B12 vs Zoho Sites
We give B12 a 2.2 GPA and Zoho Sites a 2.4, out of 4.0. Zoho Sites grades higher on value for money. They get the same grade on the free plan, features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
B12
AI website builder with client intake, invoicing and email tools
Zoho Sites
AI website builder with collections, dynamic pages and Zoho CRM
How we grade them
| 2.2GPAB12Fair | 2.4GPAZoho SitesFair | |
|---|---|---|
| Value for money | CWebsite is $20 a month on yearly billing ($24 monthly), between the middle and the dearer quarter of what builders charge. That gets a custom domain, 100 AI credits a month and no B12 ads. Client intake and email marketing need $67, and the done-for-you plans start at $169 plus a setup fee. | BBasic is $8 a month for one site on yearly billing ($10 monthly), with 5 pages, 2 forms and 8 GB of bandwidth. That's inside this category's cheapest quarter ($9). Lite at $1 is a single page, and Plus is $15 for 25 pages. |
| Free plan and trial | CA free plan with no time limit, but it's on a b12sites.com address, shows B12 ads and allows 5 AI credits a day, 30 a month at most. Since edits use credits, you'll run out fast. | CNo free plan, but a 15-day trial with no card needed and 3,000 one-time AI credits. After that every site needs a paid plan. |
| Features | CA site, store, blog or simple app from a prompt, a visual editor, commerce and analytics, then intake forms, invoicing, payments, email campaigns and eSignatures higher up. Wide, but edits draw on monthly AI credits, and the client tools sit on the $67 plan. | CAI site generation, a visual builder with custom code, collections that make a page for every item, forms into Zoho CRM and a member portal. The gaps show in the listing: pages are capped per plan, collections start on Plus, and there's no store. |
| Ease of use | CNo rating on record. A first draft takes minutes and you edit by describing changes, which suits people who hate dragging boxes. But every edit spends a credit, and the client tools need setting up before they earn their keep. | CNo app store rating on record. The AI gets you a first draft from a prompt, but after that it's a full visual builder with layers and components to learn. |
| Platforms and integrations | BA web app with no desktop or phone app listed. It hooks into Calendly, Ecwid, Eventbrite, Disqus, Drift, accessiBe, ConveyThis and Donately. | BWeb only, with Zoho CRM, Zoho Analytics, Google Analytics and an MCP connection that lets Claude and Cursor build and edit sites. No phone or desktop app. |
| Best for | service firms that want client tools beside the site | small sites that feed leads into Zoho CRM |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: B12 and Zoho Sites. How we grade
Price against what you get
B12 starts at $20 a month and scores 2.3 out of 4 on features, ease of use and platforms. Zoho Sites starts at $1 a month and scores 2.3.
They score the same, and Zoho Sites starts $19 a month lower. Of the other website and landing page builders on the chart, 8 score higher than B12 for less, and none scores higher than Zoho Sites for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- B12 starts at $20 per month, billed yearly ($24 billed monthly). Zoho Sites starts at $1 per site / month, billed annually ($2 billed monthly).
- B12 has a free plan. Zoho Sites does not, though it has a free trial.
- B12 also covers app builder, invoicing and email campaigns.
At a glance
| B12 | Zoho Sites | |
|---|---|---|
| Pricing | Free plan | Free trial |
| Starts at | $20 per month, billed yearly ($24 billed monthly) | $1 per site / month, billed annually ($2 billed monthly) |
| Free plan | a site, store, portfolio, blog or app on a b12sites.com subdomain, with the visual editor and AI chat, 5 AI credits a day (30 a month at most) and team invites. | None |
| Free trial | None listed | 15-day free trial, no credit card required, with 3,000 one-time AI credits. |
| Web | ||
| Made by | B12 | Zoho Corporation |
| Price read from | b12.io | zoho.com |
| Checked | Oct 17, 2026 | Oct 17, 2026 |
Who each one suits
B12
- Consultants, law firms and other service businesses that want client tools beside the site
- People who would rather describe changes to an AI than drag elements around
- Owners who want experts to build the site for a monthly fee
Zoho Sites
- Businesses already using Zoho CRM that want leads to land there
- Catalogs, directories and listings built from one page layout
- A one-page site at a low yearly cost on the Lite plan
Worth knowing
B12
- The free plan runs on a b12sites.com subdomain, shows B12 ads and allows at most 30 AI credits a month.
- Client intake, email marketing, custom email addresses and eSignatures need Website + Client Engagement at $67 a month or more.
- Professional and Advanced carry a setup fee that the pricing page does not price, and they cannot be downgraded to the self-serve plans.
- The included custom domain is free for the first year only.
Zoho Sites
- There is no free plan; after the 15-day trial every site needs a paid plan.
- Each plan caps pages: 1 on Lite, 5 on Basic, 25 on Plus and 100 on Advanced. Extra pages cost $10 a month per 100 ($8.33 billed annually).
- Collections and dynamic pages need Plus or Advanced, and the member portal needs Advanced.
- Extra users are $10 each a month, and extra AI credits are $5 per 4,000 as a one-time purchase.
Key features
B12
- AI site and app generation
- A prompt, or a screenshot of what you want, produces a full first draft of a website, store, portfolio, blog or web app in about two minutes.
- AI Agent and visual editor
- Changes are made by describing them to the AI Agent, or by clicking an element in visual editing mode and asking for an edit. Edits use monthly AI credits.
- Client intake and contacts
- Intake forms, file uploads and a contact manager collect and organize prospects. They come with Website + Client Engagement and the expert plans.
- Invoicing, payments and eSignatures
- Higher plans send invoices with automated reminders, take online payments and get contracts signed electronically from the same account.
- Email marketing
- Email campaigns and automation to existing contacts are included from Website + Client Engagement up.
- Done-for-you sites
- On Professional and Advanced, a team of copywriters, designers and project managers builds, tests and launches the site, and Advanced adds monthly updates.
Zoho Sites
- AI website generation
- A prompt produces pages, navigation, layouts, copy and images as a starting point, which can then be refined in the builder or through AI chat.
- Zoho Sites MCP
- AI tools such as Claude and Cursor can connect through Zoho MCP to create and edit sites, pages, collections, forms and content, then publish.
- Collections and dynamic pages
- Structured content such as products, events or listings lives in collections, and one page layout generates a page for every item. Collections start on Plus.
- Visual builder with custom code
- A drag-and-drop editor with layers, saved components and responsive previews, plus HTML, CSS and JavaScript wherever a site needs it.
- Forms and Zoho CRM
- Lead capture forms with autoresponders send submissions into Zoho CRM or an email list. Each plan caps forms and monthly submissions.
- Member portal and SDK widgets
- Advanced adds a member portal with access controls, and developers can build React widgets with the Zoho Sites SDK and publish them to Zoho Marketplace.
Plans
B12
Free$0
A b12sites.com subdomain, the visual editor with AI chat, 5 daily AI credits up to 30 a month, and unlimited projects to start. Shows B12 ads.
Website$20
per month, billed yearly ($24 billed monthly)
A custom domain free for the first year, 100 AI credits a month, up to 10 launched projects, commerce, backends, analytics, integrations and no B12 ads.
Website + Client Engagement$67
per month, billed yearly ($78 billed monthly)
300 AI credits a month, up to 30 launched projects, a custom email address, client intake, email marketing, a contact manager and eSignatures.
Professional$169
per month, billed yearly ($199 billed monthly)
A site designed, written and launched by B12 experts, with every client tool, 1 seat and phone support. A setup fee applies; its amount is not shown.
Advanced$339
per month, billed yearly ($399 billed monthly)
Everything in Professional with 5 seats, business directory listings, monthly website updates and priority support, plus a setup fee.
Zoho Sites
Lite$1
per site / month, billed annually ($2 billed monthly)
A single page with 100 MB of storage, 500 MB of bandwidth a month, 1 form with 50 submissions a month and 1,000 AI credits a month.
Basic$8
per site / month, billed annually ($10 billed monthly)
5 pages, 500 MB of storage, 8 GB of bandwidth a month, 2 forms with 500 submissions a month and 2,000 AI credits a month.
Plus$15
per site / month, billed annually ($18 billed monthly)
25 pages, 4 GB of storage, 20 GB of bandwidth, 10 forms, 3,000 AI credits a month and 2 collections.
Advanced$40
per site / month, billed annually ($49 billed monthly)
100 pages, 10 GB of storage, 50 GB of bandwidth, 50 forms with 10,000 submissions a month, 6,000 AI credits a month and a member portal.
Ways to pay less
B12
- Annual discount
Save about 15% with yearly billing
Yearly billing lowers Website from $24 to $20 a month, Website + Client Engagement from $78 to $67, Professional from $199 to $169 and Advanced from $399 to $339.
- Other savings
First 7 days for $1
A limited-time offer on the pricing page lets new B12 users try the Website or Website + Client Engagement plan for $1 for the first 7 days. No end date is given.
Zoho Sites
- Annual discount
Save up to 50% with yearly billing
Zoho Sites prices each plan lower per month when billed yearly: Lite drops from $2 to $1 and Advanced from $49 to $40 a month.
