B12 vs Pagecloud
We give B12 and Pagecloud the same GPA: 2.2 out of 4.0. They get the same grade on all five counts.
Price, platforms and features side by side. The table says where each price was read and when.
B12
AI website builder with client intake, invoicing and email tools
Pagecloud
AI website builder that drafts a small-business site from a chat
How we grade them
| 2.2GPAB12Fair | 2.2GPAPagecloudFair | |
|---|---|---|
| Value for money | CWebsite is $20 a month on yearly billing ($24 monthly), between the middle and the dearer quarter of what builders charge. That gets a custom domain, 100 AI credits a month and no B12 ads. Client intake and email marketing need $67, and the done-for-you plans start at $169 plus a setup fee. | CLaunch is $22 a month billed yearly ($26 monthly), at this category's dearer quarter. Yearly plans throw in a domain and a year of Google Workspace for one user. Plans differ only in AI use and seats, and Pagecloud states the AI allowance only as multiples, with no numbers. |
| Free plan and trial | CA free plan with no time limit, but it's on a b12sites.com address, shows B12 ads and allows 5 AI credits a day, 30 a month at most. Since edits use credits, you'll run out fast. | CYou can build, edit and preview a site for free with no time limit, which is a fair way to try it. But publishing it live needs a paid plan, so it's a trial in all but name. |
| Features | CA site, store, blog or simple app from a prompt, a visual editor, commerce and analytics, then intake forms, invoicing, payments, email campaigns and eSignatures higher up. Wide, but edits draw on monthly AI credits, and the client tools sit on the $67 plan. | CAI drafting, editing by asking or clicking, AI image edits, a forms inbox, analytics, SEO settings and embeds. The gap the listing names: no store, as selling stays in Pagecloud Classic, a separate older builder with its own plans. |
| Ease of use | CNo rating on record. A first draft takes minutes and you edit by describing changes, which suits people who hate dragging boxes. But every edit spends a credit, and the client tools need setting up before they earn their keep. | CNo store rating on record. The interview gets you a first draft quickly and you can just ask for changes, but outside tools go in by pasting embed code. |
| Platforms and integrations | BA web app with no desktop or phone app listed. It hooks into Calendly, Ecwid, Eventbrite, Disqus, Drift, accessiBe, ConveyThis and Donately. | BA web app with no phone or desktop app listed. Embeds bring in YouTube, Google Maps, Spotify, Mailchimp and Eventbrite, with Unsplash photos and Google Workspace for email. |
| Best for | service firms that want client tools beside the site | a small-business site drafted by AI from a chat |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: B12 and Pagecloud. How we grade
Price against what you get
B12 starts at $20 a month and scores 2.3 out of 4 on features, ease of use and platforms. Pagecloud starts at $22 a month and scores 2.3.
They score the same, and B12 starts $2 a month lower. Of the other website and landing page builders on the chart, 8 score higher than B12 for less, and 9 score higher than Pagecloud for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- B12 starts at $20 per month, billed yearly ($24 billed monthly). Pagecloud starts at $22 per month, billed annually ($26 billed monthly).
- B12 has a free plan. Pagecloud does not, though it has a free trial.
- B12 also covers templates, app builder, invoicing and email campaigns.
- Pagecloud also covers image generation.
At a glance
| B12 | Pagecloud | |
|---|---|---|
| Pricing | Free plan | Free trial |
| Starts at | $20 per month, billed yearly ($24 billed monthly) | $22 per month, billed annually ($26 billed monthly) |
| Free plan | a site, store, portfolio, blog or app on a b12sites.com subdomain, with the visual editor and AI chat, 5 AI credits a day (30 a month at most) and team invites. | None |
| Free trial | None listed | Build, edit and preview a site free with no time limit; a paid plan is needed to publish it live |
| Web | ||
| Made by | B12 | Pagecloud Inc. |
| Price read from | b12.io | pagecloud.com |
| Checked | Oct 17, 2026 | Oct 18, 2026 |
Who each one suits
B12
- Consultants, law firms and other service businesses that want client tools beside the site
- People who would rather describe changes to an AI than drag elements around
- Owners who want experts to build the site for a monthly fee
Pagecloud
- Small businesses that want a site without writing or designing it
- Professionals who need a site that turns visits into inquiries
- Small teams that want to edit one site together
Worth knowing
B12
- The free plan runs on a b12sites.com subdomain, shows B12 ads and allows at most 30 AI credits a month.
- Client intake, email marketing, custom email addresses and eSignatures need Website + Client Engagement at $67 a month or more.
- Professional and Advanced carry a setup fee that the pricing page does not price, and they cannot be downgraded to the self-serve plans.
- The included custom domain is free for the first year only.
Pagecloud
- Publishing a live site needs a paid plan; building and previewing are free.
- Pagecloud AI has no built-in store; e-commerce stays in Pagecloud Classic, a separate older builder with its own plans and add-ons.
- AI allowances are given only as multiples of Launch, with no numbers; extra AI credits are sold in bundles, and normal use is not charged during the beta.
- Outside tools are added by pasting embed code, and some of them need their own paid account.
Key features
B12
- AI site and app generation
- A prompt, or a screenshot of what you want, produces a full first draft of a website, store, portfolio, blog or web app in about two minutes.
- AI Agent and visual editor
- Changes are made by describing them to the AI Agent, or by clicking an element in visual editing mode and asking for an edit. Edits use monthly AI credits.
- Client intake and contacts
- Intake forms, file uploads and a contact manager collect and organize prospects. They come with Website + Client Engagement and the expert plans.
- Invoicing, payments and eSignatures
- Higher plans send invoices with automated reminders, take online payments and get contracts signed electronically from the same account.
- Email marketing
- Email campaigns and automation to existing contacts are included from Website + Client Engagement up.
- Done-for-you sites
- On Professional and Advanced, a team of copywriters, designers and project managers builds, tests and launches the site, and Advanced adds monthly updates.
Pagecloud
- Site drafted from an interview
- Answer guided questions about what you offer, who it is for and how to reach you, add photos and inspiration, and Pagecloud AI writes and designs a first homepage.
- Edit by asking or clicking
- Ask the assistant to add pages or change content across the site, or select any element and edit it directly, within a brand style system for colors and fonts.
- AI images and stock photos
- Upload your own photos, pick from an Unsplash library, or generate and adjust images with prompts such as making a photo warmer.
- Forms with an inbox
- Add inquiry forms and read, reply to, forward or flag every submission in one inbox in the dashboard.
- Analytics you can ask about
- Built-in visitor analytics answer plain questions such as where visitors come from and how this month compares with the last.
- Hosting, SEO and embeds
- Hosting, SSL and a free pagecloud.site address come with every plan, with per-page SEO settings and embed code for booking, video and map tools.
Plans
B12
Free$0
A b12sites.com subdomain, the visual editor with AI chat, 5 daily AI credits up to 30 a month, and unlimited projects to start. Shows B12 ads.
Website$20
per month, billed yearly ($24 billed monthly)
A custom domain free for the first year, 100 AI credits a month, up to 10 launched projects, commerce, backends, analytics, integrations and no B12 ads.
Website + Client Engagement$67
per month, billed yearly ($78 billed monthly)
300 AI credits a month, up to 30 launched projects, a custom email address, client intake, email marketing, a contact manager and eSignatures.
Professional$169
per month, billed yearly ($199 billed monthly)
A site designed, written and launched by B12 experts, with every client tool, 1 seat and phone support. A setup fee applies; its amount is not shown.
Advanced$339
per month, billed yearly ($399 billed monthly)
Everything in Professional with 5 seats, business directory listings, monthly website updates and priority support, plus a setup fee.
Pagecloud
Launch$22
per month, billed annually ($26 billed monthly)
AI site creation and editing, forms inbox, analytics, SEO settings, hosting and your own domain, with the base AI allowance and no extra team members.
Grow$36
per month, billed annually ($45 billed monthly)
The same features with twice Launch's AI usage and up to 10 team members.
Optimize$69
per month, billed annually ($89 billed monthly)
The same features with five times Launch's AI usage and up to 100 team members.
Ways to pay less
B12
- Annual discount
Save about 15% with yearly billing
Yearly billing lowers Website from $24 to $20 a month, Website + Client Engagement from $78 to $67, Professional from $199 to $169 and Advanced from $399 to $339.
- Other savings
First 7 days for $1
A limited-time offer on the pricing page lets new B12 users try the Website or Website + Client Engagement plan for $1 for the first 7 days. No end date is given.
Pagecloud
- Annual discount
Save 15% to 22% with annual billing
Launch is $22 a month billed annually against $26 monthly, Grow $36 against $45 and Optimize $69 against $89.
- Other savings
Free domain and a year of Google Workspace
Annual plans include a custom domain worth up to $20 and one Google Workspace license for a year, which Pagecloud values at $82.
