Scrunch vs Strajist (2026): which should you pick?

Pick Scrunch if

• Fits if you're a large brand weighing Agent Pages, which serve AI agents a cleaned-up copy of your site
• Works for agencies running several client brands and pitch workspaces from one account

Look elsewhere if

• Skip it if Gemini, Claude or AI Mode matter, as they're tracked on Enterprise only
• Pricey if you're a small team: Core is $250 a month for one brand and 125 prompts
• Tight if you sell in several countries or watch many rivals: Core allows one country and 5 competitors
• Watch out: the API, SSO and Agent Pages are Enterprise only, and Enterprise prices aren't published
• Watch out: the only trial is 7 days of Core, and Scrunch became a Sitecore company in 2026

Pick Strajist if

• Fits if you're worried AI answers get your product wrong and want each claim checked
• Works for teams that want recommendations sent to Slack, Linear or GitHub

Look elsewhere if

• Skip it if Perplexity matters, as no plan lists it
• Pricey if you need Claude, Gemini or Grok, which start on Scale at $170 a month billed yearly
• Tight if you stay on Free or Starter, which check weekly, and only Growth and up can add prompt packs at $33 a month
• Not for you if you need an API or SSO, which are Enterprise only at a custom price
• Watch out: the prices are early-access rates for the first 50 customers, and all exclude VAT

Scrunch

• Core covers four AI platforms; Claude, Gemini, Google AI Mode, Grok and Meta AI are tracked only on Enterprise.
• Core is limited to 1 brand workspace, 5 user licenses, 5 competitors and one country.
• API access, SSO and the Agent Experience Platform are listed for Enterprise only.
• Scrunch became a Sitecore company in 2026; it says it continues to run as a standalone platform.

Strajist

• Free, Starter and Growth track only ChatGPT, Google AI Mode and AI Overviews; Claude, Gemini and Grok start at Scale, and Perplexity is not listed.
• The prices are early-access rates for the first 50 customers, kept while the subscription stays active; all prices exclude VAT.
• Free and Starter check weekly, and prompt packs can be added only on Growth and above.
• API access, SSO and custom volumes are on the Enterprise plan only; other plans can be refunded within 14 days of purchase.

Scrunch

Monitoring and citations

Tracks brand presence, position, sentiment and the sources cited for each prompt, with competitors, personas and funnel stages.

Insights and recommendations

Turns monitoring data into suggested changes; Core includes one page optimization a month and basic content generation.

Agent Experience Platform

Enterprise plans include Agent Pages, which deliver an optimized version of a site to AI agents that visit it.

Site audits and bot traffic

Audits pages for how well AI can read them and reports AI agent and bot visits; Core includes 5 audits a month.

Shopping and query fan-out

Product-level AI search performance and the follow-up searches AI tools run behind a prompt; fan-out is limited on Core.

Agency workspaces

Agency plans manage several client brands and pitch workspaces from one place, with access controls and white-label output.

Strajist

Visibility tracking by model

Mentions, share of voice, average position and sentiment per model on ChatGPT, Google AI Mode and AI Overviews, plus Claude, Gemini and Grok from Scale.

Response analysis

Marks each sentence an AI answer says about the brand as correct, partial, wrong or missing against the brand profile, with a brand accuracy score.

AI Perception Score

On paid plans, asks models deeper questions about the brand's competitors, how customers see it and its weaknesses, to feed competitive analysis.

Perception drift and sources

Shows how a model's wording about the brand changes over time and which domains, such as review sites and Reddit, it learns from.

Action Center

Each recommendation carries the prompt, model and source behind it, and can be sent to Slack, Linear, GitHub or a CMS.

GEO audit and citation tracking

Every paid plan includes a GEO audit of the site and tracking of the citations and sources behind each answer.

Scrunch

• Core$250

  per month for 125 prompts

  For brands: 5,000 responses a month on ChatGPT, Perplexity, Google AI Overviews and Copilot, 5 site audits a month, 1 brand workspace and 5 users.

• Agency Core$500

  per month for 250 prompts

  For agencies: 10,000 responses a month, 3 brand workspaces, 3 pitch workspaces, 5 site audits per brand a month and unlimited users.

• EnterpriseCustom

  Custom prompts and workspaces, 9 AI platforms, the Agent Experience Platform, full site audits, API access, SSO and a dedicated account team.

• Agency EnterpriseCustom

  For large agencies: custom brand and pitch workspaces, full site audits, the Agent Experience Platform, SSO and a dedicated account team.

Strajist

• Free$0

  5 prompts checked weekly on 3 engines, 1 brand, 5 competitors, 1 user and 1 country. No AI Perception Score.

• Starter$30

  per month for 25 prompts weekly, billed annually ($35 billed monthly)

  1 brand, 10 competitors, unlimited users and countries, plus the AI Perception Score, citation tracking, GEO audit and Action Center.

• Growth$64

  per month for 50 prompts daily, billed annually ($75 billed monthly)

  1 brand, 15 competitors, PDF and CSV export and alerts; extra packs of 25 prompts cost $33 a month.

• Scale$170

  per month for 150 prompts daily, billed annually ($199 billed monthly)

  Adds Claude, Gemini and Grok to the three default engines, 5 brands, 20 competitors and scheduled reports.

• Pro$385

  per month for 350 prompts daily, billed annually ($449 billed monthly)

  All six engines, 50 brands, unlimited competitors and scheduled reports, for agencies and multi-brand portfolios.

• EnterpriseCustom

  Custom volumes, API access, SSO and SAML, a custom SLA and dedicated support. Sold through sales.

Scrunch

No public discounts listed.

Strajist

• Annual discount

  Save 15% with annual billing

  Strajist's pricing page lists annual billing at 15% off, for example Growth at $64 a month billed annually instead of $75 monthly.