Aparok vs Otterly.AI (2026): which should you pick?

Pick Aparok if

• Fits if you're a SaaS startup checking whether ChatGPT or Perplexity recommends you
• Works for teams that want each gap turned into a task with its expected impact

Look elsewhere if

• Skip it if Gemini, Claude or Google's AI answers need tracking, as they show only in traffic
• Tight if you have lots of prompts, with 10 on Mini and 25 on Starter, each on one domain
• Pricey if you want prompts run daily, since every run eats credits and packs cost $49 to $349
• Watch out: AI traffic needs a snippet on your site and depends on referrer data
• Not for you if you want a free plan: it's a 7-day trial, and the listing doesn't say if a card is needed

Pick Otterly.AI if

• Fits if a daily read on ChatGPT, Perplexity, AI Overviews and Copilot is what you need
• Works for agencies that brand client reports through Looker Studio, from Standard

Look elsewhere if

• Skip it if Gemini, AI Mode or Claude matter to you, as they're paid add-ons on every plan, and all seven engines add $227 a month on Standard
• Not for you if you need white-label reports, as there aren't any
• Tight if you start on Lite, with 15 prompts, one workspace, no API or MCP, and no extra prompt packs
• Pricey if you outgrow Lite, as Standard is $160 a month yearly and extra prompts are $99 per 100, with 300 at most before Premium at $422
• Watch out: Claude is tracked through its API using the Haiku model, and crawler analytics needs server log files you upload

Aparok

• Prompt tracking covers ChatGPT and Perplexity; Gemini, Claude and Copilot appear only in traffic attribution.
• Prompt runs use credits (3 per prompt, per provider, per run); extra packs cost $49 for 1,000 up to $349 for 10,000.
• Entry plans track only 10 or 25 prompts on one domain.
• Traffic attribution needs a snippet on your site and depends on referrer data being available.

Otterly.AI

• Google AI Mode and Gemini cost $9, $59 or $149 a month each by plan, and Claude $29, $109 or $439, so all seven engines on Standard add $227 a month.
• Google AI Mode, Gemini and Claude are paid add-ons on every plan; Claude is tracked through its API using the Haiku model.
• Lite has one workspace; extra prompts are sold in packs of 100 on Standard and Premium only.
• There is no white-label option; the Looker Studio connector is the suggested way to brand client reports.

Aparok

Prompt watchlists

Runs buyer questions in ChatGPT and Perplexity and stores answer excerpts, brand mentions, cited domains and whether your domain was cited.

AI referral attribution

A site snippet records visits, page views and conversions arriving from ChatGPT, Perplexity, Gemini, Claude and Copilot.

LLM-readiness audits

Crawls pages for answerable content, schema, canonical tags, headings, freshness and pages that depend on heavy rendering.

Next best actions

Turns each gap into a ranked content, technical, trust or competitive task with funnel stage, expected impact and confidence.

Synthetic buyer personas

Builds editable personas from your crawl and buyer prompts, which you can chat with to test messaging and pricing.

Prospect Fit

Scores a prospect domain or a CSV of companies as Activate, Review or Skip, with public evidence and an outreach angle; 3 credits per company.

Otterly.AI

Daily prompt monitoring

Tracks set prompts every day and reports brand mentions, coverage, share of voice and sentiment per engine, in more than 70 countries.

Link citation analysis

Shows which URLs and domains each AI engine cites for a prompt, with a domain ranking to find the sources worth targeting.

AI prompt research

Suggests prompts customers are likely to ask AI search tools about a brand or topic, as a starting set to monitor.

GEO audit

A technical audit of site URLs for generative engine readiness; Lite allows 1,000 audited URLs a month, Premium 10,000.

Agent Analytics

Reports AI agent and crawler visits to your site from server log files you upload.

API, MCP and Looker Studio

An API and MCP server give programmatic access to the data; the Looker Studio connector comes with Standard and above.

Aparok

• Mini$49

  per month for 10 prompts and 300 credits

  1 workspace and 1 domain. A prompt run costs 3 credits per AI provider per run; audits, reports and traffic analytics are included.

• Starter$99

  per month for 25 prompts and 900 credits

  1 workspace and 1 domain, with the same features as Mini.

• Growth$299

  per month for 100 prompts and 3,600 credits

  3 workspaces and 3 domains.

• Agency$499

  per month for 200 prompts and 7,500 credits

  10 workspaces and 10 domains, for agencies managing several brands.

• Enterprise$1,499

  per month for 750 prompts and 30,000 credits

  25 workspaces and 25 domains, with onboarding and tighter controls.

Otterly.AI

• Lite$25

  per month, billed yearly ($29 billed monthly)

  15 prompts tracked daily on ChatGPT, Google AI Overviews, Perplexity and Copilot, unlimited team members, one workspace. No API, MCP or extra prompts.

• Standard$160

  per month, billed yearly ($189 billed monthly)

  100 prompts, API, MCP and Agent Analytics. Extra prompts are $99 per 100 a month, up to 300 more before you must move to Premium.

• Premium$422

  per month, billed yearly ($489 billed monthly)

  400 prompts with everything in Standard. Extra prompts are $99 per 100 a month.

• EnterpriseCustom

  From 1,000 prompts, with SSO, custom terms, a quarterly GEO health check and a dedicated success manager.