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lemlist vs ReachInbox (2026): which should you pick?

As of Nov 13, 2026, we pick lemlist: it is first in our ranking of cold outreach tools, and it grades higher too, 2.8 against 2.2.

Checked Oct 17, 2026 and Nov 12, 2026 · graded Oct 17, 2026 and Nov 12, 2026 by ToolGPA

lemlist grades higher on value for money and features. They get the same grade on the free plan, ease of use and platforms.

Price, platforms and features side by side. The table says where each price was read and when.

lemlist

Cold email and LinkedIn sequences with a built-in lead database

Free trial · from $55/mo

ReachInbox

Cold email sequencer with unlimited mailboxes and AI warmup

Free plan · from $30/mo

Which one is for you

Pick lemlist if

  • Fits if your team mixes cold email with LinkedIn and calls in one sequence
  • Works for an email-only team that can share the Email plan at $55 a month billed yearly

Look elsewhere if

  • Pricey if you want LinkedIn for five people, at $87 a user a month billed yearly or $109 monthly
  • Not for you if you want a free plan, as Freemium can't launch campaigns and the trial leaves out lemwarm and calling
  • Tight if you need lead data, which starts at $16 a month billed yearly for 2,000 credits
  • Watch out: on Multichannel, WhatsApp is $20 a user, extra senders $9 each, and SMS a $15 number plus 6 credits a text
  • Watch out: SSO, custom roles and lemlist inside your CRM are Enterprise only, at a price set by sales

Pick ReachInbox if

  • Fits if you send cold email from many mailboxes and price by volume
  • Works for people who want to try it free at 250 emails a month

Look elsewhere if

  • Tight if you stay free: 50 active leads and 250 emails a month
  • Pricey if you want AI replies or the API, which start at $75 on Growth
  • Watch out: only yearly prices appear by default, and unlimited mailboxes are under a fair-usage policy
  • Not for you if you want no-contract flexibility without checking the monthly price

How we grade them

2.8GPAlemlistGood2.2GPAReachInboxFair
Value for money
AFive people share the Email plan, which has unlimited users: $55 a month billed yearly for 50,000 emails, $11 a head, a third of the cheaper quarter. LinkedIn, calls and SMS are another story: Multichannel is $87 per user billed yearly, in this category's dearest tenth.
C$30 a month on yearly billing for 10,000 emails, between the category's cheaper quarter ($25) and middle ($39). Growth at $75 is where the useful extras start.
Free plan and trial
CNo free plan you can send from, since Freemium can't launch campaigns. The 14-day Multichannel trial needs no card and gives 200 credits and 50 emails a day, but leaves out lemwarm and calling.
CFree plan: 3 email accounts, 14 days of warmup, 50 active leads and 250 emails a month. Real, but you will hit it quickly.
Features
BThe whole job: emails, LinkedIn invites, messages and voice notes, calls, SMS and WhatsApp in one sequence, with conditions and an automatic stop on a reply. Warm-up, a 650M-lead database and one inbox for every channel sit alongside.
CSequences, warmup, a lead finder and placement tests. AI replies, enrichment, webhooks and API access all start at Growth, and unlimited accounts are under fair use.
Ease of use
CNo App Store rating on record. There's a fair bit to set up, from senders and warm-up to conditional steps and personalized images, so give it a few days before a sequence feels right.
CNo store rating on record. Connect mailboxes, warm them up, import leads and build sequences.
Platforms and integrations
BWeb, plus a Chrome extension that runs lemlist from Gmail and LinkedIn on Multichannel. HubSpot, Salesforce, Pipedrive, Zapier, Make, n8n, Clay and Aircall connect, and there's a public API. No phone or desktop app.
BWeb, with HubSpot, Slack, Zapier, Make, n8n, HighLevel and Pabbly.
Best foremail and LinkedIn in one sequencehigh-volume cold email with unlimited mailboxes

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: lemlist and ReachInbox. How we grade

Price against what you get

lemlist starts at $55 a month and scores 2.7 out of 4 on features, ease of use and platforms. ReachInbox starts at $30 a month and scores 2.3.

lemlist scores higher, and starts $25 a month higher: the question is whether the extra is worth that to you. Of the other cold outreach tools on the chart, 1 scores higher than lemlist for less, and 1 scores higher than ReachInbox for less.

Features, ease of use and platforms, averaged

D1.0C2.0B3.0A4.0$2$5$10$20$50$100$200$500$1kMore for lessCosts more, scores moreCosts less, scores lessCosts more, scores lesslemlistReachInbox

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart of cold outreach tools, and the best at every price

Where they differ

  • lemlist also covers templates and AI agents.
  • ReachInbox also covers shared inbox, workflow automation and inbox warm-up.
In commonWebPublic APIAI featuresEmail campaigns

At a glance

lemlistReachInbox
PricingFree trialFree plan
Starts at$55 per month for 50,000 emails, billed yearly ($69 monthly)$30 per month for 10,000 emails, billed yearly
Free planNone3 email accounts, 14 days of warmup, 50 active leads and 250 emails a month, and 500 AI word credits.
Free trial14-day free trial of Multichannel, no card required, with 200 credits and 50 emails a dayNone listed
Web
Browser extension
Made bylempireOutbox Labs
Price read fromlemlist.comreachinbox.ai
CheckedOct 17, 2026Nov 12, 2026

Worth knowing

lemlist

  • No free plan for sending: after the trial, accounts drop to Freemium, which cannot launch campaigns. The trial itself leaves out lemwarm and calling.
  • Lead data costs extra: the enrichment add-on is $16 a month billed yearly ($20 monthly) for 2,000 credits, and buying signals $21 ($29) for 100.
  • On Multichannel, WhatsApp is $20 per user a month, extra email senders $9 each a month, and SMS needs a $15 a month number plus 6 credits a text.
  • LinkedIn, SMS and calling need the per-user Multichannel plan; SSO, custom roles and CRM-embedded use are Enterprise only.

ReachInbox

  • Only yearly-billed prices appear on the default view; the monthly price is not shown in the page text.
  • Email accounts are unlimited but marked as subject to a fair-usage policy.
  • AI replies, AI enrichment, webhooks and API access start at the Growth plan.
  • The pricing page lists a 7-day money-back guarantee on Starter, Growth and Pro.

Key features

lemlist

Multichannel sequences
Campaigns mix emails with LinkedIn visits, invites, messages and voice notes, calls, SMS and WhatsApp, with conditional next steps and an automatic stop.
lemwarm and deliverability tools
Warm-up, inbox rotation, rotating IPs, custom tracking domains, sending limits and a deliverability hub with alerts are included on every plan.
Lead database and finders
Search more than 650 million leads and find emails and phone numbers through 25+ data providers, paid for with credits: $1 covers 20 emails or 5 phone numbers.
Personalization
Liquid syntax for conditional content, custom variables, personalized images and AI-written lines tailored to each lead.
lemAgent and AI agents
lemAgent plus signal, enrichment and messaging agents research leads and write outreach. AI also flags reply intent and out-of-office replies and drafts answers.
Unified inbox and extension
Replies from every channel land in one inbox, and on Multichannel a Chrome extension runs lemlist from Gmail and LinkedIn.

ReachInbox

Unlimited accounts and AI warmup
Paid plans connect unlimited email accounts with AI warmup, subject to a fair-usage policy; the plan limits emails and active leads.
Multi-step campaigns
Sequences send from rotating mailboxes with sending limits per plan, from 10,000 emails a month on Starter.
Unified inbox
A master inbox with tags such as Interested and Meeting Booked, scheduled replies, reminders and AI agent replies on higher plans.
AI personalization
AI word credits power hyper-personalization and AI enrichment; Growth and above include both.
Webhooks, API and MCP
Growth and Pro add webhooks, API and MCP access; the site lists n8n, Zapier, Make, HubSpot and Slack connections.
Workspaces
Separate workspaces for clients or brands, from 1 on Free and Starter up to 50 on Pro.

Plans

lemlist

  • Email$55

    per month for 50,000 emails, billed yearly ($69 monthly)

    Unlimited users and email senders, lemwarm, the lead database and AI agents. Price rises with volume: $71 a month at 100,000 emails, billed yearly.

  • Multichannel$87

    per user / month, billed yearly ($109 monthly)

    Unlimited emails and messages, 5 email senders per user, LinkedIn and SMS steps, a call dialer, and lemlist inside Gmail and LinkedIn.

  • EnterpriseCustom

    Multichannel plus lemlist inside your CRM, custom roles, SSO and SAML, custom terms and a dedicated account manager.

ReachInbox

  • Free$0

    3 email accounts, 14 days of warmup, 50 active leads and 250 emails a month, 1 workspace.

  • Starter$30

    per month for 10,000 emails, billed yearly

    Unlimited email accounts and AI warmup, 2,000 active leads, 5,000 AI word credits and 1 workspace.

  • Growth$75

    per month for 250,000 emails, billed yearly

    50,000 active leads, 20 workspaces, AI enrichment, AI replies, webhooks, API and MCP access.

  • Pro$225

    per month for 1 million emails, billed yearly

    200,000 active leads, 50 workspaces and 150,000 AI word credits, with Growth's features.

  • Enterprise$999

    per month and up

    500,000 active leads, white labeling, unlimited mailboxes and a personal account manager.

Ways to pay less

lemlist

  • Annual discount

    Save 20% with yearly billing

    lemlist lists a 20% saving for yearly billing and 10% for quarterly: Email at 50,000 emails is $55 a month yearly, $62 quarterly and $69 monthly.

ReachInbox

  • Annual discount

    Yearly billing is 25% off

    ReachInbox's pricing toggle marks yearly billing as 25% off; the plan prices shown are the yearly-billed monthly rates.

  • Startups

    Startups get up to 9 months free

    The pricing page advertises up to 9 months free for startups, valued at over $5,000; the eligibility terms are not on that page.

Common questions

Which is cheaper, lemlist or ReachInbox?

As of Nov 12, 2026, ReachInbox is cheaper to start with: $30 a month, against $55 a month for lemlist. lemlist starts at $55 per month for 50,000 emails, billed yearly ($69 monthly), and ReachInbox starts at $30 per month for 10,000 emails, billed yearly.

Which has a free plan, lemlist or ReachInbox?

As of Nov 12, 2026, only ReachInbox has a free plan. lemlist does not, though it has a free trial.

Which platforms do lemlist and ReachInbox run on?

As of Nov 12, 2026, only lemlist lists a browser extension. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.

More comparisons

How this page was made

  • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
  • The grades are our own, from each tool’s review or report card. The GPA is their average.
  • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
  • The differences and the answers to the questions are worked out from those listings.
How we review and grade