Brave Popup Builder vs Popup Builder (2026): which should you pick?
As of Nov 13, 2026, Brave Popup Builder and Popup Builder share a 2.6 GPA, both have a free plan, and Popup Builder starts cheaper, at $4.16 a month when paid by the year against $4.92 a month when paid by the year.
Checked Nov 13, 2026 · graded Nov 13, 2026 by ToolGPA
They get the same grade on all five counts.
Price, platforms and features side by side. The table says where each price was read and when.
Brave Popup Builder
WordPress popup, opt-in and conversion widget plugin
Popup Builder
WordPress popup plugin with paid extension bundles
Which one is for you
Pick Brave Popup Builder if
- Fits if you run WooCommerce and want cart and upsell widgets next to popups
- Works for an agency that needs a 10- or 100-site licence
Look elsewhere if
- Skip it if your site is not on WordPress
- Tight if you need to know what the free edition cuts, since the page does not say
- Watch out: prices are per year for a set number of sites
- Watch out: no trial is listed, only a 30-day money-back guarantee
Pick Popup Builder if
- Fits if you want fine control of where and when a popup shows on WordPress
- Makes sense if you want to try the free version before paying
Look elsewhere if
- Skip it if your site is not on WordPress
- Watch out: the extensions are paid, so the free version covers less than the feature list suggests
- Watch out: plans renew every year until you cancel
- Watch out: no free trial is listed for the paid plans, and extensions can also be bought one at a time
How we grade them
| 2.6GPABrave Popup BuilderGood | 2.6GPAPopup BuilderGood | |
|---|---|---|
| Value for money | A$59 a year for one site, about $4.92 a month with all features, is under 60% of the cheapest quarter for popup tools. Ten sites are $99 and 100 sites $199 a year. | A$49.95 a year for two sites works out near $4.16 a month with every extension included, under 60% of the cheapest quarter for popup tools. |
| Free plan and trial | CA free edition on WordPress.org, but the pricing page does not say what it omits. There is no trial; the vendor offers a 30-day money-back guarantee. | CA free plugin on WordPress.org, but the extensions, such as the subscription and countdown popups, are paid. No trial is listed. |
| Features | BPopups, slide-ins, bars, multi-step forms, WooCommerce widgets, A/B testing and 40-plus integrations, with no gap in the core work shown in the listing. | BDisplay rules, event triggers, geo and device conditions and extensions for social, login, countdown, contact and subscription popups. The listing shows no gap in the core work. |
| Ease of use | CNo store rating on record. You build campaigns inside WordPress and connect email services. | CNo store rating on record. There are conditions and 28 extensions to work through inside WordPress. |
| Platforms and integrations | CInside WordPress only. It lists WooCommerce, Zapier, Integromat, Google Analytics and Facebook Pixel. | CWordPress only. It names Mailchimp, AWeber and WooCommerce. |
| Best for | a WordPress popup plugin with WooCommerce widgets | WordPress popups with detailed targeting |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Brave Popup Builder and Popup Builder. How we grade
Price against what you get
Brave Popup Builder starts at $4.92 a month when paid by the year and scores 2.3 out of 4 on features, ease of use and platforms. Popup Builder starts at $4.16 a month when paid by the year and scores 2.3.
They score the same, and Popup Builder starts $0.76 a month lower. Of the other popup and widget tools on the chart, 2 score higher than Brave Popup Builder for less, and 2 score higher than Popup Builder for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Brave Popup Builder also covers surveys and a/B testing.
At a glance
| Brave Popup Builder | Popup Builder | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $59 per year for 1 website | $49.95 per year for 2 websites |
| Free plan | Free edition on WordPress.org; the pricing page lists the full feature set under the paid plans. | Free version of the plugin on WordPress.org; extensions are paid. |
| Free trial | None listed | None listed |
| Web | ||
| Made by | AmpleByte Pvt Limited | Looking Forward Software Inc. |
| Price read from | getbrave.io | popup-builder.com |
| Checked | Nov 13, 2026 | Nov 13, 2026 |
Worth knowing
Brave Popup Builder
- Runs only inside WordPress.
- What the free edition omits is not spelled out on the pricing page.
- The pricing page names a 30-day money-back guarantee; no free trial is listed.
- Prices are per year for a set number of sites.
Popup Builder
- Runs only inside WordPress.
- Extensions can also be bought one at a time, priced per site count and per year.
- There is no free trial listed for the paid plans.
- Plans renew yearly until cancelled.
Key features
Brave Popup Builder
- Popups and opt-ins
- Popups, slide-ins, sticky bars and lead-capture opt-ins with advanced targeting and scheduling.
- Multi-step campaigns
- Multi-step popups and forms, quizzes and surveys.
- WooCommerce widgets
- Cart-abandonment popups, upsell and cross-sell widgets and evergreen countdown timers.
- A/B testing and analytics
- Split tests and campaign analytics.
- Integrations
- 40+ email and CRM integrations plus Zapier and Integromat.
Popup Builder
- Display rules
- Choose pages, posts, categories, tags, archives, search pages and WooCommerce products.
- Event triggers
- Page load, exit, hover, scroll, inactivity, add to cart and click.
- Advanced conditions
- Page-visit counts, device or OS, URL query strings, referrers, country, state or city and user roles.
- Extensions
- Social, registration, login, countdown, contact form, subscription, WooCommerce and geo-targeting popups.
- Email integrations
- Connects with services such as Mailchimp and AWeber.
Plans
Brave Popup Builder
Free$0
Free edition from WordPress.org with a reduced feature set.
Brave PRO$59
per year for 1 website
All features, 1 website.
Brave Mega$99
per year for 10 websites
All features, 10 websites.
Brave Ultimate$199
per year for 100 websites
All features, 100 websites.
Popup Builder
Free$0
Free plugin download from WordPress.org.
Starter$49.95
per year for 2 websites
All extensions included, with a year of support and updates, billed yearly until cancelled.
Business$89.95
per year for 10 websites
All extensions included, with a year of support and updates, billed yearly until cancelled.
Agency$145.95
per year for unlimited websites
All extensions included, with a year of support and updates, billed yearly until cancelled.
Common questions
Which is cheaper, Brave Popup Builder or Popup Builder?
As of Nov 13, 2026, Popup Builder is cheaper to start with: $4.16 a month when paid by the year, against $4.92 a month when paid by the year for Brave Popup Builder. Brave Popup Builder starts at $59 per year for 1 website, and Popup Builder starts at $49.95 per year for 2 websites.
Which has a free plan, Brave Popup Builder or Popup Builder?
As of Nov 13, 2026, both Brave Popup Builder and Popup Builder have a free plan.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.