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Iconosquare vs Social Status (2026): which should you pick?

As of Nov 13, 2026, Iconosquare and Social Status share a 2.4 GPA, both have a free plan, and Social Status starts cheaper, at $9 a month against about $10.05 a month.

Checked Oct 17, 2026 and Nov 13, 2026 · graded Oct 17, 2026 and Nov 13, 2026 by ToolGPA

Iconosquare grades higher on features. Social Status grades higher on value for money. They get the same grade on the free plan, ease of use and platforms.

Price, platforms and features side by side. The table says where each price was read and when.

Iconosquare

Social media analytics and scheduling for brands and agencies

Free plan · from €9/mo

Social Status

Social media analytics and automated reports for profiles and ads

Free plan · from $9/mo

Which one is for you

Pick Iconosquare if

  • Fits if reporting on Instagram, TikTok and Facebook matters more than posting volume
  • Works for agencies sending clients scheduled PDF and XLS reports

Look elsewhere if

  • Tight if you're on Starter, at 30 posts a month and one user; Launch stops at 100
  • Not for you if you want X or an inbox on the cheapest plan, as both start at Launch at €33
  • Pricey if a team needs in: a second user means Scale at €69 a month, and more than 3 users means Custom
  • Skip it if you're staying free: 2 profiles, 10 posts a month each and 1 month of history
  • Watch out: prices are in euros, and competitor and hashtag tracking need Scale

Pick Social Status if

  • Fits if you need reports on a few profiles and their rivals
  • Works for agencies that want white-label reports on the $29 plan

Look elsewhere if

  • Not for you if you want to publish posts, as it is analytics only
  • Tight if you stay free, with 1 profile and 1 month of data
  • Skip it if you need TikTok, LinkedIn or X on a small plan, as only Essential adds them
  • Watch out: API access is on Gold and above, and every competitor you add uses quota

How we grade them

2.4GPAIconosquareFair2.4GPASocial StatusFair
Value for money
CStarter and Launch are one user, so two or three people need Scale: €69 a month billed yearly for 5 profiles and 3 users. At any normal exchange rate that's above this category's $58 dearer quarter but under its $99 dearest tenth. Alone, Starter is €15 for 5 profiles.
BMicro is $9 a month for 3 profiles, inside the cheaper quarter, which tops out at $14.
Free plan and trial
CFree for good with 2 profiles and 10 posts a month per profile, plus a 14-day trial with no card. One month of analytics history is thin for an analytics tool, though.
CA free plan with 1 profile and 1 month of history, plus a 14-day trial on paid small-business plans.
Features
BAnalytics for 8 networks with dashboards and scheduled PDF and XLS reports, scheduling with captions per network, an inbox from Launch, and competitor and hashtag tracking on Scale. Nothing in the listing shows a gap in the core job.
CProfile, competitor, ads and influencer analytics with reports. It does that job fully, but it is analytics only, with no publishing.
Ease of use
CThere's no App Store rating on record for us to go by, and you'll connect profiles and build dashboards to get the most from it. So it gets the ordinary grade.
CA web app where you connect accounts and set up reports. No store rating on record.
Platforms and integrations
BWeb, iPhone and Android, with Zapier, Adobe Express and an MCP link for ChatGPT and Claude. No desktop app, which an A needs.
BWeb only, with Facebook, Instagram, TikTok, YouTube, LinkedIn, X, Google Slides and Meta Ads.
Best forsocial analytics and client reportssocial analytics and reports

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Iconosquare and Social Status. How we grade

Price against what you get

Iconosquare starts at about $10.05 a month and scores 2.7 out of 4 on features, ease of use and platforms. Social Status starts at $9 a month and scores 2.3.

Iconosquare scores higher, and starts $1.05 a month higher: the question is whether the extra is worth that to you. Of the other social media schedulers on the chart, 3 score higher than Iconosquare for less, and 2 score higher than Social Status for less.

Features, ease of use and platforms, averaged

D1.0C2.0B3.0A4.0$2$5$10$20$50$100$200$500$1k$2kMore for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessIconosquareSocial Status

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart of social media schedulers, and the best at every price

Where they differ

  • Iconosquare also covers calendar.
  • Social Status also covers dashboards.
In commonFree planWebReports

At a glance

IconosquareSocial Status
PricingFree planFree plan
Starts at€9 per month for up to 3 social profiles, billed annually$9 per month for 3 profiles, billed monthly
Free plan1 user, up to 2 social profiles, 10 scheduled posts a month per profile, standard analytics and 1 month of history.1 plan quota (one profile, page or account), 1 month of data history and report export.
Free trial14-day free trial of all features, no credit card required14-day free trial on paid Small Business plans
Web
iOS
Android
Made byIconosquare (part of Positive)Social Media Status Pty Ltd
Price read fromiconosquare.comsocialstatus.io
CheckedOct 17, 2026Nov 13, 2026

Worth knowing

Iconosquare

  • Starter and Launch include 1 user; Scale includes 3, and more users need the Custom plan.
  • Publishing to X and the comments and DMs inbox start at Launch.
  • Posting is capped at 30 posts a month on Starter and 100 on Launch; only Scale and Custom are unlimited.
  • The free plan keeps just 1 month of analytics history and allows 10 posts a month per profile.

Social Status

  • Small Business plans support only Facebook, Instagram and YouTube, apart from Essential.
  • Every profile, ad account or competitor you add uses plan quota.
  • It is an analytics tool and does not publish posts.
  • Platinum and larger plans sit above Gold; API access is only on Gold and above.

Key features

Iconosquare

Analytics across eight networks
Reach, engagement and audience data for Instagram, TikTok, Facebook, LinkedIn, X, Threads, Pinterest and YouTube, including Reels and Stories, with custom dashboards.
Scheduled reports
Profile, competitor, hashtag and dashboard reports in PDF or XLS, sent on a schedule. Custom adds white-label reports with your own logo.
Scheduling and cross-posting
Schedule posts, Stories and Reels to several networks with captions adjusted per network, saved caption templates and a media library.
Conversations inbox
From Launch, comments, Facebook and Instagram DMs and brand mentions sit in one inbox with saved replies.
Competitor and hashtag tracking
Scale adds competitor benchmarks, hashtag analysis, custom feeds of other accounts and campaign tracking, plus post approval workflows.
Uma AI Analyst
An AI analyst answers questions about your social data using credits included in paid plans. An AI assistant drafts captions, and an MCP link opens the data to ChatGPT or Claude.

Social Status

Profile analytics
Tracks pages and profiles you administer across Facebook, Instagram, TikTok, YouTube, LinkedIn and X.
Competitor analytics
Tracks public competitor profiles, except LinkedIn, which does not permit competitive tracking.
Ads analytics
Shows performance for Meta ad accounts you manage.
Influencer analytics
Measures influencer marketing campaigns.
Automated reports
Exports to Excel, PDF, PPTX and Google Slides; white-label reports start on Basic.

Plans

Iconosquare

  • Free€0

    1 user, up to 2 social profiles, 10 posts a month per profile, standard analytics and 1 month of history.

  • Starter€9

    per month for up to 3 social profiles, billed annually

    1 user, 30 posts a month, AI content tools, custom dashboards and 1 year of history. €15 a month for up to 5 profiles.

  • Launch€33

    per month for up to 5 social profiles, billed annually

    1 user, 100 posts a month, automated reports, an inbox for comments, DMs and mentions, and X publishing and analytics.

  • Scale€69

    per month for up to 5 social profiles, billed annually

    3 users, unlimited posts, approvals, campaign and paid post tracking, competitor and hashtag monitoring. €219 a month at 20 profiles.

  • Custom€116

    per month and up, billed annually

    5 to unlimited profiles, one or unlimited users, white-label reports, onboarding and a customer success manager. Arranged through sales.

Social Status

  • Free$0

    1 plan quota, 1 month of data history and report export.

  • Micro$9

    per month for 3 profiles, billed monthly

    3 plan quota and 2 months of data history; supports Facebook, Instagram and YouTube.

  • Basic$29

    per month for 10 profiles, billed monthly

    10 plan quota, 3 months of history, CSV, PDF, PPTX and white-label reports.

  • Essential$49

    per month for 40 profiles, billed monthly

    40 plan quota, 6 months of history and support for TikTok, LinkedIn and X.

  • Silver$99

    per month for 200 profiles, billed monthly

    Professional plan with 200 plan quota; all six channels on every professional plan.

  • Gold$199

    per month for 500 profiles, billed monthly

    Professional plan with 500 plan quota; API and data warehouse are optional add-ons.

Ways to pay less

Iconosquare

  • Annual discount

    Two months free with yearly billing

    Paying yearly saves the equivalent of two months: €36 a year on Starter, €72 on Launch, €168 on Scale and €276 on Custom.

Social Status

  • Annual discount

    Save 25% with annual billing

    Social Status's plans page labels annual billing as 25% off; Micro is $81 a year against $9 a month.

Common questions

Which is cheaper, Iconosquare or Social Status?

As of Nov 13, 2026, Social Status is cheaper to start with: $9 a month, against about $10.05 a month for Iconosquare. Iconosquare starts at €9 per month for up to 3 social profiles, billed annually, and Social Status starts at $9 per month for 3 profiles, billed monthly.

Which has a free plan, Iconosquare or Social Status?

As of Nov 13, 2026, both Iconosquare and Social Status have a free plan.

Which platforms do Iconosquare and Social Status run on?

As of Nov 13, 2026, only Iconosquare lists iOS and Android apps. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.

More comparisons

How this page was made

  • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
  • The grades are our own, from each tool’s review or report card. The GPA is their average.
  • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
  • The differences and the answers to the questions are worked out from those listings.
How we review and grade