Otterly.AI vs Searchable (2026): which should you pick?
As of Oct 23, 2026, Otterly.AI grades higher than Searchable: 2.4 against 2.2 out of 4.0.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
Otterly.AI grades higher on value for money. They get the same grade on the free plan, features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Otterly.AI
Daily brand and citation tracking across AI search engines
Searchable
AI search visibility tracking with an agent, articles and site audits
Which one is for you
Pick Otterly.AI if
- Fits if a daily read on ChatGPT, Perplexity, AI Overviews and Copilot is what you need
- Works for agencies that brand client reports through Looker Studio, from Standard
Look elsewhere if
- Skip it if Gemini, AI Mode or Claude matter to you, as they're paid add-ons on every plan, and all seven engines add $227 a month on Standard
- Not for you if you need white-label reports, as there aren't any
- Tight if you start on Lite, with 15 prompts, one workspace, no API or MCP, and no extra prompt packs
- Pricey if you outgrow Lite, as Standard is $160 a month yearly and extra prompts are $99 per 100, with 300 at most before Premium at $422
- Watch out: Claude is tracked through its API using the Haiku model, and crawler analytics needs server log files you upload
Pick Searchable if
- Fits if you want tracking, articles and site audits on one bill
- Works for teams where many people need access, as projects and seats are unlimited on every plan
Look elsewhere if
- Skip it if Gemini or AI Mode matter, as both are add-ons priced only through sales
- Tight if you need the API, Looker Studio or white-label reports, which start at Scale for $400 a month
- Not for you if you want live citations from Claude or Grok, as the Lite add-ons have web search off
- Watch out: Pro keeps only 12 months of data, and yearly prices are hidden until you flip the toggle
How we grade them
| 2.4GPAOtterly.AIFair | 2.2GPASearchableFair | |
|---|---|---|
| Value for money | BLite is $25 a month billed yearly ($29 monthly) for 15 prompts on four engines with unlimited team members, inside the cheaper quarter of AI visibility tools at $29. The API, MCP and Agent Analytics wait on Standard at $160, and Gemini, AI Mode and Claude cost extra. | CPro is $125 a month, billed monthly, for 100 prompts per model, 20 articles and 200 audits. That's the top of this category's usual range, just under the dearest tenth at $129, and add-on engines are priced only through sales. |
| Free plan and trial | CNo free plan, but a 7-day free trial with 50 prompts and no credit card needed. | CNo free plan, but a 14-day free trial of Pro with no credit card needed. Two weeks is longer than most here give. |
| Features | CDaily mentions, share of voice and sentiment per engine in 70+ countries, link citation analysis, prompt research, a GEO audit and crawler analytics. The gap: Gemini, AI Mode and Claude are paid add-ons on every plan, and there's no white-label. | CDaily mentions and citations, an AI agent, a content studio, technical audits, agent analytics and AI shopping data. The gap the listing names: only ChatGPT, AI Overviews and Perplexity are included, so Gemini, AI Mode, Copilot and Claude cost extra. |
| Ease of use | CNo rating on record. You set the prompts to watch, and the crawler analytics means uploading your own server log files. | CNo rating on record. Projects, prompts and countries to set up, and any add-on engines arranged through sales before you see the full picture. |
| Platforms and integrations | BWeb only, with no desktop or phone app. There's an API, an MCP server and a Looker Studio connector from Standard, plus a link with Semrush. | BWeb only, with no desktop or phone app. It connects to Google Analytics, Search Console, HubSpot and Salesforce, with MCP on every plan; Looker Studio and the API start at Scale. |
| Best for | daily brand and citation checks in AI search | AI tracking with articles and site audits bundled |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Otterly.AI and Searchable. How we grade
Price against what you get
Otterly.AI starts at $25 a month and scores 2.3 out of 4 on features, ease of use and platforms. Searchable starts at $125 a month and scores 2.3.
They score the same, and Otterly.AI starts $100 a month lower. Of the other AI search visibility tools on the chart, 4 score higher than Otterly.AI for less, and 23 score higher than Searchable for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Searchable also covers long-form writing and schema markup.
At a glance
| Otterly.AI | Searchable | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $25 per month, billed yearly ($29 billed monthly) | $125 per month for 100 prompts per model, billed monthly |
| Free plan | None | None |
| Free trial | 7-day free trial with 50 prompts, no credit card required | 14-day free trial of Pro, no credit card required |
| Web | ||
| Made by | OtterlyAI GmbH | Searchable Limited |
| Price read from | otterly.ai | searchable.com |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
Otterly.AI
- Google AI Mode and Gemini cost $9, $59 or $149 a month each by plan, and Claude $29, $109 or $439, so all seven engines on Standard add $227 a month.
- Google AI Mode, Gemini and Claude are paid add-ons on every plan; Claude is tracked through its API using the Haiku model.
- Lite has one workspace; extra prompts are sold in packs of 100 on Standard and Premium only.
- There is no white-label option; the Looker Studio connector is the suggested way to brand client reports.
Searchable
- Only ChatGPT, Google AI Overviews and Perplexity are included; Copilot, Gemini, AI Mode, Claude, Grok and DeepSeek are paid add-ons priced through sales.
- Claude Lite and Grok Lite add-ons answer from training data with web search off, so they show no live citations.
- Pro keeps 12 months of data and has no API, Looker Studio or white-label reports.
- Annual billing is offered, but the page does not show its prices without switching the toggle.
Key features
Otterly.AI
- Daily prompt monitoring
- Tracks set prompts every day and reports brand mentions, coverage, share of voice and sentiment per engine, in more than 70 countries.
- Link citation analysis
- Shows which URLs and domains each AI engine cites for a prompt, with a domain ranking to find the sources worth targeting.
- AI prompt research
- Suggests prompts customers are likely to ask AI search tools about a brand or topic, as a starting set to monitor.
- GEO audit
- A technical audit of site URLs for generative engine readiness; Lite allows 1,000 audited URLs a month, Premium 10,000.
- Agent Analytics
- Reports AI agent and crawler visits to your site from server log files you upload.
- API, MCP and Looker Studio
- An API and MCP server give programmatic access to the data; the Looker Studio connector comes with Standard and above.
Searchable
- AEO Insights
- Tracks mentions, citations and competitor visibility in AI answers daily, across unlimited countries and projects.
- AI agent
- A chat agent that learns the brand and answers questions like where competitors are winning, then drafts fixes such as an llms.txt file.
- Content Studio
- Writes blog posts, landing pages and product descriptions aimed at AI citation: 20 a month on Pro, 80 on Scale and 200 on Enterprise.
- Technical audits
- Site audits look for schema markup gaps, content structure issues and crawlability problems that affect AI engines.
- Agent analytics and AI shopping
- Reports AI crawler and agent visits to the site, with region-level analytics and data on AI shopping answers.
- Reports, MCP and API
- Every plan creates reports and exports data and includes MCP; Looker Studio, white-label reports and the API start at Scale.
Plans
Otterly.AI
Lite$25
per month, billed yearly ($29 billed monthly)
15 prompts tracked daily on ChatGPT, Google AI Overviews, Perplexity and Copilot, unlimited team members, one workspace. No API, MCP or extra prompts.
Standard$160
per month, billed yearly ($189 billed monthly)
100 prompts, API, MCP and Agent Analytics. Extra prompts are $99 per 100 a month, up to 300 more before you must move to Premium.
Premium$422
per month, billed yearly ($489 billed monthly)
400 prompts with everything in Standard. Extra prompts are $99 per 100 a month.
EnterpriseCustom
From 1,000 prompts, with SSO, custom terms, a quarterly GEO health check and a dedicated success manager.
Searchable
Pro$125
per month for 100 prompts per model, billed monthly
ChatGPT, AI Overviews and Perplexity checked daily, 20 articles and 200 site audits a month, unlimited projects and seats, 12 months of data.
Scale$400
per month for 500 prompts per model, billed monthly
80 articles and 1,000 audits a month, with Looker Studio, white-label reports, the API and unlimited data retention.
Enterprise$999
per month for 1,250 prompts per model, billed monthly
200 articles and 3,000 audits a month and a dedicated specialist. Sold through sales.
CustomCustom
Custom prompt tracking on any models, daily or weekly checks, unlimited projects, SSO and a dedicated AEO specialist.
Common questions
Which is cheaper, Otterly.AI or Searchable?
As of Oct 23, 2026, Otterly.AI is cheaper to start with: $25 a month, against $125 a month for Searchable. Otterly.AI starts at $25 per month, billed yearly ($29 billed monthly), and Searchable starts at $125 per month for 100 prompts per model, billed monthly.
Which has a free plan, Otterly.AI or Searchable?
As of Oct 23, 2026, neither Otterly.AI nor Searchable has a free plan. Both have a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.