Otterly.AI vs Sorn.ai (2026): which should you pick?

Pick Otterly.AI if

• Fits if a daily read on ChatGPT, Perplexity, AI Overviews and Copilot is what you need
• Works for agencies that brand client reports through Looker Studio, from Standard

Look elsewhere if

• Skip it if Gemini, AI Mode or Claude matter to you, as they're paid add-ons on every plan, and all seven engines add $227 a month on Standard
• Not for you if you need white-label reports, as there aren't any
• Tight if you start on Lite, with 15 prompts, one workspace, no API or MCP, and no extra prompt packs
• Pricey if you outgrow Lite, as Standard is $160 a month yearly and extra prompts are $99 per 100, with 300 at most before Premium at $422
• Watch out: Claude is tracked through its API using the Haiku model, and crawler analytics needs server log files you upload

Pick Sorn.ai if

• Fits if you want AI crawler and referral data next to your prompt tracking
• Works for agencies tracking up to seven brands on one account

Look elsewhere if

• Watch out: the free trial lasts only 3 days, and the terms say fees aren't refunded unless stated otherwise
• Tight if you start on Starter: ChatGPT and Gemini only, refreshed weekly, with 30 days of history and 1 seat
• Pricey if you need Claude, Perplexity or daily refreshes, which start at Professional for $99 a month
• Skip it if you need the API, YouTube citations or the E-E-A-T audit, which only the Enterprise plan lists

Otterly.AI

• Google AI Mode and Gemini cost $9, $59 or $149 a month each by plan, and Claude $29, $109 or $439, so all seven engines on Standard add $227 a month.
• Google AI Mode, Gemini and Claude are paid add-ons on every plan; Claude is tracked through its API using the Haiku model.
• Lite has one workspace; extra prompts are sold in packs of 100 on Standard and Premium only.
• There is no white-label option; the Looker Studio connector is the suggested way to brand client reports.

Sorn.ai

• The free trial lasts only 3 days, and the terms say fees are non-refundable unless stated otherwise.
• Starter covers only ChatGPT and Gemini, refreshed weekly with 30 days of history; Claude and Perplexity start at Professional.
• API access, YouTube citations, the Entity Score and the E-E-A-T audit appear only in the Enterprise plan's feature list.
• The main sorn.ai site sells a separate agency service, which it says is for businesses earning over $50,000 a month.

Otterly.AI

Daily prompt monitoring

Tracks set prompts every day and reports brand mentions, coverage, share of voice and sentiment per engine, in more than 70 countries.

Link citation analysis

Shows which URLs and domains each AI engine cites for a prompt, with a domain ranking to find the sources worth targeting.

AI prompt research

Suggests prompts customers are likely to ask AI search tools about a brand or topic, as a starting set to monitor.

GEO audit

A technical audit of site URLs for generative engine readiness; Lite allows 1,000 audited URLs a month, Premium 10,000.

Agent Analytics

Reports AI agent and crawler visits to your site from server log files you upload.

API, MCP and Looker Studio

An API and MCP server give programmatic access to the data; the Looker Studio connector comes with Standard and above.

Sorn.ai

LLM performance dashboard

One view of a business across ChatGPT, Gemini, Perplexity and Claude, with a visibility score and mention trend.

AI Rankings

Shows which prompts surface your business, at which position and how that changes; the full version with share of answer starts at Professional.

AI traffic and crawler activity

Reports which AI crawlers visit your site and which pages they read, and which AI engine sent each visitor.

Reddit and listicles

Monitors the Reddit threads and top-10 lists where your business is mentioned or missing.

Experiment Engine

On the Agency plan, runs tests across prompt clusters to measure how individual changes affect visibility.

MCP connector and export

From Professional, your data can be queried from Claude or ChatGPT through MCP and exported.

Otterly.AI

• Lite$25

  per month, billed yearly ($29 billed monthly)

  15 prompts tracked daily on ChatGPT, Google AI Overviews, Perplexity and Copilot, unlimited team members, one workspace. No API, MCP or extra prompts.

• Standard$160

  per month, billed yearly ($189 billed monthly)

  100 prompts, API, MCP and Agent Analytics. Extra prompts are $99 per 100 a month, up to 300 more before you must move to Premium.

• Premium$422

  per month, billed yearly ($489 billed monthly)

  400 prompts with everything in Standard. Extra prompts are $99 per 100 a month.

• EnterpriseCustom

  From 1,000 prompts, with SSO, custom terms, a quarterly GEO health check and a dedicated success manager.

Sorn.ai

• Starter$29

  per month for 50 prompts on 2 AI engines, refreshed weekly

  ChatGPT and Gemini, 1 brand, 1 seat, 30 days of history, AI traffic and crawler data, and Reddit and listicle tracking.

• Professional$99

  per month for 100 prompts on 4 AI engines, refreshed daily

  Adds Claude and Perplexity, 3 brands, 3 competitors, 3 seats, 90 days of history, 5 page audits a month, MCP and export.

• Agency$459

  per month for 500 prompts on 4 AI engines

  7 brands, 10 competitors, 7 seats, a year of history, 25 page audits a month, the Experiment Engine and chat support.

• EnterpriseCustom

  Unlimited brands and prompts, API access, Entity Score, YouTube citations, an E-E-A-T audit, SSO and white-label.