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ActiveCampaign alternatives · Email Marketing

Free alternatives to ActiveCampaign

ActiveCampaign has no free plan. 15 of the 24 other email marketing and newsletter tools in this directory are free or have a free plan.

ActiveCampaign is a paid product with a free trial, starting at $15 per month for up to 1,000 contacts, billed annually ($19 monthly). All of them pair the free plan with paid ones.

15 tools · Listings checked up to Oct 17, 2026 · Where the facts come from

The 12 closest to ActiveCampaign

  1. Mailchimp

    Email and SMS marketing with automations, priced by contact count

    What is free: 1 seat, 1 audience, up to 250 contacts and 500 sends a month (250 a day), limited templates and email support for the first 30 days.

    • Mailchimp starts at $13 per month for up to 500 contacts, billed monthly. ActiveCampaign starts at $15 per month for up to 1,000 contacts, billed annually ($19 monthly).
    • Mailchimp has a free plan. ActiveCampaign does not, though it has a free trial.
    • Only Mailchimp lists iOS and Android apps.
    • ActiveCampaign also covers sales pipeline.
  2. GetResponse

    Email marketing with automation, webinars, courses and landing pages

    What is free: Free account: up to 500 contacts and 2,500 emails a month with a GetResponse badge, landing pages capped at 1,000 visits a month. No scheduling or autoresponders.

    • GetResponse starts at $19 per month for up to 1,000 contacts, billed monthly. ActiveCampaign starts at $15 per month for up to 1,000 contacts, billed annually ($19 monthly).
    • GetResponse has a free plan. ActiveCampaign does not, though it has a free trial.
    • Only GetResponse lists iOS and Android apps.
    • GetResponse also covers paid newsletters and live chat.
  3. Brevo

    Email, SMS and WhatsApp marketing priced by emails sent, with a CRM

    What is free: Up to 300 emails a day (campaigns and transactional), 1 marketing seat and transactional email by API and SMTP. No credit card needed.

    • Brevo starts at $9 per month for 5,000 emails and up to 500 contacts, billed monthly. ActiveCampaign starts at $15 per month for up to 1,000 contacts, billed annually ($19 monthly).
    • Brevo has a free plan. ActiveCampaign does not, though it has a free trial.
    • Brevo also covers live chat.
    • ActiveCampaign also covers reports.
  4. Klaviyo

    Email, text and push marketing built on online-store customer data

    What is free: Up to 250 active profiles and 500 email sends a month, $5 of mobile messages and $5 of Composer usage a month, and email support for the first 60 days.

    • Klaviyo starts at $20 per month for up to 500 active profiles, billed monthly. ActiveCampaign starts at $15 per month for up to 1,000 contacts, billed annually ($19 monthly).
    • Klaviyo has a free plan. ActiveCampaign does not, though it has a free trial.
    • ActiveCampaign also covers sales pipeline.
  5. MailerLite

    Email newsletters, automations, sites and paid subscriptions

    What is free: Up to 250 subscribers, 2,500 emails a month, 2 seats, automations, 1 website, 1 landing page and 3 forms. No sending through the API.

    • MailerLite starts at $12 per month for up to 500 subscribers, billed monthly. ActiveCampaign starts at $15 per month for up to 1,000 contacts, billed annually ($19 monthly).
    • MailerLite has a free plan. ActiveCampaign does not, though it has a free trial.
    • Only MailerLite lists an iOS app.
    • MailerLite also covers paid newsletters.
  6. Omnisend

    Email, SMS and push marketing for online stores, priced by contacts

    What is free: Up to 250 contacts, 500 emails and 500 web push notifications a month, with 24/7 live chat and email support.

    • Omnisend starts at $16 per month for up to 500 contacts, billed monthly. ActiveCampaign starts at $15 per month for up to 1,000 contacts, billed annually ($19 monthly).
    • Omnisend has a free plan. ActiveCampaign does not, though it has a free trial.
    • ActiveCampaign also covers sales pipeline.
  7. beehiiv

    Newsletter platform with paid subscriptions, ads, website and podcast

    What is free: Up to 2,500 subscribers with unlimited sends, 1 seat, 1 publication, a website, a podcast and 30 days of analytics. No paid subscriptions or automations.

    • beehiiv starts at $49 per month for up to 1,000 subscribers, billed yearly ($59 monthly). ActiveCampaign starts at $15 per month for up to 1,000 contacts, billed annually ($19 monthly).
    • beehiiv has a free plan. ActiveCampaign does not, though it has a free trial.
    • beehiiv also covers paid newsletters.
    • ActiveCampaign also covers sales pipeline and reports.
  8. AWeber

    Email marketing for small businesses, with landing pages and a store

    What is free: Up to 500 subscribers and 3,000 emails a month, with 1 landing page and 1 automation. No time limit or card, but emails carry AWeber branding.

    • AWeber starts at $12.50 per month for up to 500 subscribers, billed annually. ActiveCampaign starts at $15 per month for up to 1,000 contacts, billed annually ($19 monthly).
    • AWeber has a free plan. ActiveCampaign does not, though it has a free trial.
    • ActiveCampaign also covers sales pipeline and reports.
  9. Zoho Campaigns

    Email, SMS and WhatsApp campaigns that tie into Zoho's apps

    What is free: Forever Free plan: up to 2,000 contacts, 6,000 emails a month and 5 users, with templates, generative AI and basic reports. No automation workflows.

    • Zoho Campaigns starts at $3 per month for up to 500 contacts, billed yearly. ActiveCampaign starts at $15 per month for up to 1,000 contacts, billed annually ($19 monthly).
    • Zoho Campaigns has a free plan. ActiveCampaign does not, though it has a free trial.
    • Zoho Campaigns also covers business texting.
    • ActiveCampaign also covers sales pipeline and reports.
  10. SendPulse

    Email campaigns and automation in a wider multichannel suite

    What is free: Up to 500 subscribers and 15,000 emails a month, with the drag-and-drop builder, 140+ templates, sign-up forms, basic automation and open and click stats.

    • SendPulse starts at $9.60 per month for up to 500 subscribers, billed yearly. ActiveCampaign starts at $15 per month for up to 1,000 contacts, billed annually ($19 monthly).
    • SendPulse has a free plan. ActiveCampaign does not, though it has a free trial.
    • Only SendPulse lists iOS and Android apps.
    • ActiveCampaign also covers sales pipeline and reports.
  11. Kit

    Email marketing and paid newsletters for creators

    What is free: Up to 10,000 subscribers, 1 user, unlimited landing pages, forms and broadcasts, tagging and segments, and sales of digital products. No automations.

    • Kit starts at $33 per month for up to 1,000 subscribers, billed yearly ($39 monthly). ActiveCampaign starts at $15 per month for up to 1,000 contacts, billed annually ($19 monthly).
    • Kit has a free plan. ActiveCampaign does not, though it has a free trial.
    • Kit also covers paid newsletters.
    • ActiveCampaign also covers sales pipeline and reports.
  12. Sender

    Email and SMS marketing with a free plan for 2,500 subscribers

    What is free: Free Forever plan: up to 2,500 subscribers and 15,000 emails a month, 1 seat, automation, pop-ups, forms, 10 landing pages and transactional email, with Sender branding.

    • Sender starts at $9 per month for up to 500 subscribers, billed monthly. ActiveCampaign starts at $15 per month for up to 1,000 contacts, billed annually ($19 monthly).
    • Sender has a free plan. ActiveCampaign does not, though it has a free trial.
    • Sender also covers business texting.
    • ActiveCampaign also covers sales pipeline and reports.

3 more that are free or have a free plan

All 15 in one table

Common questions

Is there a free alternative to ActiveCampaign?

Yes. Mailchimp, GetResponse, Brevo, Klaviyo, MailerLite, Omnisend, beehiiv, AWeber and 7 more are free or have a free plan.

Does ActiveCampaign have a free plan?

ActiveCampaign has no free plan. ActiveCampaign is a paid product with a free trial, starting at $15 per month for up to 1,000 contacts, billed annually ($19 monthly).

When was this checked?

Every listing on this page was checked on Oct 17, 2026, against the pages it cites. Vendors change prices and plans without notice, so confirm on their site before you buy.

This page is built from the listings. A tool is here because its listing says so, and the order is how close each is to ActiveCampaign: the alternatives its listing names first, then the tools that share the most features with it.