HurryTimer vs Icegram (2026): which should you pick?
As of Nov 13, 2026, HurryTimer grades higher than Icegram: 2.6 against 2.4 out of 4.0.
Checked Nov 12, 2026 and Nov 13, 2026 · graded Nov 12, 2026 and Nov 13, 2026 by ToolGPA
HurryTimer grades higher on value for money. They get the same grade on the free plan, features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
HurryTimer
Countdown timer plugin for WordPress and WooCommerce
Icegram
WordPress plugins for popups, action bars and email capture
Which one is for you
Pick HurryTimer if
- Fits if you run WordPress or WooCommerce and want a countdown timer
- Works for a sale that repeats on a schedule, once you pay for Pro
Look elsewhere if
- Skip it if your site is not on WordPress
- Not for you if you want recurring campaigns for free: they are Pro
- Watch out: after an annual plan ends the plugin keeps working but gets no updates or support
- Watch out: countdown timers for email are listed as coming, not available
Pick Icegram if
- Fits if you run WordPress and want a free popup plugin
- Works for people with up to 3 WordPress sites on one license
Look elsewhere if
- Skip it if your site is not on WordPress, because only Max has the remote option
- Tight if you need A/B tests or geographic targeting, since they are not in Starter
- Watch out: Max covers 3 sites, and other sites need more licenses
- Watch out: renewal after the first year is at whatever price is then in force
How we grade them
| 2.6GPAHurryTimerGood | 2.4GPAIcegramFair | |
|---|---|---|
| Value for money | A$39 a year for one site is about $3.25 a month, under 60% of the cheapest quarter for popup tools, and there is a free edition. | BMax is $99 a year, about $8.25 a month, inside the cheapest quarter ($9); Starter is free but without A/B testing and geographic targeting. |
| Free plan and trial | BThe free WordPress.org edition has evergreen and fixed-date timers, enough for a small site. Recurring timers need Pro. | BStarter is free forever for 1 site, with popups, action bars, toasts and basic targeting rules. |
| Features | CIt does timers fully: evergreen, fixed-deadline and recurring campaigns, expiry actions and a WooCommerce bar. It is a smaller job than a popup tool, and email timers are listed as not available yet. | CSeveral message types, targeting rules, designs and A/B testing in Max. WordPress only unless you use Max's remote display. |
| Ease of use | CNo store rating on record. You install a plugin and set up each campaign. | CNo rating on record; a plugin you install and configure on your site. |
| Platforms and integrations | CWordPress only, with Elementor, Divi, Beaver Builder, WPBakery and Gutenberg named. | CWeb only, with a WordPress-based product and two integrations listed. |
| Best for | countdown timers for WordPress | popups and action bars on a WordPress site |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: HurryTimer and Icegram. How we grade
Price against what you get
HurryTimer starts at $3.25 a month when paid by the year and scores 2.0 out of 4 on features, ease of use and platforms. Icegram starts at $8.25 a month when paid by the year and scores 2.0.
They score the same, and HurryTimer starts $5 a month lower. Of the other popup and widget tools on the chart, 2 score higher than HurryTimer for less, and 13 score higher than Icegram for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- HurryTimer also covers no-code.
- Icegram also covers forms, email campaigns and a/B testing.
At a glance
| HurryTimer | Icegram | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $39 per year for 1 website | $99 per year for up to 3 sites |
| Free plan | Free edition on WordPress.org with evergreen and one-time timers; recurring timers are Pro. | Starter plan, free forever: 1 site, popups, action bars, toasts, messengers, basic targeting rules and two-step opt-in. |
| Free trial | None listed | None listed |
| Web | ||
| Made by | Nabil Lemsieh | Icegram |
| Price read from | hurrytimer.com | icegram.com |
| Checked | Nov 13, 2026 | Nov 12, 2026 |
Worth knowing
HurryTimer
- It runs only inside WordPress; there is no standalone web app.
- Recurring campaigns are a Pro feature, not in the free edition.
- After an annual subscription ends the plugin keeps working but gets no updates or support.
- Countdown timers for email are listed as coming, not available yet.
Icegram
- Runs inside WordPress; non-WordPress sites need the Max plan's remote option.
- The Max plan covers up to 3 sites; other sites need more licenses, one per site.
- A/B testing and geographic targeting are not in the free Starter plan.
- Renewal after the first year is at the price then in force, which the vendor says may change.
Key features
HurryTimer
- Evergreen timers
- Each visitor gets their own countdown that starts when they arrive, and the timer can restart automatically when it ends.
- Fixed-deadline campaigns
- A shared timer runs between two fixed dates for events and sales with a firm end.
- Recurring campaigns
- Pro timers repeat on a set of rules, such as daily deals or shipping cut-off times.
- Expiry actions
- When time is up the plugin can redirect, hide the timer, show a message, expire a coupon or hide the add-to-cart button.
- WooCommerce and announcement bar
- Shows a timer on product pages and in a sticky bar at the top or bottom of the page; WooCommerce is optional.
Icegram
- Several message types
- Popups, action bars, toasts and messengers on Starter; interstitial, overlay, tab and sidebar messages on Max.
- Campaign designs
- The site cites 120+ designs and ready-made campaigns, with essential themes free and premium themes on Max.
- Targeting rules
- Basic targeting rules are free; Max adds geographic targeting and show or hide animation effects.
- A/B split testing
- Compare campaign versions to see which collects more subscribers. Listed as a Max-only feature.
- Remote display
- On Max, set up a campaign in the WordPress install that hosts Icegram and show it on a third-party or non-WordPress site.
- Data stays on your site
- Leads are stored in your own WordPress database, and the vendor says there is no pricing by form count or number of leads.
Plans
HurryTimer
Free$0
Evergreen and fixed-date countdown timers from the WordPress.org plugin.
Personal$39
per year for 1 website
All Pro features, a year of updates and a year of priority support.
Marketer$79
per year for up to 5 websites
Everything in Personal on up to 5 sites, with premium support.
Agency$129
per year for unlimited websites
Everything in Marketer on unlimited sites.
Icegram
Starter$0
Single site with popups, action bars, toasts, messengers, basic targeting and essential themes.
Max$99
per year for up to 3 sites
Adds A/B split testing, geographic targeting, animations, more message types, premium themes and remote display.
Ways to pay less
HurryTimer
- Lifetime license
Lifetime licenses at $69, $109 and $199
One-time prices for Personal ($69, 1 site), Marketer ($109, 5 sites) and Agency ($199, unlimited sites), with lifetime updates. The page shows $99, $159 and $299 crossed out.
- Other savings
14-day money-back guarantee
The pricing section says a purchase can be refunded within 14 days.
Icegram
No public discounts listed.
Common questions
Which is cheaper, HurryTimer or Icegram?
As of Nov 13, 2026, HurryTimer is cheaper to start with: $3.25 a month when paid by the year, against $8.25 a month when paid by the year for Icegram. HurryTimer starts at $39 per year for 1 website, and Icegram starts at $99 per year for up to 3 sites.
Which has a free plan, HurryTimer or Icegram?
As of Nov 13, 2026, both HurryTimer and Icegram have a free plan.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.