Emelia vs Instantly (2026): which should you pick?

Pick Emelia if

• Fits if you want email and LinkedIn outreach from one tool
• Works for small teams with three or fewer mailboxes

Look elsewhere if

• Tight if you have more than 3 mailboxes or 1 LinkedIn account, because Start stops there and Grow is $81 a month
• Pricey if you add LinkedIn accounts, as each extra one is $29 a month
• Watch out: finding contacts spends credits, from $19 for 1,000, and a phone number costs 50 of them
• Skip it if you need priority support on the cheapest plan, since it begins at Grow

Pick Instantly if

• Fits if you send from lots of mailboxes and don't want to pay per inbox or per seat
• Works for teams that want warm-up included rather than bought per mailbox

Look elsewhere if

• Skip it if you want LinkedIn steps in the same sequence, as Instantly is email only
• Tight if you stay on Growth, with 1,000 contacts in total, a read-only inbox and no webhooks
• Pricey if you need lead data too, since credits start at $9 a month for 150, and on Growth the CRM is only a 14-day trial
• Watch out: the contact limit is a running total, not monthly, and 25,000 more cost $87 a month
• Watch out: there's no free plan, and the trial stops at 250 contacts and 1,000 emails

Emelia

• Mailbox and LinkedIn account counts set the plan: 3 and 1 on Start, 50 and 3 on Grow, and unlimited and 10 on Scale; extra LinkedIn accounts are $29 a month each.
• Credits for finding emails, phone numbers and AI actions are optional, from $19 for 1,000, and stay valid for one year after purchase.
• A phone number lookup costs 50 credits, about $0.95; an email found costs 1 credit, about $0.019.
• Start includes one CRM integration and standard support; priority support begins at Grow.

Instantly

• There is no free plan; the 14-day trial stops at 250 uploaded contacts and 1,000 emails.
• The uploaded-contact limit is a total across all campaigns, not a monthly one. On Hypergrowth and up, 25,000 more contacts cost $87 a month.
• Lead data and the AI agents need an Instantly Credits plan, from $9 a month for 150 credits; on Growth the CRM is only a 14-day trial.
• Replying from Unibox, webhooks, the CRM and full A/Z testing need Hypergrowth, $107 a month billed monthly.

Emelia

Multichannel sequences

Sequences mix email and LinkedIn steps, with A/B testing, conditions and a unified inbox for replies.

Email warm-up and rotation

Warm-up is included on every plan and sends can rotate across connected mailboxes.

Lead sourcing and enrichment

Scraping from Sales Navigator, LinkedIn searches and CSV files, plus an email finder, phone finder and verifier that use credits.

AI writing and replies

Magic Writer drafts copy, Magic Reply helps with answers, and AI classifies leads.

API and webhooks

API access and webhooks are listed alongside native CRM integrations.

Instantly

Unlimited sending accounts and warmup

Every Outreach plan connects and warms up any number of email accounts from any provider; the plan limits emails sent and contacts uploaded instead.

Sequences and A/Z testing

Multi-step campaigns with sending schedules, a global block list and bounce detection. Growth gets basic A/Z testing; Hypergrowth and above test up to 26 variants.

Unibox

Replies from every connected account land in one inbox. It is preview-only on Growth; replying in the app and custom reply labels start at Hypergrowth.

SuperSearch lead database

Search more than 450 million B2B contacts and enrich them through several email providers, paid for with Instantly Credits, a separate subscription.

AI Sales Agent and AI Reply Agent

Agents that find and contact leads or draft answers to replies. Each lead or reply generated costs 5 credits from the credits plan.

Automations

A visual trigger-and-action builder routes and tags leads when they reply, visit your site or book a meeting, and is included on every Outreach plan.

Emelia

• Start$31

  per month, billed yearly ($37 billed monthly)

  Up to 3 mailboxes and 1 LinkedIn account, unlimited sending and LinkedIn actions, warm-up, 1 CRM integration and 500 free credits. $370 billed yearly.

• Grow$81

  per month, billed yearly ($97 billed monthly)

  Up to 50 mailboxes and 3 LinkedIn accounts, unlimited warm-up, segmented scraping, priority support and 1,000 free credits. $970 billed yearly.

• Scale$248

  per month, billed yearly ($297 billed monthly)

  Unlimited mailboxes, up to 10 LinkedIn accounts, multi-CRM integrations and 5,000 free credits. $2,970 billed yearly.

Instantly

• Growth$37.6

  per month for 5,000 emails, billed yearly ($47 monthly)

  1,000 uploaded contacts, unlimited email accounts and warmup, basic A/Z testing and a preview-only Unibox.

• Hypergrowth$85.58

  per month for 125,000 emails, billed yearly ($107 monthly)

  25,000 uploaded contacts, the built-in CRM, replying from Unibox, webhooks, A/Z tests of up to 26 variants and premium live support.

• Light Speed$286.3

  per month for 500,000 emails, billed yearly ($358 monthly)

  100,000 uploaded contacts, the CRM, and SISR, which rotates dedicated servers and IP addresses for sending.

• EnterpriseCustom

  More than 500,000 emails a month, a private deliverability network and a dedicated account manager.

Emelia

• Annual discount

  17% off with yearly billing

  The pricing page shows yearly billing at 17% less than monthly, for example $370 a year on Start instead of $444.

• Other savings

  Black November: up to 40% off annual plans

  A limited-time banner on the pricing page advertises up to 40% off annual plans; no end date is shown on the page.

Instantly

• Annual discount

  About 20% off with yearly billing

  Billed yearly, Growth is $37.6 a month instead of $47, Hypergrowth $85.58 instead of $107 and Light Speed $286.3 instead of $358.