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GEO Toolbox vs Peec AI (2026): which should you pick?

As of Oct 23, 2026, Peec AI grades higher than GEO Toolbox: 2.2 against 2.0 out of 4.0.

Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA

Peec AI grades higher on the free plan. They get the same grade on value for money, features, ease of use and platforms.

Price, platforms and features side by side. The table says where each price was read and when.

GEO Toolbox

Tracks how eight AI engines cite your brand, with content fixes

Free trial · from $79/mo

Peec AI

AI search analytics that tracks brand prompts across AI models

Free trial · from $95/mo

Which one is for you

Pick GEO Toolbox if

  • Fits if you're an SEO consultant tracking AI citations for one to five brands
  • Works for agencies with up to 25 client brands that need white-label reports

Look elsewhere if

  • Skip it if you need daily numbers, as scans are weekly and daily scans are an add-on on Scale and Enterprise only
  • Pricey if Gemini and Claude matter, as they start at Plus for $159 a month, and all 8 engines need Pro at $399
  • Not for you if you want to try it without a card, and the trial gives only a quarter of the credits
  • Watch out: credits don't roll over, and a Claude check costs 20 credits and Grok 31, against 1 for Perplexity
  • Too light for SEO work: no keyword ranks, backlinks, site-speed audits or API, so you'll keep an SEO suite

Pick Peec AI if

  • Fits if your whole team needs a login, since users are unlimited on every plan
  • Works for shops that want win rates per product in AI shopping answers, from a Shopify or CSV catalog

Look elsewhere if

  • Tight if you want more than 3 AI models, as each extra one costs $30 to $140 a month
  • Skip it if you need Claude, Grok or DeepSeek tracked, which only Enterprise covers
  • Not for you if you need the API or SSO without an Enterprise contract, billed annually
  • Watch out: Looker Studio and multi-country tracking start on Advanced at $495, and the trial's length isn't stated
  • Watch out: agencies are priced separately, on their own bundle page

How we grade them

2.0GPAGEO ToolboxFair2.2GPAPeec AIFair
Value for money
CStarter is $79 a month billed yearly, or $99 monthly, for 1 brand and 50 prompts on 3 engines. That sits between this category's middle and its dearer quarter, and adding Gemini and Claude means Plus at $159.
CStarter is $95 a month for 50 prompts on 3 models, billed monthly, with 15% off yearly. That's inside this category's usual range, just under the dearer quarter at $99, but each extra model costs $30 to $140 a month.
Free plan and trial
DA 7-day trial that needs a card, and you only get a quarter of the month's credits during it. There's no free plan, though a few free one-off checks sit on the site.
CNo free plan. There's a free trial, but the pricing page doesn't say how long it lasts.
Features
CCited, mentioned or missing on up to 8 engines, a 21-signal page grader, an AI crawler scan, briefs and drafts. The gaps: scans are weekly on every plan, and Starter only gets ChatGPT, Perplexity and AI Overviews.
CVisibility, position, sentiment and share of voice, with source analytics, fact-checking, AI shopping tracking and crawler logs. The gap the listing names: self-serve plans watch 3 models, Perplexity is an add-on, and Claude, Grok and DeepSeek are Enterprise only.
Ease of use
CNo rating on record. Every tool draws on one credit pool, and a Claude check costs 20 credits against 1 for Perplexity, so there's budgeting to do.
CNo rating on record. You pick prompts, models and competitors, and work out which add-on models you need, before the daily scores mean much.
Platforms and integrations
BWeb only, with no desktop or phone app. It connects to Google Search Console and Google Analytics 4, and no API is listed.
BWeb only, with no desktop or phone app. It connects to Google Analytics, Shopify, Cloudflare, Vercel, Akamai, WordPress and CloudFront, with Looker Studio from Advanced. The API and SSO come with Enterprise.
Best forweekly AI citation checks with page-level fixesin-house teams starting to measure AI search

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: GEO Toolbox and Peec AI. How we grade

Price against what you get

GEO Toolbox starts at $79 a month and scores 2.3 out of 4 on features, ease of use and platforms. Peec AI starts at $95 a month and scores 2.3.

They score the same, and GEO Toolbox starts $16 a month lower. Of the other AI search visibility tools on the chart, 13 score higher than GEO Toolbox for less, and 19 score higher than Peec AI for less.

Features, ease of use and platforms, averaged

D1.0C2.0B3.0A4.0Free$5$10$20$50$100$200$500$1kMore for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessGEO ToolboxPeec AI

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart of AI search visibility tools, and the best at every price

Where they differ

  • GEO Toolbox also covers content optimization.
  • Peec AI also covers web analytics.
In commonWebReportsAI search visibility

At a glance

GEO ToolboxPeec AI
PricingFree trialFree trial
Starts at$79 per month for 50 prompts, billed annually ($99 billed monthly)$95 per month for 50 prompts on 3 AI models, billed monthly
Free planNoneNone
Free trial7-day free trial on Starter, Plus, Pro and Growth; card required, a quarter of the creditsFree trial offered; the pricing page does not state its length
Web
Made byGEO ToolboxPeec AI
Price read fromgeotoolbox.aipeec.ai
CheckedOct 23, 2026Oct 23, 2026

Worth knowing

GEO Toolbox

  • Starter covers only ChatGPT, Perplexity and Google AI Overviews; Gemini and Claude need Plus, and all eight engines need Pro or Scale.
  • Scans are weekly on every plan; daily scans are a paid add-on on Scale and Enterprise only.
  • Credits do not roll over, and Claude (20 credits) and Grok (31) checks cost far more than Perplexity (1) or ChatGPT (4).
  • It does no keyword rank tracking, backlink analysis or site-speed audits; the vendor says to keep an SEO suite for those.

Peec AI

  • Self-serve plans track 3 AI models; each extra model is an add-on of $30, $70 or $140 a month depending on plan.
  • Claude, Grok, DeepSeek, Qwen, Mistral and Meta models are listed only on Enterprise; Perplexity appears among the add-on models.
  • API access and single sign-on come only with Enterprise.
  • Agencies have separate bundle pricing on their own page.

Key features

GEO Toolbox

AI visibility tracker
Weekly checks of your prompts on ChatGPT, Perplexity, Gemini, Claude, Google AI Overviews, AI Mode, Bing Copilot and Grok, split into cited, mentioned and not found.
GEO Scan and Query Fan-Out
Runs one prompt across all engines for a 0 to 100 visibility score, and lists the sub-questions the engines ask behind it.
Content Analyzer
Grades any URL on 21 signals such as schema markup, AI bot access, JavaScript rendering and freshness, and maps each to a fix.
Agent Readiness scan
Fetches a site as several AI crawlers and checks robots.txt against 34 bots, with a score and a list of problems.
Content Studio
From Plus up, writes SEO briefs and article drafts; each article costs 250 credits from the monthly pool.
Competitor and community intel
Shows who is cited instead of you, and from Plus up, the Reddit and forum threads that AI answers quote.

Peec AI

Visibility, position and sentiment
Daily scores for how often a brand appears, its position in the answer, sentiment and share of voice, measured against competitors.
Source analytics
Shows the domains and URLs AI answers retrieve and cite, classifies them as competitor, editorial, reference or UGC, and flags gaps where only rivals appear.
Brand perception and fact-checking
Scores what AI answers say a brand is known for, groups recurring objections, and checks claims in answers against facts you set.
AI Shopping tracking
Upload a product catalog from Shopify or a CSV to track visibility and win rate per product in AI shopping answers.
Agent analytics
Audits which AI bots robots.txt allows and logs AI crawler hits and AI referral visits from CDNs and hosts such as Cloudflare, Vercel and Akamai.
Looker Studio, API and MCP
Data flows to Looker Studio from Advanced, and to custom pipelines or AI assistants through the API and an MCP server.

Plans

GEO Toolbox

  • Starter$79

    per month for 50 prompts, billed annually ($99 billed monthly)

    1 brand, weekly scans on ChatGPT, Perplexity and Google AI Overviews, 12,000 credits a month and 180 days of history.

  • Plus$159

    per month for 100 prompts, billed annually ($199 billed monthly)

    Up to 3 brands, any 5 of the 8 engines, 30,000 credits, 2 seats, share-of-voice reports, content briefs and about 15 articles a month.

  • Pro$399

    per month for 150 prompts, billed monthly ($3,828 billed yearly)

    Up to 5 brands, all 8 engines, 50,000 credits, 3 seats, 50 AI analyst questions and about 30 articles a month.

  • Growth$399

    per month for 15 brands, billed annually ($499 billed monthly)

    For agencies: 50 prompts per brand, any 5 of the 8 engines, 80,000 credits, unlimited seats and white-label client reports.

  • Scale$999

    per month for 25 brands, billed monthly ($9,588 billed yearly)

    For agencies: 50 prompts per brand on all 8 engines, 130,000 credits, a daily-scan add-on and priority support. No free trial.

  • EnterpriseCustom

    Custom credit volumes, unlimited brands and prompts, SSO, a dedicated success manager and a support SLA. Arranged on a call.

Peec AI

  • Starter$95

    per month for 50 prompts on 3 AI models, billed monthly

    Daily tracking, 1 project, unlimited users and chat support. Models are picked from ChatGPT, AI Mode, AI Overviews, Copilot, Gemini and Naver AI.

  • Pro$245

    per month for 150 prompts on 3 AI models, billed monthly

    Daily tracking, 2 projects, unlimited users and chat and email support.

  • Advanced$495

    per month for 350 prompts on 3 AI models, billed monthly

    Daily tracking, 5 projects, tracking in several countries and the Looker Studio connector.

  • EnterpriseCustom

    Billed annually. All models, up to 13 tracked, including Claude, Perplexity, Grok and DeepSeek; unlimited projects, custom prompts, API access and SSO.

Ways to pay less

GEO Toolbox

  • Annual discount

    Save 20% with annual billing

    GEO Toolbox says annual billing saves 20%, about two months free: Starter is $79 a month billed annually instead of $99 billed monthly.

Peec AI

  • Annual discount

    15% off with annual billing

    Peec AI's pricing FAQ says customers who choose annual billing get a 15% discount.

Common questions

Which is cheaper, GEO Toolbox or Peec AI?

As of Oct 23, 2026, GEO Toolbox is cheaper to start with: $79 a month, against $95 a month for Peec AI. GEO Toolbox starts at $79 per month for 50 prompts, billed annually ($99 billed monthly), and Peec AI starts at $95 per month for 50 prompts on 3 AI models, billed monthly.

Which has a free plan, GEO Toolbox or Peec AI?

As of Oct 23, 2026, neither GEO Toolbox nor Peec AI has a free plan. Both have a free trial.

More comparisons

How this page was made

  • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
  • The grades are our own, from each tool’s review or report card. The GPA is their average.
  • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
  • The differences and the answers to the questions are worked out from those listings.
How we review and grade