Getsitecontrol vs Optinly (2026): which should you pick?
As of Nov 13, 2026, we pick Getsitecontrol: it is first in our ranking of popup and widget tools, and it grades higher too, 2.8 against 2.4.
Checked Oct 18, 2026 and Nov 13, 2026 · graded Oct 18, 2026 and Nov 13, 2026 by ToolGPA
Getsitecontrol grades higher on the free plan and features. They get the same grade on value for money, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Getsitecontrol
Popups, bars, forms and surveys, with email campaigns built in
Optinly
Popup builder for stores and sites with a free plan
Which one is for you
Pick Getsitecontrol if
- Fits if you want popups, surveys and a mailing list in one account for $19 a site
- Works for Shopify stores that want offers based on what's in the cart
Look elsewhere if
- Pricey if you run lots of sites, as every site is billed on its own and all sit on the same plan
- Not for you if you want emails included in the price, as each 1,000 sent costs $1.40 to $2.00
- Tight if your traffic spikes, as widgets stop showing once a site hits its monthly view limit
- Watch out: the free plan keeps Getsitecontrol branding on every widget
- Watch out: unlimited views need Pro Max at $29 a site a month; Pro stops at 100,000
Pick Optinly if
- Fits if you run one small site and want to start on a free plan
- Makes sense if you want a spin-the-wheel popup for a few dollars a month
Look elsewhere if
- Tight if you pass 2,500 views a month or need more than one site on free
- Skip it if you want timers or full-screen overlays without paying
- Watch out: extra sites beyond a plan's allowance cost $9 each
- Watch out: the page's plan descriptions differ between its monthly and yearly views, so check the toggle you buy on
How we grade them
| 2.8GPAGetsitecontrolGood | 2.4GPAOptinlyFair | |
|---|---|---|
| Value for money | BA site with 20,000 visitors will pass the free 10,000 widget views, so it's Pro: $19 a month per site for up to 100,000 views, with branding off. That's in the lowest-priced quarter here. Emails are extra, at $1.60 per 1,000 sent on Pro. | B$7.20 a month on yearly billing for 15,000 views is inside the cheapest quarter ($8.25) for popup tools. It is $9 on monthly billing, and each extra site beyond the plan's allowance is $9. |
| Free plan and trial | BFree forever with unlimited widgets and contacts and 10,000 widget views a month per site. Branding stays on and emails cost $2.00 per 1,000, but a small site could really live on it. | CFree forever with no card, but at 2,500 views a month on one site, with only 3 popup form types. |
| Features | BPopups, promo bars, forms and multi-page surveys with skip logic, targeting by page, segment and schedule, cart rules on Shopify and A/B tests, plus email broadcasts and flows like abandoned checkout. It covers the whole job. | CPopup types, 120-plus templates, targeting, email integrations and analytics. Spin the wheel, timers and overlays need a paid plan, and all email integrations and analytics start on Advanced. |
| Ease of use | CNo rating on record. Templates and an AI text helper speed things up, but there's a widget editor, targeting, contacts and email flows to set up before it pays off. | CNo store rating on record. You build campaigns in a web editor and connect your site and email tool. |
| Platforms and integrations | BWeb, with Shopify, Klaviyo, Mailchimp, Constant Contact, HubSpot, Keap, Google Sheets and Zapier. No desktop or phone app, so B is as high as it goes. | BWeb app that plugs into WordPress, Shopify, Magento, Webflow, Drupal and Joomla. No phone or desktop app. |
| Best for | popups, surveys and emails in one account | a cheap popup builder with a free plan |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Getsitecontrol and Optinly. How we grade
Price against what you get
Getsitecontrol starts at $19 a month and scores 2.7 out of 4 on features, ease of use and platforms. Optinly starts at $7.20 a month and scores 2.3.
Getsitecontrol scores higher, and starts $11.80 a month higher: the question is whether the extra is worth that to you. Of the other popup and widget tools on the chart, none scores higher than Getsitecontrol for less, and 2 score higher than Optinly for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Getsitecontrol also covers marketing automation, forms, surveys, email campaigns and a/B testing.
- Optinly also covers web analytics.
At a glance
| Getsitecontrol | Optinly | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $19 per site / month for up to 100,000 widget views | $7.20 per month for up to 15,000 views, billed annually ($9 billed monthly) |
| Free plan | 10,000 widget views a month per site with unlimited widgets and contacts, but Getsitecontrol branding; emails cost $2.00 per 1,000 sent. | Free forever, no credit card: 2,500 views a month on 1 site with free templates, exit-intent and targeting rules. |
| Free trial | None listed | None listed |
| Web | ||
| Made by | Getwebcraft Limited | Optinly |
| Price read from | getsitecontrol.com | optinly.com |
| Checked | Oct 18, 2026 | Nov 13, 2026 |
Worth knowing
Getsitecontrol
- Prices are per site; every site in an account is on the same plan.
- Emails are not included: they cost $2.00 per 1,000 on Free, $1.60 on Pro and $1.40 on Pro Max, with discounts for larger volumes.
- When a site reaches its monthly view limit, its widgets stop showing until the next cycle.
- The free plan keeps Getsitecontrol branding on widgets.
Optinly
- Prices rise with monthly views; the free plan stops at 2,500 views and one site.
- Additional sites cost $9 each beyond the plan's included sites.
- Spin the wheel, countdown timers and full-screen overlays need a paid plan.
- The page's plan descriptions differ between the monthly and annual views, so check the toggle you buy on.
Key features
Getsitecontrol
- Widget types and editor
- Popups, promo bars, opt-in and contact forms and multi-page surveys with skip logic, built from templates in an editor with CSS and an AI text helper.
- Targeting and triggers
- Choose pages, audience segments, frequency and schedule, launch from a button, and on Shopify target by product, cart contents or add-to-cart.
- A/B testing and reports
- Show several versions of a widget to compare results, with reports on responses, interactions and traffic channels.
- Contacts and email broadcasts
- A contact database with segments, tags and custom fields, and scheduled broadcasts with A/B-tested variants and send-time options.
- Email automations
- Flows for new subscribers, new and fulfilled orders, checkout abandonment, customer win-back and form submissions, with unique discount codes.
- Integrations
- Sends sign-ups to Klaviyo, Mailchimp, Constant Contact, HubSpot, Keap and Omnisend, with Google Sheets, Google Analytics and Zapier.
Optinly
- Popup types
- Exit-intent, email, spin-the-wheel, countdown timer, full-screen overlay and launcher popups.
- Templates
- 9 free templates and 120+ premium ones on paid plans.
- Targeting rules
- Rules and multiple triggers decide when a popup shows.
- Email provider integrations
- All email service providers on the higher plans.
- Analytics dashboard
- Included on the Advanced and Premium plans, and listed on the annual Free view.
Plans
Getsitecontrol
Free$0
Widgets and email marketing with 10,000 widget views a month per site and branding left on. Emails cost $2.00 per 1,000.
Pro$19
per site / month for up to 100,000 widget views
Branding removed, unlimited contacts, and emails at $1.60 per 1,000 sent (20% off the free rate).
Pro Max$29
per site / month, unlimited widget views
Everything in Pro with no view limit, and emails at $1.40 per 1,000 sent (30% off the free rate).
Optinly
Free$0
2,500 views a month, 1 site, exit intent, 3 popup form types and standard support.
Starter$7.20
per month, 15,000 views, 1 site, billed annually ($9 monthly)
120+ premium templates, spin the wheel, launcher, full-screen overlays, countdown timers and priority support. $9 for each extra site.
Growth$20
per month, 25,000 views, 5 sites, billed annually ($25 monthly)
Same as Starter with 25,000 views and 5 sites.
Advanced$39.20
per month, 100,000 views, 5 sites, billed annually ($49 monthly)
All premium templates, all email provider integrations, analytics dashboard.
Premium$79.20
per month, 300,000 views, 5 sites, billed annually ($99 monthly)
Same as Advanced with 300,000 views a month.
Ways to pay less
Getsitecontrol
- Annual discount
Annual billing saves up to 25%
The pricing FAQ says an annual subscription saves up to 25% against paying monthly.
Optinly
- Annual discount
Annual billing saves about 20%
The annual view shows Starter at $7.20 a month against $9 monthly, and Premium at $79.20 against $99.
Common questions
Which is cheaper, Getsitecontrol or Optinly?
As of Nov 13, 2026, Optinly is cheaper to start with: $7.20 a month, against $19 a month for Getsitecontrol. Getsitecontrol starts at $19 per site / month for up to 100,000 widget views, and Optinly starts at $7.20 per month for up to 15,000 views, billed annually ($9 billed monthly).
Which has a free plan, Getsitecontrol or Optinly?
As of Nov 13, 2026, both Getsitecontrol and Optinly have a free plan.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.