AthenaHQ alternatives

Price against what you get

How each one differs from AthenaHQ

1. 

   Profound

   AI search visibility tracking with an AI marketing agent built in

   • Profound starts at $99 per month (Agency Growth, the self-serve plan for agencies).
   • Profound has no free plan, only a free trial, unlike AthenaHQ.
   • Profound also covers web analytics.

   Suits: Large brands that want AI answer tracking across many engines with sales-led onboarding

   Profound vs AthenaHQProfound pricing and details
2. 

   Peec AI

   AI search analytics that tracks brand prompts across AI models

   • Peec AI starts at $95 per month for 50 prompts on 3 AI models, billed monthly.
   • Peec AI has no free plan, only a free trial, unlike AthenaHQ.
   • Peec AI also covers reports and web analytics.
   • Peec AI does not cover AI agents and content optimization, which AthenaHQ does.

   Suits: In-house SEO and content teams starting to measure AI search visibility

   Peec AI vs AthenaHQPeec AI pricing and details
3. 

   Scrunch

   AI search monitoring plus pages served to AI agents

   • Scrunch starts at $250 per month for 125 prompts.
   • Scrunch has no free plan, only a free trial, unlike AthenaHQ.
   • Scrunch also covers site audit and web analytics.
   • Scrunch does not cover AI agents, which AthenaHQ does.

   Suits: Brands that want a self-serve start before moving to an enterprise contract

   Scrunch vs AthenaHQScrunch pricing and details
4. 

   Goodie

   AEO platform for AI search tracking, content agents and attribution

   • Goodie starts at $295 per month, billed annually ($354 billed monthly).
   • Goodie has no free plan, only a free trial, unlike AthenaHQ.
   • Goodie also covers web analytics.

   Suits: Brands that want tracking and content work for AI search in one tool

   Goodie vs AthenaHQGoodie pricing and details
5. 

   Semrush

   SEO suite for keyword research, rank tracking and AI search visibility

   • Semrush starts at $117.33 per month, billed annually ($139 billed monthly).
   • Semrush also covers reports, keyword research, rank tracking, site audit and backlink analysis.
   • Semrush does not cover AI agents, AI search visibility and content optimization, which AthenaHQ does.

   Suits: Freelancers and in-house marketers who want research, tracking and audits in one account

   Semrush vs AthenaHQSemrush pricing and details
6. 

   Addlly AI

   Managed GEO audits, AI visibility tracking and content for brands

   • Addlly AI has no free plan, unlike AthenaHQ.
   • Addlly AI also covers long-form writing, reports and schema markup.
   • Addlly AI does not cover AI agents and content optimization, which AthenaHQ does.

   Suits: Enterprise brands that want an agency-style GEO program with software

   Addlly AI vs AthenaHQAddlly AI pricing and details
7. 

   Analyze AI

   AI search visibility tracking tied to GA4 traffic, with content tools

   • Analyze AI starts at $99 per month for 25 prompts tracked daily.
   • Analyze AI has no free plan, only a free trial, unlike AthenaHQ.
   • Analyze AI also covers reports and web analytics.
   • Analyze AI does not cover AI agents, which AthenaHQ does.

   Suits: Marketing teams that want AI visibility next to the traffic it brings

   Analyze AI vs AthenaHQAnalyze AI pricing and details
8. 

   Aparok

   AI visibility analytics that ranks the next fix for SaaS teams

   • Aparok starts at $49 per month for 10 prompts and 300 credits.
   • Aparok has no free plan, only a free trial, unlike AthenaHQ.
   • Aparok also covers reports, site audit and web analytics.
   • Aparok does not cover AI agents and content optimization, which AthenaHQ does.

   Suits: Venture-backed SaaS startups checking whether AI recommends them

   Aparok vs AthenaHQAparok pricing and details
9. 

   AppearOnAI

   AI visibility audits with weekly tracking and an AI blog writer

   • AppearOnAI starts at $99 one-time analysis; tracking from $249 per month.
   • AppearOnAI has no free plan, only a free trial, unlike AthenaHQ.
   • AppearOnAI also covers long-form writing and reports.
   • AppearOnAI does not cover AI agents and content optimization, which AthenaHQ does.

   Suits: Startups and small businesses wanting a one-off AI visibility audit

   AppearOnAI vs AthenaHQAppearOnAI pricing and details
10. 

    Attensira

    AI agents that track and work to win answers in AI search

    • Attensira starts at $129 per month for 50 prompts, billed monthly.
    • Attensira has no free plan, only a free trial, unlike AthenaHQ.
    • Attensira also covers link outreach.

    Suits: Small teams that want AI search fixes drafted and shipped, not only a dashboard

    Attensira vs AthenaHQAttensira pricing and details
11. 

    Bluefish

    Enterprise AI marketing platform for brand visibility in AI answers

    • Bluefish has no free plan, unlike AthenaHQ.
    • Bluefish also covers reports.

    Suits: Fortune 500 and other large brands with several teams working on AI search

    Bluefish vs AthenaHQBluefish pricing and details
12. 

    Botric

    AI visibility tracking with a content writer and a website chat agent

    • Botric starts at $12.50 per month for 15 prompts, billed yearly ($15 billed monthly).
    • Botric also covers long-form writing, AI support agent and site audit.
    • Botric does not cover AI agents, which AthenaHQ does.

    Suits: Small businesses that want AI tracking and the content to act on it in one tool

    Botric vs AthenaHQBotric pricing and details

Limits worth knowing in AthenaHQ