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Simple Analytics alternatives

As of Nov 13, 2026, the best Simple Analytics alternative for most people is Google Analytics (3.4 GPA), first in our ranking of website and product analytics tools. It's also the best free one.

Simple Analytics compared with 12 alternatives: Plausible, Fathom Analytics, Matomo, Google Analytics, Umami and 7 more.

Simple Analytics has a free plan. Paid plans start at $20 per month for up to 100k pageviews. 8 of the 12 alternatives are free or have a free plan. 4 more offer a free trial.

Listings checked up to Nov 12, 2026 · Where the facts come from

Black Friday: is there a Simple Analytics sale?

At a glance

ToolPriceFree planRuns on
Simple AnalyticsThis toolFree plan · from $20/moYesWeb
PlausibleFree plan · from $7.50/moYesWeb
Fathom AnalyticsFree trial · from $12.50/moTrial onlyWeb
MatomoFree plan · from $26/moYesWeb
Google AnalyticsFree planYesWeb, iOS, Android
UmamiFree plan · from $20/moYesWeb
CabinFree plan · from $14/moYesWeb
ClickyFree plan · from $9.99/moYesWeb, Browser extension
Counter.devFreeFreeWeb
Koko AnalyticsFree plan · from €59/yrYesWeb
PirschFree trial · from $6/moTrial onlyWeb
Piwik PROFree trial · from €36/moTrial onlyWeb
TinylyticsFree trial · from $7/moTrial onlyWeb

Price against what you get

Simple Analytics starts at $20 a month and scores 2.7 out of 4 on features, ease of use and platforms. None of the 11 alternatives on this chart both scores higher and starts lower.

Plausible, Fathom Analytics, Cabin, Clicky, Counter.dev, Koko Analytics and 2 more start lower without scoring higher.

Features, ease of use and platforms, averaged

D1.0C2.0B3.0A4.0Free$0.5$1$2$5$10$20$50$100$200$500$1kMore for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessSimple AnalyticsPlausibleFathom AnalyticsClickyCounter.devKoko AnalyticsPirschPiwik PROTinylytics

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart of website and product analytics tools, and the best at every price

How each one differs from Simple Analytics

  1. Plausible

    Cookie-free, privacy-first website analytics made and hosted in the EU

    • Plausible starts at $7.50 per month for up to 10k pageviews, billed yearly ($9 billed monthly).
    • Plausible is open source and self-hostable, according to its own site.
    • Plausible does not cover reports, which Simple Analytics does.

    Suits: Site owners who want traffic numbers without a cookie banner

    Plausible vs Simple AnalyticsPlausible pricing and details

  2. Fathom Analytics

    Cookie-free, privacy-first website analytics priced by pageviews

    • Fathom Analytics starts at $12.50 per month for up to 100k pageviews, billed yearly ($15 billed monthly).
    • Fathom Analytics has no free plan, only a free trial, unlike Simple Analytics.

    Suits: Site owners who want traffic stats without a cookie banner

    Fathom Analytics vs Simple AnalyticsFathom Analytics pricing and details

  3. Matomo

    Open-source web analytics you can host yourself or in Matomo's cloud

    • Matomo starts at $26 per month for up to 50,000 hits, billed monthly (Cloud Business).
    • Matomo is open source and self-hostable, according to its own site.
    • Matomo also covers session replay and a/B testing.
    • Matomo does not cover reports, which Simple Analytics does.

    Suits: Organizations that must keep analytics data on their own servers

    Matomo vs Simple AnalyticsMatomo pricing and details

  4. Google Analytics

    Google's free website and app analytics, with a paid 360 tier

    • Google Analytics also lists iOS and Android apps.

    Suits: Small businesses and site owners who want free traffic reports

    Google Analytics vs Simple AnalyticsGoogle Analytics pricing and details

  5. Umami

    Open-source, cookieless web and product analytics

    • Umami starts at $20 per month, with 1 million events included.
    • Umami is open source and self-hostable, according to its own site.
    • Umami also covers session replay.

    Suits: Developers who want to self-host analytics for free

    Umami vs Simple AnalyticsUmami pricing and details

  6. Cabin

    Cookieless web analytics with carbon-emissions reporting

    • Cabin starts at $14 per month.

    Suits: Freelancers and small sites that want a simple Google Analytics replacement

    Cabin vs Simple AnalyticsCabin pricing and details

  7. Clicky

    Real-time, privacy-friendly web analytics with heatmaps

    • Clicky starts at $9.99 per month, billed monthly ($79.99 billed yearly).
    • Clicky also lists a browser extension.
    • Clicky also covers dashboards and a/B testing.

    Suits: Site owners who want live visitor logs rather than only summary reports

    Clicky vs Simple AnalyticsClicky pricing and details

  8. Counter.dev

    Free, open-source, cookie-free web analytics for small sites

    • Counter.dev is free.
    • Counter.dev is open source, according to its own site.

    Suits: Personal sites and small projects that need basic traffic counts

    Counter.dev vs Simple AnalyticsCounter.dev pricing and details

  9. Koko Analytics

    Privacy-friendly analytics plugin for WordPress

    • Koko Analytics starts at €59 per year for 1 site.
    • Koko Analytics is open source, according to its own site.

    Suits: WordPress site owners who want stats stored on their own server

    Koko Analytics vs Simple AnalyticsKoko Analytics pricing and details

  10. Pirsch

    Privacy-friendly web analytics hosted in Germany

    • Pirsch starts at $6 per month for up to 10,000 page views.
    • Pirsch has no free plan, only a free trial, unlike Simple Analytics.
    • Pirsch is open source, according to its own site.
    • Pirsch also covers a/B testing.

    Suits: Teams that want EU-hosted analytics without a consent banner

    Pirsch vs Simple AnalyticsPirsch pricing and details

  11. Piwik PRO

    Privacy-focused analytics suite with tag and consent management

    • Piwik PRO starts at €36 per month and up, billing basis not shown.
    • Piwik PRO has no free plan, only a free trial, unlike Simple Analytics.
    • Piwik PRO also covers dashboards.

    Suits: Healthcare, finance and public-sector teams with compliance duties

    Piwik PRO vs Simple AnalyticsPiwik PRO pricing and details

  12. Tinylytics

    Cookie-free web analytics with uptime and link checks

    • Tinylytics starts at $7 per month for up to 2 sites, billed monthly ($70 billed yearly).
    • Tinylytics has no free plan, only a free trial, unlike Simple Analytics.
    • Tinylytics also covers dashboards.

    Suits: Personal sites and small publishers who want analytics, uptime and link checks in one place

    Tinylytics vs Simple AnalyticsTinylytics pricing and details

Limits worth knowing in Simple Analytics

  • The free plan keeps only the latest month of data and requires a Simple Analytics badge on the site.
  • The price follows pageviews, and the paid plan includes one user; extra users are $20 a month each.
  • Bills from $500 can be paid by bank transfer, with an extra 10% in banking and service fees.
  • It records pageviews and events without visitor IDs, so it does not follow individual users across visits.
Simple Analytics pricing and details

Common questions

What are the alternatives to Simple Analytics?

The alternatives to Simple Analytics in this directory are Plausible, Fathom Analytics, Matomo, Google Analytics, Umami, Cabin, Clicky, Counter.dev, Koko Analytics, Pirsch, Piwik PRO and Tinylytics. Each one has a side-by-side comparison with Simple Analytics.

Is there a free alternative to Simple Analytics?

Yes. Counter.dev is free to use. Plausible, Matomo, Google Analytics, Umami, Cabin, Clicky and Koko Analytics have a free plan alongside paid ones.

Which Simple Analytics alternatives work on Android?

The Simple Analytics listing does not include an Android app. Google Analytics lists one.

Which Simple Analytics alternatives work on iOS?

The Simple Analytics listing does not include an iOS app. Google Analytics lists one.

Is there an open-source alternative to Simple Analytics?

Plausible, Matomo, Umami, Counter.dev, Koko Analytics and Pirsch are described as open source on their own sites.

When were these prices checked?

Each listing shows its own date. On this page they run from Oct 18, 2026 to Nov 12, 2026. Vendors change prices without notice, so confirm on their site before you buy.