Botric vs Otterly.AI (2026): which should you pick?

Pick Botric if

• Fits if you want tracking, blog drafts and a site chat agent in one tool
• Works for small sites trying ChatGPT tracking on 5 free prompts first

Look elsewhere if

• Skip it if you need daily tracking, as prompts re-run weekly on every plan
• Pricey if you need Gemini or Claude, which start at Infinity for $149 a month, or $136 billed yearly
• Tight if you start on Bit: 15 prompts on ChatGPT and AI Overviews, 1 site and 1 seat
• Watch out: audits, tracking and content draw on monthly credits, and the pricing page doesn't say what one credit buys
• Watch out: the managed service is quoted on a call and needs 3 months at least

Pick Otterly.AI if

• Fits if a daily read on ChatGPT, Perplexity, AI Overviews and Copilot is what you need
• Works for agencies that brand client reports through Looker Studio, from Standard

Look elsewhere if

• Skip it if Gemini, AI Mode or Claude matter to you, as they're paid add-ons on every plan, and all seven engines add $227 a month on Standard
• Not for you if you need white-label reports, as there aren't any
• Tight if you start on Lite, with 15 prompts, one workspace, no API or MCP, and no extra prompt packs
• Pricey if you outgrow Lite, as Standard is $160 a month yearly and extra prompts are $99 per 100, with 300 at most before Premium at $422
• Watch out: Claude is tracked through its API using the Haiku model, and crawler analytics needs server log files you upload

Botric

• Prompts are re-run weekly, not daily, on every plan.
• Bit covers only ChatGPT and Google AI Overviews; Gemini and Claude need Infinity at $149 a month.
• Audits, prompt tracking and content actions draw on a monthly credit allowance; the pricing page does not say what one credit buys.
• The annual saving varies: 17% on Bit and about one free month on Byte and Infinity.

Otterly.AI

• Google AI Mode and Gemini cost $9, $59 or $149 a month each by plan, and Claude $29, $109 or $439, so all seven engines on Standard add $227 a month.
• Google AI Mode, Gemini and Claude are paid add-ons on every plan; Claude is tracked through its API using the Haiku model.
• Lite has one workspace; extra prompts are sold in packs of 100 on Standard and Premium only.
• There is no white-label option; the Looker Studio connector is the suggested way to brand client reports.

Botric

Visibility Score

A weekly 0 to 100 score per engine and overall, weighted from mention rate (40%), citation rate (25%), position (20%) and sentiment (15%).

Prompt and citation tracking

Shows prompt by prompt which engines name or cite the brand, which sources they quote and which competitors win instead.

Content Agent

Drafts blog posts for prompts the brand is losing and paste-ready fixes for existing pages, scored before publishing.

Site and GEO audit

Checks whether AI crawlers can reach each page and covers schema, llms.txt and entity signals for AI extraction.

AI chat agent

A website chat agent trained on the company's product and docs, added with one script, with tickets, forms and Cal.com booking.

AI traffic analytics

Reports visits that arrive from AI tools through a GA4 connection, and weekly views of which pages AI crawlers read.

Otterly.AI

Daily prompt monitoring

Tracks set prompts every day and reports brand mentions, coverage, share of voice and sentiment per engine, in more than 70 countries.

Link citation analysis

Shows which URLs and domains each AI engine cites for a prompt, with a domain ranking to find the sources worth targeting.

AI prompt research

Suggests prompts customers are likely to ask AI search tools about a brand or topic, as a starting set to monitor.

GEO audit

A technical audit of site URLs for generative engine readiness; Lite allows 1,000 audited URLs a month, Premium 10,000.

Agent Analytics

Reports AI agent and crawler visits to your site from server log files you upload.

API, MCP and Looker Studio

An API and MCP server give programmatic access to the data; the Looker Studio connector comes with Standard and above.

Botric

• Free$0

  5 prompts tracked on ChatGPT, a site audit and 800 credits per cycle, for 1 site.

• Bit$12.50

  per month for 15 prompts, billed yearly ($15 billed monthly)

  ChatGPT and Google AI Overviews, 1,500 credits, 1 site and 1 seat, unlimited AI blogs and 1 chat agent.

• Byte$45

  per month for 25 prompts, billed yearly ($49 billed monthly)

  Adds Perplexity for 3 engines, 5,000 credits, 2 admin seats, 90-day chat logs and priority support.

• Infinity$136

  per month for 150 prompts, billed yearly ($149 billed monthly)

  All 5 engines including Claude and Gemini, 15,000 credits, 5 sites, 5 seats and 5 chat agents.

• Managed GEOCustom

  Botric's team runs the audit, content and citation work, with 25 prompts on 5 engines included. Quoted on a call, 3-month minimum.

• EnterpriseCustom

  Multi-brand workspaces, SSO, custom SLAs and a dedicated strategist, sold through sales.

Otterly.AI

• Lite$25

  per month, billed yearly ($29 billed monthly)

  15 prompts tracked daily on ChatGPT, Google AI Overviews, Perplexity and Copilot, unlimited team members, one workspace. No API, MCP or extra prompts.

• Standard$160

  per month, billed yearly ($189 billed monthly)

  100 prompts, API, MCP and Agent Analytics. Extra prompts are $99 per 100 a month, up to 300 more before you must move to Premium.

• Premium$422

  per month, billed yearly ($489 billed monthly)

  400 prompts with everything in Standard. Extra prompts are $99 per 100 a month.

• EnterpriseCustom

  From 1,000 prompts, with SSO, custom terms, a quarterly GEO health check and a dedicated success manager.

Botric

• Annual discount

  Up to 17% off with yearly billing

  Botric's pricing page lists yearly billing at $12.50, $45 and $136 a month for Bit, Byte and Infinity, against $15, $49 and $149 billed monthly.

Otterly.AI

No public discounts listed.