Mailivery vs Smartlead (2026): which should you pick?

Pick Mailivery if

• Fits if you already send cold email and need your mailboxes warmed
• Works for small teams with a handful of mailboxes

Look elsewhere if

• Skip it if you want a tool that sends campaigns, since it only warms up
• Tight if you have many users: seats stop at 2, 4 and 10 across the plans
• Watch out: the yearly Professional card says 600 emails a day, the table says 800
• Pricey if you want more verification credits, which are one-time purchases

Pick Smartlead if

• Fits if you run cold email for several clients and want each in its own workspace
• Works for senders who spread big campaigns across dozens of mailboxes

Look elsewhere if

• Skip it if you want LinkedIn steps built in, as Smartlead is email only
• Tight if you stay on Base, with 2,000 contacts and no CRM, API or webhooks
• Pricey if you add the extras, as inbox tests start at $49 a month and servers cost $39 each
• Watch out: verified lead emails are $59 a month extra on Base and Pro, and verification is sold in packs from $32
• Watch out: there's no free plan, and the trial stops at 2,500 sends and 1,250 contacts with white labeling locked

Mailivery

• Each mailbox is limited to 100 warm-up emails a day on Starter and 250 on Professional and Business.
• Email verification credits are one-time; extra credits are bought inside the platform.
• The yearly Professional card says 600 emails a day while the monthly card and comparison table say 800.
• User seats are capped at 2, 4 and 10 on the three plans.

Smartlead

• Base has no CRM, API or webhooks and stores only 2,000 contacts.
• Verified lead emails cost $59 a month extra on Base and Pro, and email verification is sold separately in credit packs from $32.
• Inbox placement tests (SmartDelivery, from $49 a month), dedicated servers ($39 each a month) and calling credits (from $9 a month) cost extra.
• There is no free plan; the 14-day trial allows 2,500 sends and 1,250 contacts and leaves out white labeling.

Mailivery

Shared warm-up volume

Connect as many mailboxes as you like; the plan caps total warm-up emails a day, which you split across them.

Peer-to-peer warm-up

Warm-up emails go between customers' inboxes, with AI-generated text, rescue from spam or Promotions and positive replies.

Adjustable reply rate

Set the daily volume, schedule and reply rate, up to 30% on Starter and 55% on Professional and Business.

Deliverability bundle

Blacklist monitoring, one-time email verification credits, inbox placement tests and a spam words checker come with each plan.

Mailbox connections

Connects to Gmail, Google Workspace and Microsoft 365, or any mailbox over SMTP.

REST API

Connect mailboxes, start or pause warm-up, change volume and pull health scores, with webhook notifications.

Smartlead

Unlimited mailboxes with rotation

Every plan connects any number of email accounts, warms them up and spreads a campaign's sends across them to protect each sender's reputation.

Unified master inbox

Replies from all accounts land in one inbox sorted by intent, with bulk actions and Kanban deal tracking. CRM access starts at Pro.

SmartProspect lead finder

A built-in B2B lead finder. Verified prospect emails are included on Unlimited Smart and Prime and are a $59 a month add-on on Base and Pro.

SmartAgents and SmartAssistant

AI agents and an assistant create campaigns, watch warmup and mailbox health, find leads and sort replies, on every plan including the trial.

Client workspaces and white labeling

From Pro, agencies run each client in its own workspace under their own brand for $29 a month per workspace; Unlimited Prime includes 3.

API, webhooks and MCP

Pro and above include the API and webhooks, and an MCP server gives AI assistants such as Claude access to campaigns, mailboxes and leads.

Mailivery

• Starter$21.75

  per month, billed yearly ($29 billed monthly)

  200 warm-up emails a day shared across mailboxes, 2 users, 2 blacklist monitors and 100 verification credits.

• Professional$59.25

  per month, billed yearly ($79 billed monthly)

  800 warm-up emails a day, 4 users, 10 blacklist monitors, 500 verification credits and 30 placement tests.

• Business$149.25

  per month, billed yearly ($199 billed monthly)

  2,500 warm-up emails a day, 10 users, 50 blacklist monitors, 2,000 verification credits, 100 placement tests.

Smartlead

• Base$32

  per month for 6,000 emails, billed yearly ($39 monthly)

  2,000 stored contacts, unlimited mailboxes and warmup. No CRM, API or webhooks; 2,000 verified prospect emails are a $59 a month add-on.

• Pro$78

  per month for 90,000 emails, billed yearly ($94 monthly)

  30,000 contacts, CRM, API and webhooks, and client workspaces at $29 a month each. 30,000 verified prospect emails are a $59 add-on.

• Unlimited Smart$144

  per month for 150,000 emails, billed yearly ($174 monthly)

  Unlimited contacts, the premium warmup pool, calls with a customer success manager and 50,000 verified prospect emails included.

• Unlimited Prime$315

  per month for 500,000 emails, billed yearly ($379 monthly)

  170,000 verified prospect emails, 3 dedicated SmartServers, 3 client workspaces, a dedicated manager and a private Slack channel.

Mailivery

• Annual discount

  Yearly billing saves 25%

  Mailivery's pricing page marks yearly billing as 25% off, for example Starter at $21.75 a month against $29 monthly.

Smartlead

• Annual discount

  Save 17% with yearly billing

  Billed yearly, Base is $32 a month instead of $39, Pro $78 instead of $94, Unlimited Smart $144 instead of $174 and Unlimited Prime $315 instead of $379.

• Other savings

  50% off the first month

  The pricing page offers new sign-ups 50% off their first month on any plan, with no end date shown.