Wheel of Popups vs Wisepops (2026): which should you pick?

Pick Wheel of Popups if

• Fits if you want a wheel-of-prizes popup and can set the rewards yourself
• Makes sense if you want to try it for 10 days without a card

Look elsewhere if

• Tight if you want several promotions at once: Basic runs 1, Startup 5, Business 20
• Skip it if you want a free plan, since after 10 days or 5,000 pageviews a paid plan is needed
• Pricey if you grow past 5,000 pageviews, with $49 a month at 30,000 and $149 at 100,000
• Watch out: the refund policy reads 'get in touch with us' with no window stated

Pick Wisepops if

• Fits if you run a busy Shopify store and judge campaigns by revenue, not sign-ups
• Works for stores that want web push and an on-site news feed as well as popups

Look elsewhere if

• Pricey if your site is small, as the only published plan is $299 a month for 500,000 pageviews
• Not for you if you want to see a price before a sales call and you're not on Shopify
• Tight if bots hit your site a lot, as their page loads count unless you block them
• Watch out: past the limit campaigns stop, unless Extra Pageviews are on at 1.5 times the rate, which Shopify billing lacks
• Skip it if you want a free plan, as there's none, and only Shopify stores get the 14-day trial

Wheel of Popups

• Plans are capped by pageviews and by the number of promotions running at once, from 1 on Basic to 50 on Enterprise.
• There is no free plan; after the 10-day trial or 5,000 pageviews, a paid plan is required.
• The pricing page lists a refund policy only as 'get in touch with us', with no stated window.
• The page says prepaying for a year saves about 20%, but it does not list the yearly prices.

Wisepops

• The website publishes no prices and sends visitors to book a demo; the $299 plan is the one shown on the Shopify App Store.
• Every page load with its code counts as a pageview, whether or not a campaign shows, and bot traffic counts unless you block it.
• Past the limit, campaigns stop unless Extra Pageviews are on, at 1.5 times the base rate and at most double the plan; not on Shopify billing.
• There is no free plan; the entry price suits stores with a lot of traffic.

Wheel of Popups

Spin-to-win wheel

A gamified popup where visitors spin a wheel for a discount or reward in exchange for their email address.

Exit-intent popups

Popups can be set to appear as a visitor is about to leave, aimed at cart abandonment and lead capture.

Visual design tools

A visual builder with separate desktop and mobile editors, form fields, branding and text editing, and settings for rewards, urgency and placement.

Segments and analytics

Targeting segments decide who sees a promotion, and a dashboard lets you view, filter and export the leads each one collects.

Use-case templates

Setups for lead generation, email promotion, holiday sales, social giveaways, abandoned carts and trade shows.

Wisepops

Popups, bars and gamified offers

Email and SMS sign-up popups, exit-intent and cart-recovery offers, spin-to-win wheels, countdowns, surveys, quizzes and banners.

Feed, embeds and web push

A notification feed for offers and news, embedded blocks that personalize a section of a page, and web push messages to bring visitors back.

Behavioral targeting

Target on more than 30 behavioral signals, plus geolocation, segments and, on Shopify, cart value, product tags and customer tags.

A/B tests with control groups

Test campaigns against a variant or a control group and measure revenue per visitor, order value and bounce rate.

AI product recommendations

Suggest products each visitor is likely to buy, set up in one click on Shopify.

Integrations

Sends leads to Klaviyo, Mailchimp, Omnisend, Drip and Sendinblue, with Zapier, APIs and webhooks for anything else.

Wheel of Popups

• Basic$19

  per month for up to 5,000 pageviews

  1 promotion, no branding, live chat and email support. Shown as $19 down from a crossed-out $29.

• Startup$49

  per month for up to 30,000 pageviews

  5 promotions, no branding, live chat and email support. Shown as $49 down from a crossed-out $89.

• Business$149

  per month for up to 100,000 pageviews

  20 promotions, no branding, live chat and email support. Shown as $149 down from a crossed-out $229.

• Enterprise$249

  per month for up to 500,000 pageviews

  50 promotions, no branding, live chat and email support. Shown as $249 down from a crossed-out $499.

Wisepops

• 500k pageviews (Shopify)$299

  per month for up to 500,000 pageviews, billed monthly

  Unlimited popup and notification campaigns, AI product recommendations, 140+ templates, web push, A/B tests and Klaviyo. $2,990 if paid yearly.

• Other plansCustom

  Sites not billed through Shopify, and other pageview tiers, get a price after booking a demo.

Wheel of Popups

• Annual discount

  About 20% off when prepaying a year

  The pricing FAQ says paying for a year up front when upgrading to a paid plan takes roughly 20% off.

Wisepops

• Annual discount

  Yearly billing saves about two months

  On Shopify the 500k plan is $2,990 a year against $299 a month; the help center describes annual billing as two months free.