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GemPages vs Replo (2026): which should you pick?

As of Nov 13, 2026, GemPages and Replo share a 2.0 GPA, both have a free plan, and GemPages starts cheaper, at $29 a month against $99 a month.

Checked Oct 17, 2026 and Nov 13, 2026 · graded Oct 17, 2026 and Nov 13, 2026 by ToolGPA

GemPages grades higher on value for money. Replo grades higher on features and platforms. They get the same grade on the free plan and ease of use.

Price, platforms and features side by side. The table says where each price was read and when.

GemPages

Shopify page and sales funnel builder with post-purchase upsells

Free plan · from $29/mo

Replo

AI site and landing page builder for ecommerce brands

Free plan · from $99/mo

Which one is for you

Pick GemPages if

  • Fits if you run a Shopify store and want many custom pages for one monthly price
  • Works for stores that sell through advertorials and post-purchase upsells

Look elsewhere if

  • Skip it if you're not on Shopify, as it works nowhere else
  • Pricey if upsells are big for you, as Optimize takes a commission at a rate it doesn't publish
  • Tight if you run several stores, since each subscription covers just one
  • Watch out: Build caps post-purchase upsell volume at $100 a month, and the free plan publishes a single page
  • Watch out: the pricing page shows yearly rates from $23, but its FAQ says new customers can't buy them

Pick Replo if

  • Fits if you run a store and want an AI to draft pages for you
  • Makes sense if you want hosting and analytics in one place

Look elsewhere if

  • Pricey if you need your own domain, as Starter is $99 a month billed yearly
  • Tight if you stay free, as the usage allowance is a one-time amount
  • Watch out: extra credits and extra custom-domain sites cost more
  • Watch out: visitor sessions are capped at 100,000 a month on Starter, shared across the workspace

How we grade them

2.0GPAGemPagesFair2.0GPAReploFair
Value for money
BGraded against its alternatives, PageFly and the landing page builders. Build is $29 a month, billed monthly, for unlimited published pages, on top of your Shopify plan. PageFly charges $24 for 5 pages and $99 for unlimited. Yearly rates are shown, but the FAQ says new customers can't buy them.
DStarter is $99 a month billed yearly, several times the category's middle of $12, with hosting, AI and a set-up call included.
Free plan and trial
CA free plan with the builder and MCP access, but it publishes a single page and caps post-purchase upsells. Enough to try it, not to run a store on.
CFree plan with unlimited replosites.com sites, but the usage is a one-time amount and there is no custom domain.
Features
DIt does the Shopify page job fully: every page type, 400+ templates, theme sections, funnels with post-purchase upsells and A/B offer tests, plus MCP for AI drafts. But it's only useful inside a Shopify store, which is the real website.
CAI site builder with hosting, analytics and Shopify connections, but usage is metered and sessions capped at 100,000 a month on Starter.
Ease of use
CNo rating on record. Drag-and-drop with separate layouts for phone, tablet and desktop, but you need a Shopify store first, and funnels take setting up.
CNo store rating on record, and you work out prompts, usage and a domain before pages go live.
Platforms and integrations
CIt runs only inside Shopify, one store per subscription. Within that it links to Klaviyo, Omnisend, Judge.me, VWO, Hotjar, Google Analytics and Lucky Orange.
BWeb only, with Shopify, Klaviyo, Meta, Figma and ChatGPT links.
Best forShopify pages and post-purchase upsellsAI-built store landing pages with hosting included

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: GemPages and Replo. How we grade

Price against what you get

GemPages starts at $29 a month and scores 1.7 out of 4 on features, ease of use and platforms. Replo starts at $99 a month and scores 2.3.

Replo scores higher, and starts $70 a month higher: the question is whether the extra is worth that to you. Of the other website and landing page builders on the chart, 68 score higher than GemPages for less, and 19 score higher than Replo for less.

Features, ease of use and platforms, averaged

D1.0C2.0B3.0A4.0Free$0.5$1$2$5$10$20$50$100$200$500More for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessGemPagesReplo

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart of website and landing page builders, and the best at every price

Where they differ

  • Replo also covers online store, web analytics and a/B testing.
In commonFree planWebAI featuresTemplatesNo-code

At a glance

GemPagesReplo
PricingFree planFree plan
Starts at$29 per month, billed monthly$99 per month, billed annually
Free plan1 published page with the drag-and-drop builder, GemPages MCP access and a sales funnel with limited post-purchase upsell volume.Free plan with a one-time allowance of usage, unlimited replosites.com sites, analytics and unlimited team members.
Free trialNone listedNone listed
Web
Made byGemCommerceReplo
Price read fromapps.shopify.comreplo.app
CheckedOct 17, 2026Nov 13, 2026

Worth knowing

GemPages

  • It works only inside a Shopify store, and each subscription covers a single store.
  • Optimize charges a commission on post-purchase upsell revenue at a rate the pricing page does not give; Enterprise has none.
  • The pricing page shows lower yearly rates ($23, $47, $159 a month), but its FAQ says yearly plans are no longer sold to new customers.
  • The Free plan publishes a single page.

Replo

  • The free plan's usage is a one-time amount; paid plans renew usage monthly and extra credits can be bought.
  • Starter and Pro each include one custom-domain site; more cost a flat monthly price per site.
  • Visitor sessions are capped at 100,000 a month on Starter and 500,000 on Pro, shared across the workspace.
  • Paid plans carry a 14-day money-back guarantee, per the pricing page.

Key features

GemPages

Drag-and-drop editor and templates
Build any Shopify page type without code, from more than 400 templates and prebuilt sections, with separate layouts for mobile, tablet and desktop.
Sales funnels and upsells
Pre-sale advertorials and listicles, sales pages, and post-purchase upsell and downsell offers, with A/B offer testing and conversion analytics.
Theme sections
Design sections in GemPages and insert them into the store's Shopify theme: 20 on Build, 100 on Optimize and unlimited on Enterprise.
Headless landing pages
From Optimize, publish instant landing pages on a separate headless storefront that works with Shopify Hydrogen and Oxygen.
GemPages MCP
Connect an AI assistant over MCP to research content, generate HTML and turn approved HTML into pages you can edit in GemPages. Included on every plan.
Conversion elements
Countdown timers, stock counters, popups, image comparison, product bundles and sticky add-to-cart buttons.

Replo

AI site builder
Ask in chat for a page, such as a product page for a given item, and Replo builds it from your connected brand and product data.
Hosting included
Sites publish on replosites.com on every plan; Starter and Pro include one site on a custom domain.
Experiments and analytics
Track visits, conversions and attributed revenue per site, and run A/B tests and heatmaps on pages.
Store and ad connections
Connects to Shopify, Klaviyo and Meta, and supports Figma import and a page-per-ad workflow.
Saved workflows
Save and rerun workflows such as audits and reports, available on every plan.
Founder-led onboarding on Pro
Pro adds optimization recommendations, 10 hours of hands-on onboarding and recurring check-ins.

Plans

GemPages

  • Free$0

    1 published page, responsive design, GemPages MCP access, and a sales funnel with limited post-purchase upsell volume.

  • Build$29

    per month, billed monthly

    Unlimited published pages of every type, 20 theme sections, 400+ prebuilt sections, animation and $100 a month of post-purchase upsell volume.

  • Optimize$59

    per month, billed monthly

    100 theme sections, headless instant landing pages, scheduled publishing and unlimited upsell volume, with a commission on upsell revenue.

  • Enterprise$199

    per month, billed monthly

    Unlimited theme sections, priority video call support and no commission on upsells. GemPages' site asks you to contact it for this plan.

Replo

  • Free$0

    Unlimited sites on replosites.com with analytics; usage is a one-time amount and there is no custom domain.

  • Starter$99

    per month, billed annually

    Shown as $99, was $119. 1 custom domain, monthly usage, 100,000 visitor sessions a month, 1:1 setup call.

  • Pro$499

    per month, billed annually

    Shown as $499, was $599. 5x Starter's usage, 500,000 sessions, 10 hours of onboarding and a shared Slack channel.

  • CustomCustom

    Custom usage and session limits, volume pricing and priority support; sold through a call.

Ways to pay less

GemPages

  • Other savings

    BFCM deal: 20% off the first 3 months

    GemPages shows 20% off the first 3 months of a plan, applied automatically to eligible stores until December 31, 2026, and not combinable with other promotions.

Replo

  • Annual discount

    Save 17% with annual billing

    The pricing page toggle lists a 17% saving for annual billing, with Starter shown at $99 against $119.

Common questions

Which is cheaper, GemPages or Replo?

As of Nov 13, 2026, GemPages is cheaper to start with: $29 a month, against $99 a month for Replo. GemPages starts at $29 per month, billed monthly, and Replo starts at $99 per month, billed annually.

Which has a free plan, GemPages or Replo?

As of Nov 13, 2026, both GemPages and Replo have a free plan.

More comparisons

How this page was made

  • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
  • The grades are our own, from each tool’s review or report card. The GPA is their average.
  • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
  • The differences and the answers to the questions are worked out from those listings.
How we review and grade