Otterly.AI vs Siftly (2026): which should you pick?

Pick Otterly.AI if

• Fits if a daily read on ChatGPT, Perplexity, AI Overviews and Copilot is what you need
• Works for agencies that brand client reports through Looker Studio, from Standard

Look elsewhere if

• Skip it if Gemini, AI Mode or Claude matter to you, as they're paid add-ons on every plan, and all seven engines add $227 a month on Standard
• Not for you if you need white-label reports, as there aren't any
• Tight if you start on Lite, with 15 prompts, one workspace, no API or MCP, and no extra prompt packs
• Pricey if you outgrow Lite, as Standard is $160 a month yearly and extra prompts are $99 per 100, with 300 at most before Premium at $422
• Watch out: Claude is tracked through its API using the Haiku model, and crawler analytics needs server log files you upload

Pick Siftly if

• Fits if you want to see weekly AI answers about your brand before paying anything
• Works for content teams that want articles published and outreach sent from their own Gmail

Look elsewhere if

• Tight if you stay free, with 10 prompts on 2 engines checked once a week and 30 days of history
• Pricey if you need GA4, Search Console and crawler tracking, which start at Growth for $249 a month
• Skip it if you need more than 3 engines or more than one country on Starter, as both are capped by plan
• Watch out: every AI answer counts against a monthly allowance, so one prompt on 4 engines daily uses 4 a day
• Skip it if you need SSO, as it's Enterprise only

Otterly.AI

• Google AI Mode and Gemini cost $9, $59 or $149 a month each by plan, and Claude $29, $109 or $439, so all seven engines on Standard add $227 a month.
• Google AI Mode, Gemini and Claude are paid add-ons on every plan; Claude is tracked through its API using the Haiku model.
• Lite has one workspace; extra prompts are sold in packs of 100 on Standard and Premium only.
• There is no white-label option; the Looker Studio connector is the suggested way to brand client reports.

Siftly

• Engines are capped by plan (2, 3, 5 or 8) from a list of ChatGPT, Gemini, AI Overviews, AI Mode, Perplexity, Copilot, Grok, DeepSeek and Claude.
• Starter tracks one country; GA4, Search Console and AI crawler tracking start at Growth for $249 a month.
• Each AI answer counts against the monthly allowance: one prompt on 4 engines refreshed daily uses 4 answers a day.
• SSO comes only with Enterprise.

Otterly.AI

Daily prompt monitoring

Tracks set prompts every day and reports brand mentions, coverage, share of voice and sentiment per engine, in more than 70 countries.

Link citation analysis

Shows which URLs and domains each AI engine cites for a prompt, with a domain ranking to find the sources worth targeting.

AI prompt research

Suggests prompts customers are likely to ask AI search tools about a brand or topic, as a starting set to monitor.

GEO audit

A technical audit of site URLs for generative engine readiness; Lite allows 1,000 audited URLs a month, Premium 10,000.

Agent Analytics

Reports AI agent and crawler visits to your site from server log files you upload.

API, MCP and Looker Studio

An API and MCP server give programmatic access to the data; the Looker Studio connector comes with Standard and above.

Siftly

Brand monitoring and share of voice

Daily visibility, rank and share of voice against competitors for each tracked prompt and each AI engine, with sentiment.

Citation tracking

Lists the pages and domains AI answers cite in your market, including the ones cited instead of you.

GEO content

Drafts articles with FAQ schema and images and publishes them to Webflow, Wix, Ghost, Framer, Sanity, Strapi, Duda or a custom CMS.

Citation outreach

Runs outreach campaigns to sites that AI answers cite, sent from your own Gmail address; higher plans include a dedicated outreach manager.

AI crawler and traffic tracking

Shows when AI crawlers read your pages and, with GA4 and Search Console connected, the human visits AI engines send.

Siftly agent, MCP and API

An agent answers questions about your data and drafts fixes; an MCP server with 14 tools and a REST API expose the same data.

Otterly.AI

• Lite$25

  per month, billed yearly ($29 billed monthly)

  15 prompts tracked daily on ChatGPT, Google AI Overviews, Perplexity and Copilot, unlimited team members, one workspace. No API, MCP or extra prompts.

• Standard$160

  per month, billed yearly ($189 billed monthly)

  100 prompts, API, MCP and Agent Analytics. Extra prompts are $99 per 100 a month, up to 300 more before you must move to Premium.

• Premium$422

  per month, billed yearly ($489 billed monthly)

  400 prompts with everything in Standard. Extra prompts are $99 per 100 a month.

• EnterpriseCustom

  From 1,000 prompts, with SSO, custom terms, a quarterly GEO health check and a dedicated success manager.

Siftly

• Free$0

  10 prompts, 100 AI answers a month on 2 engines, weekly refresh, competitor tracking and 30 days of history.

• Starter$79

  per month for 50 prompts on 3 AI engines, billed monthly

  4,500 AI answers a month, daily refresh, 90 days of history, 8 blog posts a month with auto-publish and 5 outreach campaigns.

• Growth$249

  per month for 100 prompts on 5 AI engines, billed monthly

  30,000 AI answers a month, 2 countries, 30 blog posts a month with FAQ schema, Reddit engagement, AI crawler tracking, GA4 and Search Console.

• Scale$599

  per month for 150 prompts on 8 AI engines, billed monthly

  108,000 AI answers a month, 3 countries, 60 multi-language posts a month, social distribution, 30 outreach campaigns and 5 seats.

• EnterpriseCustom

  Unlimited answers, prompts, countries and seats, SSO, a dedicated success manager, a 2-hour SLA and weekly strategy reviews.

Otterly.AI

No public discounts listed.

Siftly

• Annual discount

  Save 20% with annual billing

  Siftly's pricing page has a Monthly/Annually switch and says annual billing, paid upfront, saves 20% compared with monthly.