Closely vs La Growth Machine
We give Closely a 2.4 GPA and La Growth Machine a 2.2, out of 4.0. Closely grades higher on value for money. They get the same grade on the free plan, features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Closely
LinkedIn and email outreach automation with AI-written messages
La Growth Machine
LinkedIn, email, call and X sequences billed per sending identity
How we grade them
| 2.4GPACloselyFair | 2.2GPALa Growth MachineFair | |
|---|---|---|
| Value for money | CStarter is $39 a month for one LinkedIn account and inbox billed annually, or $65 month to month. That's the ordinary middle of what outreach tools here charge. It comes with no monthly credits; Growth at $95 covers 3 accounts and 3,000 credits. | DBasic stops at 3 identities, so five people who all send need Pro: $110 per identity a month billed annually, $110 a head. That's well into this category's dearest tenth, which starts at $69. One person on Basic pays $60. |
| Free plan and trial | CNo free plan, but every plan has a free trial. Its length isn't stated and neither is a card, so it sits at the ordinary grade. After you pay, refunds are only on request within 2 days of a first purchase. | CNo free plan. The 14-day trial needs no card details and gives you one identity with everything except custom sequences. |
| Features | BThe whole job: LinkedIn requests, visits, messages and InMails mixed with email steps in one conditional sequence, A/B tests, unlimited email accounts, a waterfall email and phone finder, AI lead scoring and one inbox for replies. Finding contacts uses credits Starter lacks. | BThe whole job: sequences across LinkedIn, email, calls and X that branch on whether a lead accepts or replies, waterfall email enrichment, lead imports from Sales Navigator, a shared inbox, and AI-written messages and voice notes. |
| Ease of use | CNo App Store rating on record. You connect your own LinkedIn account and inboxes and work inside daily limits, and the sequence builder branches on conditions, so there's some setting up before the first campaign goes out. | CNo App Store rating on record. Identities, LinkedIn and email accounts to connect and branching sequences to design, so there's a learning curve before it pays off. |
| Platforms and integrations | BWeb and a browser extension, with HubSpot, Salesforce, Pipedrive and GoHighLevel sync, and Gmail, Outlook or SMTP for sending. No API on record, and no phone or desktop app. | BWeb only, with HubSpot, Pipedrive, Clay, Make, Zapier and Slack, and an API. Zapier, Make, Clay and the API start at Pro, and the HubSpot and Pipedrive sync needs Ultimate. |
| Best for | LinkedIn-first outreach with email steps | LinkedIn-first outreach with email backup |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Closely and La Growth Machine. How we grade
Price against what you get
Closely starts at $39 a month and scores 2.7 out of 4 on features, ease of use and platforms. La Growth Machine starts at $60 a month for each person and scores 2.7.
They score the same, and Closely starts $21 a month lower. Of the other cold outreach tools on the chart, 1 scores higher than Closely for less, and 1 scores higher than La Growth Machine for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Closely starts at $39 per month for 1 LinkedIn account, billed annually ($65 monthly). La Growth Machine starts at $60 per seat (identity) / month, billed annually ($70 monthly).
- Only Closely lists a browser extension.
- Closely also covers AI agents.
- La Growth Machine also covers templates and shared inbox.
At a glance
| Closely | La Growth Machine | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $39 per month for 1 LinkedIn account, billed annually ($65 monthly) | $60 per seat (identity) / month, billed annually ($70 monthly) |
| Free plan | None | None |
| Free trial | Free trial offered on every plan; its length is not stated | 14-day free trial, no card details, with 1 identity and all features except custom sequences |
| Web | ||
| Browser extension | ||
| Made by | Esterson Limited | La Growth Machine |
| Price read from | closelyhq.com | lagrowthmachine.com |
| Checked | Oct 18, 2026 | Oct 17, 2026 |
Who each one suits
Closely
- Sellers and founders who prospect mainly on LinkedIn
- Teams that want LinkedIn and email steps in one sequence
- Agencies reselling outreach under their own brand
La Growth Machine
- Teams that prospect mainly on LinkedIn and follow up by email
- Growth and RevOps teams building branching sequences around Clay or Make
- Lead-gen agencies running outreach under several identities
Worth knowing
Closely
- Starter includes no monthly credits, so finding emails, phone numbers or AI personalization starts on Growth or with credits bought separately.
- LinkedIn steps run on your own LinkedIn account, which is connected to Closely and works within daily limits.
- Payments are non-refundable except for a request within 2 days of a first purchase, or for service problems at Closely's discretion.
- Discounts shown on the site need a promo code at checkout; the prices listed here are without them.
La Growth Machine
- Every identity that sends campaigns is billed separately; invited members can answer replies but cannot launch campaigns.
- Basic allows 3 identities with 1 sending email each, on LinkedIn and email only; calls need Pro and X needs Ultimate.
- HubSpot and Pipedrive sync need Ultimate; Zapier, Make, Clay and the API start at Pro.
- Leads enriched beyond the monthly allowance use paid credits, one per lead.
Key features
Closely
- LinkedIn automation
- Sequences of connection requests, profile visits, messages and InMails with daily limits, delays and warm-up, each LinkedIn account on its own residential IP.
- Multichannel campaigns
- A conditional sequence builder mixes LinkedIn and email steps, with unlimited email accounts over Gmail, Outlook or SMTP and A/B tests on copy.
- Email and phone finder
- Finds work emails and phone numbers by checking sources in turn until one returns a valid result, and pulls leads from Sales Navigator, posts and events.
- AI agents
- Score leads against your ideal customer profile, research companies on the web for hiring, funding and tech stack, and write personalized messages.
- Unified inbox and CRM sync
- LinkedIn messages, InMails and email replies land in one inbox with tags and templates, and sync to HubSpot, Salesforce, Pipedrive or GoHighLevel.
- White label
- Every plan can run under an agency's own logo, colors and domain, with branded reports and a client portal at no setup fee.
La Growth Machine
- Multichannel sequences with conditions
- Sequences mix LinkedIn, email, calls and X and branch on what a lead does, such as switching to email if a connection request is not accepted.
- LinkedIn automation
- Cloud-run contact requests, messages and AI-generated voice messages, plus automatic post likes, follows and profile visits to warm a lead up.
- Waterfall enrichment
- Imported leads are enriched with verified emails and LinkedIn data through 9 email providers and 2 verification tools, from a monthly allowance.
- Lead sourcing
- Import leads from LinkedIn or Sales Navigator, browse a 27M+ company database, and from Pro import post likers, commenters and event attendees.
- Shared multichannel inbox
- LinkedIn and email replies land together; the team answers from any identity, tags outcomes and gets Slack alerts when a lead responds.
- AI writing and voice
- Magic Messages writes copy from custom attributes, and a recorded voice plus AI intros per lead becomes personalized LinkedIn voice messages.
Plans
Closely
Starter$39
per month for 1 LinkedIn account, billed annually ($65 monthly)
1 sender (a LinkedIn account and an email inbox), unlimited email accounts and campaigns, LinkedIn and email sequences and white label. No monthly credits.
Growth$95
per month for 3 LinkedIn accounts, billed annually ($159 monthly)
3 senders and 3,000 credits a month, enough for about 750 emails, 150 phone numbers or 1,500 AI personalizations.
Essential$155
per month for 5 LinkedIn accounts, billed annually ($259 monthly)
5 senders and 5,000 credits a month, enough for about 1,250 emails, 250 phone numbers or 2,500 AI personalizations.
Custom$1,499
per month for unlimited LinkedIn accounts, billed monthly
A calculator prices any number of LinkedIn accounts and credits; from 30 accounts up, the price is a flat $1,499 a month however many seats an agency runs.
La Growth Machine
Basic$60
per seat (identity) / month, billed annually ($70 monthly)
LinkedIn and email, 250 enriched leads a month, 1 sending email per identity, up to 3 identities and 3 team members.
Pro$110
per seat (identity) / month, billed annually ($135 monthly)
Adds calls, 400 enriched leads, 5 rotating sending emails per identity, 6 active campaigns, a multichannel inbox, A/B tests, integrations and 25 members.
Ultimate$165
per seat (identity) / month, billed annually ($195 monthly)
Adds X, 1,000 enriched leads, 10 sending emails per identity, unlimited campaigns and members, and two-way HubSpot and Pipedrive sync.
AgencyCustom
For lead-gen agencies, with dedicated support and onboarding and a 6-identity minimum. A pick-your-features Custom plan starts at €150.
Ways to pay less
Closely
- Annual discount
40% off with annual billing
Closely's pricing page marks annual billing 40% off: Starter is $39 a month ($468 a year) against $65 billed monthly.
La Growth Machine
- Annual discount
2 months free with annual billing
Billed annually, Basic is $60 per identity a month instead of $70 monthly, Pro $110 instead of $135 and Ultimate $165 instead of $195.