Profound vs Strajist (2026): which should you pick?
As of Oct 24, 2026, Profound and Strajist share a 2.2 GPA, and only Strajist has a free plan.
Checked Oct 23, 2026 · graded Oct 23, 2026 and Oct 24, 2026 by ToolGPA
Profound grades higher on features. Strajist grades higher on value for money. They get the same grade on the free plan, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Profound
AI search visibility tracking with an AI marketing agent built in
Strajist
Tracks what AI assistants say and believe about a brand, line by line
Which one is for you
Pick Profound if
- Fits if you're a large brand that wants answers tracked on up to 9 engines and can sign a custom contract
- Works for agencies running pitch audits for prospects, at $99 a month for 10 short workspaces
Look elsewhere if
- Skip it if you want to sign up and pay without a sales call, as brands can't
- Pricey if you're an agency with several clients, at $399 a month per client workspace on top of $99
- Tight if you want to test your own questions, since the trial's prompts are fixed
- Watch out: custom prompts, the API, exports and SSO all come only with Enterprise
- Watch out: agents spend credits, and extra credits need an Enterprise package with overage billing or a pause
Pick Strajist if
- Fits if you're worried AI answers get your product wrong and want each claim checked
- Works for teams that want recommendations sent to Slack, Linear or GitHub
Look elsewhere if
- Skip it if Perplexity matters, as no plan lists it
- Pricey if you need Claude, Gemini or Grok, which start on Scale at $170 a month billed yearly
- Tight if you stay on Free or Starter, which check weekly, and only Growth and up can add prompt packs at $33 a month
- Not for you if you need an API or SSO, which are Enterprise only at a custom price
- Watch out: the prices are early-access rates for the first 50 customers, and all exclude VAT
How we grade them
| 2.2GPAProfoundFair | 2.2GPAStrajistFair | |
|---|---|---|
| Value for money | DBrands get no published price: past the trial it's a custom Enterprise quote, given only on a sales call. Agency Growth is $99 a month, but that buys 10 short pitch audits, and each real client workspace is $399 a month on top. | CStarter is $30 a month billed yearly, or $35 monthly, before VAT, for 25 prompts checked weekly. That's just above this category's cheaper quarter, which starts at $29. Daily checks need Growth at $64. |
| Free plan and trial | CNo free plan, but a 7-day trial runs 50 preset prompts daily on ChatGPT, Gemini and AI Overviews. You can't edit those prompts, so you see the questions Profound picks, not your own. | CA free plan with no card: 5 prompts checked weekly on 3 engines for 1 brand, without the AI Perception Score. There's also a 7-day trial of Growth with no card. Five weekly prompts is a cap you'll hit. |
| Features | BDaily answers with citations, sentiment and competitor ranking on up to 9 engines, Claude, Copilot and DeepSeek among them, plus an AI Marketer, reusable agents, Prompt Volumes and crawler analytics across unlimited domains. It covers the whole job; the agents run on credits. | CMentions, position and sentiment, sentence-by-sentence accuracy checks, wording drift over time, a GEO audit and an Action Center. The gaps are in the listing: Claude, Gemini and Grok start at Scale, and Perplexity isn't covered. |
| Ease of use | CNo rating on record. Brands are onboarded through sales, and custom prompts, exports and the API only arrive with Enterprise, so there's set-up before it's really yours. | CNo rating on record. The accuracy checks run against a brand profile you fill in, and you set prompts, competitors and countries yourself. |
| Platforms and integrations | BWeb only, with no desktop or phone app. It connects to Google Analytics, Search Console, Cloudflare, Vercel, WordPress, Webflow, Slack and G2, and the API comes with Enterprise. | BWeb only, with no desktop or phone app. Recommendations go to Slack, Linear, GitHub or a CMS. The API is Enterprise only. |
| Best for | big brands tracking AI answers on many engines | checking what AI answers say about your brand, line by line |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Profound and Strajist. How we grade
Price against what you get
Profound starts at $99 a month and scores 2.7 out of 4 on features, ease of use and platforms. Strajist starts at $30 a month and scores 2.3.
Profound scores higher, and starts $69 a month higher: the question is whether the extra is worth that to you. Of the other AI search visibility tools on the chart, 1 scores higher than Profound for less, and 7 score higher than Strajist for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Profound also covers AI agents, web analytics and content optimization.
- Strajist also covers reports and site audit.
At a glance
| Profound | Strajist | |
|---|---|---|
| Pricing | Free trial | Free plan |
| Starts at | $99 per month (Agency Growth, the self-serve plan for agencies) | $30 per month, billed annually ($35 billed monthly) |
| Free plan | None | Free forever: 5 prompts tracked weekly on ChatGPT, Google AI Mode and AI Overviews, for 1 brand, 5 competitors, 1 user and 1 country. No card needed. |
| Free trial | 7-day free trial: 50 preset prompts run daily on ChatGPT, Gemini and Google AI Overviews, with limited AI Marketer credits | 7-day free trial of the Growth plan, no card required |
| Web | ||
| Made by | Profound | Strajist Yazılım A.Ş. |
| Price read from | tryprofound.com | strajist.ai |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
Profound
- Brands have no self-serve paid plan: after the 7-day trial, ongoing tracking needs a custom-priced Enterprise contract.
- Trial users get a recommended prompt set and cannot edit it; custom prompts, API access, exports and SSO come with Enterprise.
- On Agency Growth, each full client workspace is a $399-a-month add-on and 5 more trial workspaces cost $199 a month.
- Agent runs use credits; extra credits beyond the plan need an Enterprise package, with overage billing or a pause set by the account team.
Strajist
- Free, Starter and Growth track only ChatGPT, Google AI Mode and AI Overviews; Claude, Gemini and Grok start at Scale, and Perplexity is not listed.
- The prices are early-access rates for the first 50 customers, kept while the subscription stays active; all prices exclude VAT.
- Free and Starter check weekly, and prompt packs can be added only on Growth and above.
- API access, SSO and custom volumes are on the Enterprise plan only; other plans can be refunded within 14 days of purchase.
Key features
Profound
- Answer Engine Insights
- Runs set prompts daily and reports where a brand appears in the answers, which sources are cited, sentiment and how it ranks against competitors.
- Wide engine coverage
- Enterprise can track ChatGPT, Perplexity, Google AI Mode, Gemini, Microsoft Copilot, DeepSeek, Claude, Google AI Overviews and Exa Search.
- AI Marketer and agents
- An assistant that finds gaps in AI answers and drafts or rewrites pages, plus reusable agents for recurring work. Agents run on credits.
- Agent Analytics
- Tracks AI crawler visits and AI-referred traffic across unlimited domains by connecting to CDNs and hosts such as Cloudflare, Fastly, AWS and Vercel.
- Prompt Volumes
- Estimates what people ask AI answer engines about a topic; the trial allows 5 searches.
- Agency workspaces
- Agency plans manage short pitch workspaces for prospects and full client workspaces from one dashboard with consolidated billing.
Strajist
- Visibility tracking by model
- Mentions, share of voice, average position and sentiment per model on ChatGPT, Google AI Mode and AI Overviews, plus Claude, Gemini and Grok from Scale.
- Response analysis
- Marks each sentence an AI answer says about the brand as correct, partial, wrong or missing against the brand profile, with a brand accuracy score.
- AI Perception Score
- On paid plans, asks models deeper questions about the brand's competitors, how customers see it and its weaknesses, to feed competitive analysis.
- Perception drift and sources
- Shows how a model's wording about the brand changes over time and which domains, such as review sites and Reddit, it learns from.
- Action Center
- Each recommendation carries the prompt, model and source behind it, and can be sent to Slack, Linear, GitHub or a CMS.
- GEO audit and citation tracking
- Every paid plan includes a GEO audit of the site and tracking of the citations and sources behind each answer.
Plans
Profound
Agency Growth$99
per month for up to 10 pitch workspaces a month
For agencies: 10 seven-day pitch audits a month on ChatGPT, Perplexity and AI Overviews, 5 agency seats. Each full client workspace is $399 a month extra.
EnterpriseCustom
For brands: tailored prompt tracking on up to 9 answer engines, AI Marketer credits, all-time history, CSV and JSON exports, API, SSO and dedicated support.
Agency EnterpriseCustom
For large agencies and networks: tailored client and trial workspaces, a dedicated agency partner, go-to-market help and Slack support.
Strajist
Free$0
5 prompts checked weekly on 3 engines, 1 brand, 5 competitors, 1 user and 1 country. No AI Perception Score.
Starter$30
per month for 25 prompts weekly, billed annually ($35 billed monthly)
1 brand, 10 competitors, unlimited users and countries, plus the AI Perception Score, citation tracking, GEO audit and Action Center.
Growth$64
per month for 50 prompts daily, billed annually ($75 billed monthly)
1 brand, 15 competitors, PDF and CSV export and alerts; extra packs of 25 prompts cost $33 a month.
Scale$170
per month for 150 prompts daily, billed annually ($199 billed monthly)
Adds Claude, Gemini and Grok to the three default engines, 5 brands, 20 competitors and scheduled reports.
Pro$385
per month for 350 prompts daily, billed annually ($449 billed monthly)
All six engines, 50 brands, unlimited competitors and scheduled reports, for agencies and multi-brand portfolios.
EnterpriseCustom
Custom volumes, API access, SSO and SAML, a custom SLA and dedicated support. Sold through sales.
Ways to pay less
Profound
No public discounts listed.
Strajist
- Annual discount
Save 15% with annual billing
Strajist's pricing page lists annual billing at 15% off, for example Growth at $64 a month billed annually instead of $75 monthly.
Common questions
Which is cheaper, Profound or Strajist?
As of Oct 23, 2026, Strajist is cheaper to start with: $30 a month, against $99 a month for Profound. Profound starts at $99 per month (Agency Growth, the self-serve plan for agencies), and Strajist starts at $30 per month, billed annually ($35 billed monthly).
Which has a free plan, Profound or Strajist?
As of Oct 23, 2026, only Strajist has a free plan. Profound does not, though it has a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.