition, search and data change counts as one, including the ones inside an action.
Platforms and integrations
BA web plugin with eight listed integrations, including WooCommerce Subscriptions, Twilio, Zapier and Xero. No app of its own.
BWeb only, with no phone or desktop app. It connects to 1,500+ apps across CRM, marketing and forms, with webhooks on paid plans for anything that isn't listed.
Best forWooCommerce abandoned-cart and follow-up emailsswitching on a ready-made automation in a few clicks

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: AutomateWoo and Integrately. How we grade

Price against what you get

AutomateWoo starts at $9.92 a month when paid by the year and scores 2.3 out of 4 on features, ease of use and platforms. Integrately starts at $19.99 a month and scores 2.7.

Integrately scores higher, and starts $10.07 a month higher: the question is whether the extra is worth that to you. Of the other automation tools on the chart, 3 score higher than AutomateWoo for less, and 1 scores higher than Integrately for less.

Features, ease of use and platforms, averaged

D1.0C2.0B3.0A4.0Free$1$2$5$10$20$50$100$200$500$1k$2k$5kMore for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessAutomateWooIntegrately

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart of automation tools, and the best at every price

Where they differ

  • AutomateWoo also covers marketing automation, email campaigns and sMS marketing.
  • Integrately also covers templates and no-code.
In commonWebWorkflow automation

At a glance

AutomateWooIntegrately
PricingPaidFree plan
Starts at$119 per year for 1 site$19.99 / month, billed annually, for 2,000 tasks ($29.99 billed monthly)
Free planNone100 tasks and 5 single-step automations with a 15-minute update time and live chat support. Webhooks, conditions, search and data steps are not included.
Free trialNone listed14-day free trial
Web
Made byWooCommerce Inc.CompanyHub
Price read fromautomatewoo.comintegrately.com
CheckedNov 13, 2026Oct 5, 2026

Worth knowing

AutomateWoo

  • It runs only inside WooCommerce on WordPress, not as a standalone service.
  • There is no free trial; the vendor offers a refund within 30 days instead.
  • The $119 price covers one site, and the 5-site and 25-site licenses are no longer sold.
  • Updates and support last for the subscription year from the date of purchase.

Integrately

  • The Free plan has 100 tasks and 5 automations, each limited to a single step, with no webhooks or conditions.
  • Starter and Professional include 1 user; adding teammates without a limit needs Growth at $99 a month, billed annually.
  • Conditions, searches and data changes each count as tasks, so a multi-step automation can use several tasks per run.
  • When tasks run out, automations keep collecting records but actions do not execute until you upgrade or get more tasks.

Key features

AutomateWoo

Abandoned cart emails
Sends reminder emails to shoppers who left items in their cart, at intervals the store owner sets.
Follow-up and review emails
Emails customers after they buy specific products to ask for a review or suggest related items, including review-reward discounts.
Win-back campaigns
Targets inactive customers with automated emails that can carry offers and product recommendations.
SMS notifications
Sends text messages to customers or store admins for the plugin's triggers, through a Twilio integration.
Subscription automation
Acts on WooCommerce Subscriptions events such as status changes, failed payments and renewal reminders.
Personalized coupons
Generates coupons for individual customers inside a workflow, and can notify customers before a saved card expires.

Integrately

Ready-made automations
The site cites more than 20 million ready automations for its apps. Setting one up takes three steps: select the automation, connect your accounts and activate it.
1,500+ apps
Integrately lists more than 1,500 apps across CRM, marketing, forms and other categories, including Google Sheets, Gmail, Slack, HubSpot and Mailchimp.
Multi-step workflows
Paid plans allow multiple steps with conditions, search, data modification and a scheduler. Branching with paths, the iterator and auto-retry start on Professional.
Task counting
Triggers and failed actions are free. Each successful action, condition, branch, search or data modification uses one task, including the inline ones inside an action.
Auto-retry
After you fix an automation, records that failed in the last 24 hours are retried automatically, and Integrately keeps trying an app that is down for around 10.5 hours.
Team accounts
Co-workers can be invited to an account to build their own integrations, with tasks shared among members. Unlimited users and folder permissions start on Growth.

Plans

AutomateWoo

  • Single Site Subscription$119

    per year for 1 site

    One site, with a year of plugin updates and email support; bought through the WooCommerce.com store.

Integrately

  • Free$0

    100 tasks, 5 automations limited to a single step, 15-minute update time and 24x5 live chat support.

  • Starter$19.99

    per month, billed annually ($29.99 billed monthly)

    2,000 tasks, 20 multi-step automations, 3 premium apps, webhooks, conditions and a 5-minute update time for 1 user. No branching.

  • Professional$39

    per month, billed annually ($49 billed monthly)

    10,000 tasks, unlimited automations and premium apps, branching, iterator, auto-retry and a 2-minute update time for 1 user.

  • Growth$99

    per month, billed annually ($124 billed monthly)

    30,000 tasks, unlimited users, folder permissions and a dedicated account manager, with a 2-minute update time.

  • Business$239

    per month, billed annually ($299 billed monthly)

    150,000 tasks with unlimited users, folder permissions and a dedicated account manager.

Ways to pay less

AutomateWoo

No public discounts listed.

Integrately

  • Annual discount

    Save 20% to 33% with annual billing

    Billed annually, Starter is $19.99 a month instead of $29.99, a 33% saving. Professional ($39 vs $49), Growth ($99 vs $124) and Business ($239 vs $299) each save 20%.

  • Other savings

    First month of a premium plan for $5

    A banner on the site offers premium plans for $5 for the first month only and calls it a limited-time offer, without giving an end date. Regular prices apply afterwards.

Common questions

Which is cheaper, AutomateWoo or Integrately?

As of Nov 13, 2026, AutomateWoo is cheaper to start with: $9.92 a month when paid by the year, against $19.99 a month for Integrately. AutomateWoo starts at $119 per year for 1 site, and Integrately starts at $19.99 / month, billed annually, for 2,000 tasks ($29.99 billed monthly).

Which has a free plan, AutomateWoo or Integrately?

As of Nov 13, 2026, only Integrately has a free plan. AutomateWoo does not.

More comparisons

How this page was made

  • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
  • The grades are our own, from each tool’s review or report card. The GPA is their average.
  • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
  • The differences and the answers to the questions are worked out from those listings.
How we review and grade