Alternatives · AI Visibility
Highlighted.ai alternatives
As of Oct 24, 2026, the best Highlighted.ai alternative for most people is ZipTie (2.6 GPA), second in our ranking of AI search visibility tools. The best free one is AUQ LLMrankings (2.2 GPA).
Highlighted.ai compared with 5 alternatives: Otterly.AI, ZipTie, SE Visible, Peec AI and AUQ LLMrankings.
Highlighted.ai is a paid product, starting at $29 per month for 1 brand. 1 of the 5 alternatives is free or has a free plan. 4 more offer a free trial.
Listings checked up to Oct 23, 2026 · Where the facts come from
At a glance
| Tool | Price | Free plan | Runs on |
|---|---|---|---|
| Highlighted.aiThis tool | From $29/mo | No | Web |
| Otterly.AI | Free trial · from $25/mo | Trial only | Web |
| ZipTie | Free trial · from $25.65/mo | Trial only | Web |
| SE Visible | Free trial · from $79/mo | Trial only | Web |
| Peec AI | Free trial · from $95/mo | Trial only | Web |
| AUQ LLMrankings | Free plan · from $10/mo | Yes | Web |
Price against what you get
Highlighted.ai starts at $29 a month and scores 1.7 out of 4 on features, ease of use and platforms. 2 of the 5 alternatives on this chart score higher and start lower: Otterly.AI and ZipTie.
SE Visible and Peec AI score higher without starting lower. AUQ LLMrankings starts lower without scoring higher.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
How each one differs from Highlighted.ai
Otterly.AI
Daily brand and citation tracking across AI search engines
- Otterly.AI starts at $25 per month, billed yearly ($29 billed monthly).
- Otterly.AI also covers site audit.
Suits: Marketing teams that want daily brand tracking in the main AI search engines
ZipTie
AI search visibility tracker priced per prompt and engine
- ZipTie starts at $25.65 per month for 30 daily prompts on 3 engines, billed monthly.
- ZipTie also covers content optimization.
Suits: Agencies with many clients: seats, projects and competitors are never charged
SE Visible
AI visibility tracker from SE Ranking for brands and agencies
- SE Visible starts at $79 per month for 200 prompts, billed annually ($99 billed monthly).
- SE Visible does not cover reports, which Highlighted.ai does.
Suits: SE Ranking customers adding AI answer tracking
Peec AI
AI search analytics that tracks brand prompts across AI models
- Peec AI starts at $95 per month for 50 prompts on 3 AI models, billed monthly.
- Peec AI also covers web analytics.
Suits: In-house SEO and content teams starting to measure AI search visibility
AUQ LLMrankings
Low-cost tracker of brand mentions in ChatGPT and Gemini answers
- AUQ LLMrankings starts at $10 per month for 50 keywords.
- AUQ LLMrankings has a free plan, which Highlighted.ai lacks.
- AUQ LLMrankings also covers rank tracking.
- AUQ LLMrankings does not cover reports, which Highlighted.ai does.
Suits: Site owners who want a first look at AI mentions for little or no money
Limits worth knowing in Highlighted.ai
- Every plan needs your own DataForSEO API account, and the cost of each check is paid to DataForSEO on top of the plan.
- The pricing page lists only ChatGPT and Google AI Overviews, though older homepage text also names Claude and Perplexity.
- There is no free plan or trial; first-time subscribers get a 30-day money-back guarantee.
- Starter is for one user with Highlighted-branded reports; white-label reports start at Premium.
Common questions
What are the alternatives to Highlighted.ai?
The alternatives to Highlighted.ai in this directory are Otterly.AI, ZipTie, SE Visible, Peec AI and AUQ LLMrankings. Each one has a side-by-side comparison with Highlighted.ai.
Is there a free alternative to Highlighted.ai?
Yes. AUQ LLMrankings has a free plan alongside paid ones.
When were these prices checked?
Every listing on this page was checked on Oct 23, 2026, against the pages it cites. Vendors change prices without notice, so confirm on their site before you buy.