Leadinfo vs Snitcher (2026): which should you pick?
As of Nov 13, 2026, Leadinfo and Snitcher share a 2.2 GPA, neither has a free plan, and Snitcher starts cheaper, at $49 a month against about $77.09 a month.
Checked Nov 12, 2026 and Nov 13, 2026 · graded Nov 12, 2026 and Nov 13, 2026 by ToolGPA
They get the same grade on all five counts.
Price, platforms and features side by side. The table says where each price was read and when.
Leadinfo
See which companies visit your website, with lead scoring
Snitcher
Identifies companies visiting your website, priced by company IDs
Which one is for you
Pick Leadinfo if
- Fits if you want to see which companies visit and score them
- Works for European teams used to euro pricing
Look elsewhere if
- Pricey if your traffic is high: €359 a month for 750 companies, and 5,000-plus is by quote
- Skip it if you need mobile numbers, which are on Pro only
- Tight if you're on Starter: insights go to a CRM by hand until Scale
- Watch out: the default view is euros and we couldn't read the other currencies
Pick Snitcher if
- Fits if you want to know which companies are reading your site
- Works for teams that want unlimited users on every plan
Look elsewhere if
- Pricey if you have lots of visitors, as the price follows unique companies identified each month
- Tight if you hit your limit, as the page says you must move to a higher tier
- Skip it if you want named people, because contact-level identification only appears on reveal
- Watch out: the price table stops at 5,000 company IDs, and larger volumes go through sales
How we grade them
| 2.2GPALeadinfoFair | 2.2GPASnitcherFair | |
|---|---|---|
| Value for money | C€69 a month billed annually for 50 identified companies, €159 for 250. That's the middle to dearer end of lead-finding tools, and it rises with the band. | C$49 a month billed yearly for 50 IDs ($79 monthly) matches the $49 middle of the category, then rises to $229 at 1,000 IDs and $529 at 5,000. |
| Free plan and trial | CA 14-day trial with no credit card. No free plan. | CA 14-day trial with full access and no credit card, and no free plan after it. |
| Features | CVisitor identification, a decision-maker database, scoring, recordings and CRM links. Mobile numbers and Salesforce or Marketo sync are only on Pro. | CIdentifies companies, sends intent alerts and syncs to CRMs. Contact-level identification is only on reveal, which is a limit on the core job. |
| Ease of use | CNo store rating on record. A tracking script and rules for scoring to set up. | CNo store rating on record. You add a script to your site and connect your tools. |
| Platforms and integrations | BWeb only, with seven integrations listed. | BWeb app with five listed integrations and a REST API, plus IP-to-company lookups. No desktop or phone app. |
| Best for | seeing which companies visit your site | seeing which companies visit your website |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Leadinfo and Snitcher. How we grade
Price against what you get
Leadinfo starts at about $77.09 a month and scores 2.3 out of 4 on features, ease of use and platforms. Snitcher starts at $49 a month and scores 2.3.
They score the same, and Snitcher starts $28.09 a month lower. Of the other lead and email finders on the chart, 23 score higher than Leadinfo for less, and 14 score higher than Snitcher for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Leadinfo also covers session replay.
- Snitcher also covers reports and web analytics.
At a glance
| Leadinfo | Snitcher | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | €69 per month for up to 50 identified companies, billed annually | $49 per month, up to 50 IDs, billed annually ($79 monthly) |
| Free plan | None | None |
| Free trial | 14-day free trial, no credit card required | 14-day free trial with full access, no credit card required |
| Web | ||
| Made by | Leadinfo | Snitcher |
| Price read from | leadinfo.com | snitcher.com |
| Checked | Nov 12, 2026 | Nov 13, 2026 |
Worth knowing
Leadinfo
- Pricing shown is in euros on the default view; pounds, dollars and kroner can be selected but were not readable in the page text.
- Price rises with the identified-company band, and 5,000-plus companies is by quote.
- Mobile phone numbers and Salesforce or Marketo sync are only on Pro.
- Starter sends insights to a CRM by hand; fully automated CRM sharing starts on Scale.
Snitcher
- Price follows unique companies identified per month; a first-time visit from a company counts once per billing period.
- Going over the monthly company limit requires upgrading to a higher tier; the page shows an in-app warning near the limit.
- Contact-level identification is marked with an asterisk on the pricing page and surfaced only on reveal.
- The price table stops at 5,000 company IDs; larger volumes go through sales.
Key features
Leadinfo
- Real-time visitor identification
- Shows company details, LinkedIn profiles, financials and the pages a visitor viewed, as the visit happens.
- Decision-maker database
- Gives LinkedIn profiles, phone numbers and emails for decision makers at identified companies, from a database of 300 million-plus.
- Lead scoring and automations
- Automated scoring ranks the most promising visitors, and automations hand them to sales, with seat and automation limits by plan.
- Screen recordings
- Scale keeps recordings of visitor sessions for 7 days and Pro for 14 days.
- CRM and ad integrations
- 67 CRM integrations at no extra charge, plus Google Ads, LinkedIn Ads, GA4, Looker Studio and Matomo on higher plans.
- Personas
- Filters visitors by job title so reps see only people in chosen departments or roles.
Snitcher
- Company identification
- Resolves visitor IP addresses to companies with firmographic data, and filters out noise such as non-business traffic.
- Intent signals and alerts
- Detects intent signals on the site and sends real-time Slack and email alerts, including when a returning visitor comes back.
- Contact reveal
- Surfaces individual contact details only when you choose to reveal them, with GDPR compliance tools on every plan.
- CRM and tool sync
- Syncs with HubSpot, Salesforce and Pipedrive, and lists 17 integrations including Slack, Zapier and webhooks.
- REST API and IP-to-company
- REST API access is part of the platform, and a separate IP-to-company lookup and Radar embed serve platforms and developers.
Plans
Leadinfo
Starter€69
per month for up to 50 companies, billed annually
€99 at 51-100 companies. 3 users and 3 automations, lead scoring, Google Ads integration, email support.
Scale€159
per month for up to 250 companies, billed annually
Rises to €539 at 4,001-5,000 companies. 10 users, HubSpot and Dynamics, recordings, personas, phone support.
Pro€359
per month for up to 750 companies, billed annually
Unlimited users and automations, Salesforce and Marketo, mobile numbers, 14-day recordings, a success manager.
Snitcher
0-50 company IDs$49
per month, up to 50 IDs, billed annually ($79 monthly)
Entry step; every feature included. The price rises with IDs: $229 a month at 1,000, $529 at 5,000.
101-250 company IDs$99
per month, up to 250 IDs, billed annually ($149 monthly)
Same features and unlimited users; only the monthly volume of identified companies changes.
1,001-2,000 company IDs$279
per month, up to 2,000 IDs, billed annually ($419 monthly)
Mid step of the volume ladder. The page lists steps up to 5,000 IDs ($529 a month billed annually).
CustomCustom
For platforms and developers: white-label, Radar embed or IP-to-company lookups; sold through sales.
Ways to pay less
Leadinfo
No public discounts listed.
Snitcher
- Annual discount
About 30% off with annual billing
The pricing page says paying annually saves 30% compared with monthly billing; the entry step is $49 a month annually and $79 monthly.
- Other savings
Startup, nonprofit and education discounts
The pricing FAQ says discounts are considered for startups, nonprofits and educational institutions; contact sales to ask.
Common questions
Which is cheaper, Leadinfo or Snitcher?
As of Nov 13, 2026, Snitcher is cheaper to start with: $49 a month, against about $77.09 a month for Leadinfo. Leadinfo starts at €69 per month for up to 50 identified companies, billed annually, and Snitcher starts at $49 per month, up to 50 IDs, billed annually ($79 monthly).
Which has a free plan, Leadinfo or Snitcher?
As of Nov 13, 2026, neither Leadinfo nor Snitcher has a free plan. Both have a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.
