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ASO.dev vs Sonar (2026): which should you pick?

As of Oct 23, 2026, Sonar grades higher than ASO.dev: 2.4 against 2.0 out of 4.0.

Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA

Sonar grades higher on the free plan and features. They get the same grade on value for money, ease of use and platforms.

Price, platforms and features side by side. The table says where each price was read and when.

ASO.dev

App Store Connect manager with unlimited ASO keyword tracking

Free trial · from $15/mo

Sonar

ASO keyword data and rank tracking that AI agents can use over MCP

Free plan · from $24.17/mo

Which one is for you

Pick ASO.dev if

  • Fits if you spend a lot of time in App Store Connect and want bulk edits across localizations
  • Works for developers tracking large App Store keyword lists without per-keyword limits

Look elsewhere if

  • Skip it if your keyword work is on Google Play, as its ASO analytics is listed as not yet available
  • Not for you if you want it in a browser, as there's no web app, only installed apps
  • Tight if you want time to try it, as the trial lasts 3 days
  • Tight if you're an agency, as Indie isn't meant for agencies and keeps 30 days of data with no export
  • Watch out: every plan is per seat, Console has no keyword tracking, and the API is in alpha

Pick Sonar if

  • Fits if you run your ASO through an AI coding agent such as Claude Code or Codex
  • Works for small studios tracking up to 10 apps on both stores

Look elsewhere if

  • Watch out: the 7-day trial asks for a card and the plan starts on its own when it ends
  • Tight if you stay free, as rank tracking and the dashboard need a paid plan
  • Pricey if a team shares it, as more seats, white-label reports and priority refresh start at Agency, $149 a month
  • Watch out: API credits outside a plan are $10 per 1,000, and full keyword research uses 10 credits a call
  • Watch out: refunds are decided case by case under Sonar's terms

How we grade them

2.0GPAASO.devFair2.4GPASonarFair
Value for money
CConsole is $15 a seat a month billed annually but has no keyword tracking. Indie, at $29 a seat ($39 monthly), adds unlimited apps and keywords, between this category's middle and its dearer quarter. Export and longer history need Pro at $69.
CIndie is $24.17 a month billed yearly ($29 monthly) for 10 apps, 1 seat and 2,500 keywords, between this category's cheaper quarter ($10) and dearer quarter ($49). Credits outside a plan are $10 per 1,000.
Free plan and trial
DNo free plan, and the trial on every plan lasts only 3 days, which is too short to see how rankings move.
CWith no account, 7 API and MCP endpoints work at 30 requests a day per IP and 5 keywords a day for metrics. Tracking and the dashboard need a plan, and the 7-day trial takes a card.
Features
CMetadata and bulk editors through the official store APIs, unlimited keyword tracking checked every 4 hours, competitor tools, in-app purchase pricing, bulk screenshot upload and review replies. The gap is Google Play: its ASO analytics is listed as not yet available.
BKeyword research with Apple's own Search Popularity, daily rank tracking in all countries, rival keyword gaps, ad spy, AI review replies, a listing manager and a screenshot studio. It covers the whole job.
Ease of use
CNo rating on record. You install the app and connect App Store Connect or Google Play Console before anything shows up.
CNo rating on record. Through an agent you add the MCP server or CLI first; in the dashboard you still set up apps, keywords and rivals.
Platforms and integrations
BMac, Windows, Linux, iPhone and Android apps, linked to App Store Connect, Google Play Console, Apple Ads, Figma, DeepL, Google Translate, OpenAI and Claude. There's no web app, and the API is in alpha with tokens on request.
BWeb only, with no desktop or phone app. A hosted MCP server with 63 tools, a CLI and a REST API reach Claude Code, Codex, Cursor, Claude and ChatGPT, and it links to App Store Connect.
Best formanaging App Store Connect listings from a desktop appASO data for AI coding agents over MCP

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: ASO.dev and Sonar. How we grade

Price against what you get

ASO.dev starts at $15 a month for each person and scores 2.3 out of 4 on features, ease of use and platforms. Sonar starts at $24.17 a month and scores 2.7.

Sonar scores higher, and starts $9.17 a month higher: the question is whether the extra is worth that to you. Of the other app store optimization tools on the chart, 3 score higher than ASO.dev for less, and none scores higher than Sonar for less.

Features, ease of use and platforms, averaged

C2.0B3.0A4.0Free$5$10$20$50$100$200$500$1kMore for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessASO.devSonar

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart of app store optimization tools, and the best at every price

Where they differ

    In commonAI featuresKeyword researchRank trackingApp store optimization

    At a glance

    ASO.devSonar
    PricingFree trialFree plan
    Starts at$15 per seat / month, billed annually ($19 billed monthly)$24.17 per month, billed annually ($29 billed monthly)
    Free planNoneNo account needed: 7 API and MCP endpoints, such as keyword suggestions and top charts, at 30 requests a day per IP and 5 keywords a day for keyword metrics.
    Free trial3-day free trial on every plan7-day free trial of the paid plans; a card is required and the plan starts automatically
    Web
    macOS
    Windows
    Linux
    iOS
    Android
    Made byASO.dev LLPSonar
    Price read fromaso.devtrysonar.app
    CheckedOct 23, 2026Oct 23, 2026

    Worth knowing

    ASO.dev

    • Keyword tracking and ASO analytics cover the App Store only; Google Play ASO analytics is listed as not yet available.
    • There is no web app: it runs as an installed app on macOS, Windows, Linux, iOS and Android.
    • Plans are per seat, and the trial lasts only 3 days; Indie keeps 30 days of data and is not meant for agencies.
    • The API is in alpha, and tokens are granted on request rather than included.

    Sonar

    • Rank tracking and the dashboard need a paid plan; the 7-day trial asks for a card and the plan starts when it ends.
    • Indie has 1 seat and 2,500 keywords; team seats, white-label reports and priority refresh need Agency at $149 a month.
    • API credits outside a plan cost $10 per 1,000, and full keyword research uses 10 credits a call.
    • Refunds are decided case by case under Sonar's terms.

    Key features

    ASO.dev

    Metadata and bulk editors
    Edit titles, subtitles and keyword fields with length checks and rollback, or change every localization in one table, through the official store APIs.
    Unlimited keyword tracking
    From Indie, track any number of App Store keywords with rankings checked every 4 hours and Search Ads popularity and difficulty scores.
    Competitor and keyword spy tools
    See the keywords competitors rank for, compare apps side by side and check any app's metadata across 50 App Store locales with ASO Check.
    Pricing and in-app purchases
    Create and localize subscriptions, in-app purchases and introductory offers, and set prices by country on both stores.
    Screenshots and reviews
    Bulk upload screenshots and videos with device detection, and reply to reviews one at a time, in bulk or with AI, with one-click translation.
    Apple Ads intelligence
    The Marketing plan shows which apps advertise on your keywords, their creatives, share of voice and auction insights.

    Sonar

    Keyword research
    Uses Apple's own Search Popularity where Apple reports it and Sonar's estimates elsewhere, with difficulty scores and AI suggestions checked against store autocomplete.
    Daily rank tracking
    Positions for every tracked keyword on both stores, updated daily in all countries, with unlimited history and App Store Connect downloads alongside.
    MCP server, CLI and API
    63 tools that Claude Code, Codex, Cursor, Claude, ChatGPT and other MCP clients can call; an agent can draft listings, but publishing stays with you.
    Competitor gaps and Ad Spy
    See every keyword a competitor ranks for and the ones you miss, plus the ads competitors run on Facebook, Instagram and TikTok.
    Review insights and responder
    AI summaries of praise and complaints, and AI-drafted replies to App Store reviews in the reviewer's language, with an optional auto mode.
    Listing Manager and Screenshot Studio
    Draft titles, subtitles and keyword fields with live data, design and localize screenshots in the browser, and export them for App Store Connect.

    Plans

    ASO.dev

    • Console$15

      per seat / month, billed annually ($19 billed monthly)

      Metadata, pricing, releases, bulk media upload and AI review replies for both stores. No ASO analytics or keyword tracking. $180 a year.

    • Indie$29

      per seat / month, billed annually ($39 billed monthly)

      Adds unlimited apps and keywords, rankings checked every 4 hours, competitors and ASO Check, with 30 days of history and no export.

    • Pro$69

      per seat / month, billed annually ($89 billed monthly)

      60 days of history, Custom Product Pages, listing changelog, data export, App Clash and proxies. $828 a year.

    • Marketing$149

      per seat / month, billed annually ($199 billed monthly)

      Everything in Pro plus Apple Ads insights: ad keywords, competitor creatives, share of voice and auction insights.

    Sonar

    • Free tier$0

      7 stateless API and MCP endpoints with daily limits per IP, plus free browser tools for ASO scores and keyword ideas.

    • API Credits$10

      one-time top-up for 1,000 credits, used as you go

      Prepaid credits that never expire: most calls cost 1 credit, full keyword research 10. Packs up to $100 for 15,000 credits.

    • Indie$24.17

      per month for 10 apps, billed annually ($29 billed monthly)

      1 seat, 2,500 tracked keywords, unlimited competitors, all countries, 300 AI review replies a month and 1,000 API requests a day.

    • Agency$149

      per month for 50 apps, billed monthly ($1,490 a year billed annually)

      5 seats, 10,000 keywords, 5,000 API requests a day, portfolio rollup, white-label client reports and priority rank refresh.

    Ways to pay less

    ASO.dev

    • Annual discount

      Lower per-seat price with yearly billing

      ASO.dev's pricing page lists yearly billing at about 21% to 26% less per seat than monthly; Indie is $348 a year instead of $39 a month.

    Sonar

    • Annual discount

      Save 17% with annual billing

      Sonar's pricing lists annual billing at 17% off: Indie is $290 a year instead of $29 a month, and Agency $1,490 a year instead of $149.

    Common questions

    Which is cheaper, ASO.dev or Sonar?

    As of Oct 23, 2026, ASO.dev starts at $15 per seat / month, billed annually ($19 billed monthly), and Sonar starts at $24.17 per month, billed annually ($29 billed monthly). One is priced for each person and the other is not, so which costs less depends on how many of you use it.

    Which has a free plan, ASO.dev or Sonar?

    As of Oct 23, 2026, only Sonar has a free plan. ASO.dev does not, though it has a free trial.

    Which platforms do ASO.dev and Sonar run on?

    As of Oct 23, 2026, only ASO.dev lists macOS, Windows, Linux, iOS and Android apps and only Sonar lists a web app. A platform missing from a listing is one its maker's pages did not mention.

    More comparisons

    How this page was made

    • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
    • The grades are our own, from each tool’s review or report card. The GPA is their average.
    • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
    • The differences and the answers to the questions are worked out from those listings.
    How we review and grade