Pendium vs Scrunch (2026): which should you pick?

Pick Pendium if

• Fits if you want AI visibility scans and the content written for you in one place
• Works for a single brand that would rather publish on a hosted site than edit its own

Look elsewhere if

• Skip it if you want to try it without a card, as both trials ask for one
• Tight if you are on Starter: 1 brand, 2 on-demand scans a month and no Perplexity
• Pricey if you manage several brands, as Pro is $350 a month for up to 10
• Watch out: the 90-day guarantee covers Pro only
• Watch out: Agency and Managed plans have no published price

Pick Scrunch if

• Fits if you're a large brand weighing Agent Pages, which serve AI agents a cleaned-up copy of your site
• Works for agencies running several client brands and pitch workspaces from one account

Look elsewhere if

• Skip it if Gemini, Claude or AI Mode matter, as they're tracked on Enterprise only
• Pricey if you're a small team: Core is $250 a month for one brand and 125 prompts
• Tight if you sell in several countries or watch many rivals: Core allows one country and 5 competitors
• Watch out: the API, SSO and Agent Pages are Enterprise only, and Enterprise prices aren't published
• Watch out: the only trial is 7 days of Core, and Scrunch became a Sitecore company in 2026

Pendium

• Starter scans four AI engines; Perplexity is listed only from Pro.
• The 90-day guarantee applies to Pro only and gives 3 free months if AI does not name the brand more often.
• Both trials need a card up front.
• Agency and Managed plans have no published price.

Scrunch

• Core covers four AI platforms; Claude, Gemini, Google AI Mode, Grok and Meta AI are tracked only on Enterprise.
• Core is limited to 1 brand workspace, 5 user licenses, 5 competitors and one country.
• API access, SSO and the Agent Experience Platform are listed for Enterprise only.
• Scrunch became a Sitecore company in 2026; it says it continues to run as a standalone platform.

Pendium

Weekly AI scans

Asks ChatGPT, Claude, Gemini, Google AI Overviews (and Perplexity on Pro) customer-style questions, each asked by several personas, and tracks which brands are named.

Hosted site for AI agents

Builds and hosts a branded site on your domain so AI agents have a source to cite, with calculators and finders and agent analytics showing what agents read.

Autopilot content engine

Writes and publishes posts from the gaps found in scans, in your brand voice, up to a monthly post limit.

Citations and outreach

Shows competitors, cited sources and sentiment, plus outreach recommendations for pages AI already trusts, with the pitch drafted.

MCP server and API

Pendium can be driven from Claude, ChatGPT or Cursor over MCP, and scans and scores are available through a REST API.

Scrunch

Monitoring and citations

Tracks brand presence, position, sentiment and the sources cited for each prompt, with competitors, personas and funnel stages.

Insights and recommendations

Turns monitoring data into suggested changes; Core includes one page optimization a month and basic content generation.

Agent Experience Platform

Enterprise plans include Agent Pages, which deliver an optimized version of a site to AI agents that visit it.

Site audits and bot traffic

Audits pages for how well AI can read them and reports AI agent and bot visits; Core includes 5 audits a month.

Shopping and query fan-out

Product-level AI search performance and the follow-up searches AI tools run behind a prompt; fan-out is limited on Core.

Agency workspaces

Agency plans manage several client brands and pitch workspaces from one place, with access controls and white-label output.

Pendium

• Starter$99

  per month for 1 brand and 100 tracked prompts, billed monthly

  Weekly scans plus 2 on demand a month on ChatGPT, Claude, Gemini and Google AI Overviews, 15 posts a month, and a hosted site on your own domain.

• Pro$350

  per month for up to 10 brands, billed monthly

  160 prompts per brand, 10 on-demand scans a month with Perplexity, 100 posts and pages shared across brands, an account manager in Slack, unbranded sites.

• AgencyCustom

  For agencies managing 10+ brands: up to 50 brands, 200 prompts per brand and 500 posts and pages a month. Sold through sales.

• ManagedCustom

  An embedded team does outreach, content and product work, with unlimited brands, prompts and scans. Quoted after a call.

Scrunch

• Core$250

  per month for 125 prompts

  For brands: 5,000 responses a month on ChatGPT, Perplexity, Google AI Overviews and Copilot, 5 site audits a month, 1 brand workspace and 5 users.

• Agency Core$500

  per month for 250 prompts

  For agencies: 10,000 responses a month, 3 brand workspaces, 3 pitch workspaces, 5 site audits per brand a month and unlimited users.

• EnterpriseCustom

  Custom prompts and workspaces, 9 AI platforms, the Agent Experience Platform, full site audits, API access, SSO and a dedicated account team.

• Agency EnterpriseCustom

  For large agencies: custom brand and pitch workspaces, full site audits, the Agent Experience Platform, SSO and a dedicated account team.

Pendium

• Annual discount

  2 months free on yearly billing

  The pricing page says paying yearly on Starter and Pro gets 2 months free.

Scrunch

No public discounts listed.