Hello Bar vs OptiMonk
We give Hello Bar a 2.2 GPA and OptiMonk a 2.6, out of 4.0. Hello Bar grades higher on value for money. OptiMonk grades higher on the free plan and features. They get the same grade on ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Hello Bar
Top bars, popups and slide-ins for collecting leads on any site
OptiMonk
Popups for online stores, built by an AI agent you describe them to
How we grade them
| 2.2GPAHello BarFair | 2.6GPAOptiMonkGood | |
|---|---|---|
| Value for money | CA site with 20,000 visitors should fit in Growth's 50,000 popup views a month: $29 billed yearly, or $39 monthly. That's the middle of what popup tools here charge. Webhooks and CRM sync cost more, on Premium at $49. | DEvery page load counts, so a site with 20,000 visitors viewing a few pages each goes past Essential's 50,000-pageview top. That means Growth: $69 a month billed yearly ($828), or $99 monthly, at the dear end of popup tools here. Every feature is on every plan, at least. |
| Free plan and trial | CThe Starter plan is free with no card, but its 5,000 views are in total, not per month, so a site with real traffic runs out fast. Treat it as a trial. There's no A/B testing on it either. | BFree forever: 10,000 pageviews a month on 1 domain, every feature, the AI agent with 1,000 credits a month, and no OptiMonk branding. A small blog could live on it, though a busier site will pass it. |
| Features | CBars, modals, slide-ins and takeovers, exit-intent, scroll and delay triggers, targeting by country, device and ad campaign, and A/B tests on every paid plan. The core is all there, but there's no spin-to-win, coupons or cart rules on record, which most tools here list. | AAn AI agent that designs, writes, publishes and A/B tests popups, and an MCP server so you can build them from Claude, ChatGPT or Cursor, which no other tool here has. Spin-to-win, quizzes, upsells and 1,000+ examples too, with nothing held back by plan. |
| Ease of use | CNo rating on record. 100+ templates and a Design Assistant that copies your site's colours and fonts help a lot, but you still put it on your site and set up the triggers and targeting yourself. | CNo rating on record. Describing a popup in a sentence is about as easy as it gets, but you still add it to your store, keep an eye on AI credits and pageviews, and check what the agent makes. |
| Platforms and integrations | BWorks on an existing website and sends sign-ups to Mailchimp, Klaviyo, ActiveCampaign, HubSpot, GetResponse, ConvertKit, Salesforce and Zapier. There's no desktop or phone app, so B is as high as it goes. | BWeb, with 60+ integrations such as Shopify and Klaviyo, plus Zapier, webhooks and an API, and it can be run from Claude, ChatGPT or Cursor. No desktop or phone app, so B is the top. |
| Best for | sign-up bars on blogs and small sites | popups built by an AI agent for online stores |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Hello Bar and OptiMonk. How we grade
Price against what you get
Hello Bar starts at $29 a month and scores 2.3 out of 4 on features, ease of use and platforms. OptiMonk starts at $19 a month and scores 3.0.
OptiMonk scores higher and starts $10 a month lower. Of the other popup and widget tools on the chart, 4 score higher than Hello Bar for less, and none scores higher than OptiMonk for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Hello Bar starts at $29 per month for up to 50,000 popup views, billed annually. OptiMonk starts at $19 per month for up to 20,000 pageviews, billed yearly.
- OptiMonk has a free plan. Hello Bar does not, though it has a free trial.
- Hello Bar also covers forms.
- OptiMonk also covers AI agents.
At a glance
| Hello Bar | OptiMonk | |
|---|---|---|
| Pricing | Free trial | Free plan |
| Starts at | $29 per month for up to 50,000 popup views, billed annually | $19 per month for up to 20,000 pageviews, billed yearly |
| Free plan | None | 10,000 pageviews a month on 1 domain with 1,000 AI credits a month, every feature and no OptiMonk branding; it does not expire. |
| Free trial | Free Starter plan: unlimited popups but 5,000 views in total, not per month, with 1 seat and no card required | None listed |
| Web | ||
| Made by | Hello Bar LLC | OptiMonk |
| Price read from | hellobar.com | optimonk.com |
| Checked | Oct 18, 2026 | Oct 18, 2026 |
Who each one suits
Hello Bar
- Blogs and small sites that want a sign-up bar at the top of every page
- Teams that want A/B testing on the cheapest paid plan
- Running popups across several sites from one account
OptiMonk
- Online stores that want popups built from a short description
- Small stores that can stay on a free plan of 10,000 pageviews
- Teams already working in Claude or ChatGPT
Worth knowing
Hello Bar
- The free Starter plan stops after 5,000 views in total, not per month, and has no A/B testing.
- View limits apply to each website; when a site reaches its monthly limit, its campaigns pause until the next billing cycle.
- Growth allows 3 seats; unlimited seats, priority support, webhooks and CRM sync need Premium or Elite.
- First-time customers get a 30-day money-back guarantee, and a cancelled account drops to the free Starter plan.
OptiMonk
- Every page load counts as a pageview whether or not a popup shows; at the limit, campaigns pause until you upgrade or the month resets.
- Each subdomain counts as a separate domain, and Essential allows only 2.
- The agent draws on a monthly allowance of AI credits; more credits mean moving up a plan.
- Prices exclude VAT; EU customers without a valid VAT number pay 27% Hungarian VAT.
Key features
Hello Bar
- Bars, modals, sliders and takeovers
- Sticky header and footer bars, modal popups, small alerts, slide-ins, inline forms, video popups and full-screen takeovers.
- Triggers and targeting
- Show a campaign on exit intent, after a scroll or a delay, on chosen URLs, by device, by country or city, or by ad campaign and traffic source.
- A/B testing
- Every paid plan can run unlimited A/B tests to compare popup versions; the free Starter plan cannot.
- Themes and Design Assistant
- Start from more than 100 templates, and the Design Assistant picks up your site's colors and fonts to style a popup to match.
- Lead capture and integrations
- Send sign-ups to Mailchimp, Klaviyo, ActiveCampaign, HubSpot and others or export them as CSV; Premium and Elite add webhooks and CRM sync.
- Reports
- Track how each campaign performs and build custom reports from the results.
OptiMonk
- AI agent that builds popups
- Describe a popup in a sentence and the agent designs it, writes the copy and publishes it, then suggests new campaigns from your store's data.
- MCP server for AI assistants
- Connect Claude, ChatGPT, Cursor or any MCP client to build, edit and publish popups from a chat, free on every plan.
- Popup types and library
- Welcome and exit-intent discounts, spin-to-win, quizzes, upsells, seasonal offers and video popups, with more than 1,000 examples to start from.
- A/B testing
- The agent runs A/B tests on real visitors and offers to roll out the winning version.
- Visual editor
- Open any campaign in a click-to-edit editor with shared desktop and mobile designs to change details by hand.
- 60+ integrations
- Email, SMS, CRM and store tools such as Klaviyo and Shopify, with signups sent straight to a list, plus Zapier, webhooks and an API.
Plans
Hello Bar
Starter$0
Unlimited popups and pre-built themes for 1 seat, capped at 5,000 views in total, not per month. No A/B testing and basic targeting only.
Growth$29
per month for up to 50,000 views, billed annually ($39 monthly)
Unlimited popups, subscribers and A/B tests, customizable targeting and 3 seats. Price rises with views: $49 a month at 150,000.
Premium$49
per month for up to 150,000 views, billed annually ($69 monthly)
Unlimited seats, priority support and the premium integrations, including webhooks and CRM sync.
Elite$99
per month for up to 500,000 views, billed annually ($129 monthly)
Everything in Premium with a 500,000 views a month allowance for high-traffic sites.
Agency or EnterpriseCustom
Higher view volumes across several sites, with views that can be shared across the account and dedicated support.
OptiMonk
Free$0
10,000 pageviews and 1,000 AI credits a month on 1 domain, with every feature and live chat support.
Essential$19
per month for up to 20,000 pageviews, billed yearly ($29 monthly)
3,000 AI credits a month and 2 domains; $228 a year. The plan scales to 50,000 pageviews and 6,000 credits at a higher price.
Growth$69
per month for up to 100,000 pageviews, billed yearly ($99 monthly)
10,000 AI credits a month and 4 domains; $828 a year. Scales to 250,000 pageviews at a higher price.
Premium$179
per month for up to 500,000 pageviews, billed yearly ($249 monthly)
20,000 AI credits a month, 10 domains and a key account manager; $2,148 a year. Scales to 1,000,000 pageviews.
MasterCustom
For stores above 1 million pageviews or teams running many brands: custom pageviews and credits, unlimited domains.
Ways to pay less
Hello Bar
- Annual discount
Annual billing costs less than paying monthly
Growth is $29 a month billed annually against $39 billed monthly, Premium $49 against $69 and Elite $99 against $129.
OptiMonk
- Annual discount
Yearly billing saves 25%
Essential is $19 a month billed yearly against $29 monthly, Growth $69 against $99 and Premium $179 against $249.
