Expandi vs La Growth Machine
We give Expandi a 2.0 GPA and La Growth Machine a 2.2, out of 4.0. La Growth Machine grades higher on features. They get the same grade on value for money, the free plan, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Expandi
Cloud-based LinkedIn outreach sequences with email follow-ups
La Growth Machine
LinkedIn, email, call and X sequences billed per sending identity
How we grade them
| 2.0GPAExpandiFair | 2.2GPALa Growth MachineFair | |
|---|---|---|
| Value for money | DOne plan, per seat: five people pay $79 each billed annually, $79 a head, or $99 billed monthly. That's in this category's dearest tenth, which starts at $69, and image personalization and video cost extra on top. | DBasic stops at 3 identities, so five people who all send need Pro: $110 per identity a month billed annually, $110 a head. That's well into this category's dearest tenth, which starts at $69. One person on Basic pays $60. |
| Free plan and trial | CNo free plan. The 7-day trial unlocks every feature, which is a short window for judging LinkedIn results. | CNo free plan. The 14-day trial needs no card details and gives you one identity with everything except custom sequences. |
| Features | CStrong on LinkedIn: if-then sequences of requests, messages, InMails and event invites, with team workspaces and CRM sync. The gap is email: it only sends follow-ups, and full cold email campaigns run through the Smartlead integration. | BThe whole job: sequences across LinkedIn, email, calls and X that branch on whether a lead accepts or replies, waterfall email enrichment, lead imports from Sales Navigator, a shared inbox, and AI-written messages and voice notes. |
| Ease of use | CNo App Store rating on record. It runs in the cloud with a dedicated IP, so there's no browser to leave open, but you'll set limits, warm-up and campaign types before it sends. | CNo App Store rating on record. Identities, LinkedIn and email accounts to connect and branching sequences to design, so there's a learning curve before it pays off. |
| Platforms and integrations | BWeb only, with HubSpot, Salesforce and Pipedrive sync, Smartlead, Hyperise, Sendspark, Zapier, Google Sheets, webhooks, an API and an MCP server in beta. No phone or desktop app. | BWeb only, with HubSpot, Pipedrive, Clay, Make, Zapier and Slack, and an API. Zapier, Make, Clay and the API start at Pro, and the HubSpot and Pipedrive sync needs Ultimate. |
| Best for | careful LinkedIn outreach run from the cloud | LinkedIn-first outreach with email backup |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Expandi and La Growth Machine. How we grade
Price against what you get
Expandi starts at $79 a month for each person and scores 2.3 out of 4 on features, ease of use and platforms. La Growth Machine starts at $60 a month for each person and scores 2.7.
La Growth Machine scores higher and starts $19 a month lower. Of the other cold outreach tools on the chart, 9 score higher than Expandi for less, and 1 scores higher than La Growth Machine for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Expandi starts at $79 per seat / month, billed annually ($99 monthly). La Growth Machine starts at $60 per seat (identity) / month, billed annually ($70 monthly).
- La Growth Machine also covers shared inbox and email campaigns.
At a glance
| Expandi | La Growth Machine | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $79 per seat / month, billed annually ($99 monthly) | $60 per seat (identity) / month, billed annually ($70 monthly) |
| Free plan | None | None |
| Free trial | 7-day free trial with all features | 14-day free trial, no card details, with 1 identity and all features except custom sequences |
| Web | ||
| Made by | ProfitSoft BV | La Growth Machine |
| Price read from | expandi.io | lagrowthmachine.com |
| Checked | Oct 17, 2026 | Oct 17, 2026 |
Who each one suits
Expandi
- Sales teams that prospect mainly through LinkedIn
- Agencies running LinkedIn outreach for several clients
- Users worried about LinkedIn restrictions on their accounts
La Growth Machine
- Teams that prospect mainly on LinkedIn and follow up by email
- Growth and RevOps teams building branching sequences around Clay or Make
- Lead-gen agencies running outreach under several identities
Worth knowing
Expandi
- There is one plan, $99 per seat a month billed monthly, and no free plan; the trial lasts 7 days.
- Email in sequences is limited to follow-ups; full cold email campaigns are coordinated through the Smartlead integration.
- Image and GIF personalization costs extra, and video messages need a paid Sendspark add-on.
- Teams of more than 10 seats and white labeling are priced by sales.
La Growth Machine
- Every identity that sends campaigns is billed separately; invited members can answer replies but cannot launch campaigns.
- Basic allows 3 identities with 1 sending email each, on LinkedIn and email only; calls need Pro and X needs Ultimate.
- HubSpot and Pipedrive sync need Ultimate; Zapier, Make, Clay and the API start at Pro.
- Leads enriched beyond the monthly allowance use paid credits, one per lead.
Key features
Expandi
- Smart sequences
- An if-then builder sends connection requests, messages, InMails, event invites and email follow-ups, choosing the next step from what each prospect does.
- Account safety
- Runs in the cloud from a dedicated IP address in your country, warms new accounts up gradually and keeps daily actions within limit ranges you set.
- Campaign types and priorities
- Several campaign types, including a Mobile Connector campaign that adds 100 connection requests a week, with prioritization and recovery of campaigns.
- Personalization
- Dynamic placeholders in every message; personalized images and GIFs cost extra, and video messages come through a paid Sendspark integration.
- Workspaces for teams
- Team workspaces with duplicate prevention, tags and notes on conversations, and a central dashboard with step-by-step campaign statistics.
- CRM sync, API and webhooks
- Native HubSpot, Salesforce and Pipedrive sync of LinkedIn activity, plus webhooks, API credentials, Zapier and an MCP server in beta.
La Growth Machine
- Multichannel sequences with conditions
- Sequences mix LinkedIn, email, calls and X and branch on what a lead does, such as switching to email if a connection request is not accepted.
- LinkedIn automation
- Cloud-run contact requests, messages and AI-generated voice messages, plus automatic post likes, follows and profile visits to warm a lead up.
- Waterfall enrichment
- Imported leads are enriched with verified emails and LinkedIn data through 9 email providers and 2 verification tools, from a monthly allowance.
- Lead sourcing
- Import leads from LinkedIn or Sales Navigator, browse a 27M+ company database, and from Pro import post likers, commenters and event attendees.
- Shared multichannel inbox
- LinkedIn and email replies land together; the team answers from any identity, tags outcomes and gets Slack alerts when a lead responds.
- AI writing and voice
- Magic Messages writes copy from custom attributes, and a recorded voice plus AI intros per lead becomes personalized LinkedIn voice messages.
Plans
Expandi
Business$79
per seat / month, billed annually ($99 monthly)
All features: smart sequences, a dedicated country-based IP, auto warm-up, unlimited campaigns and templates, and CRM integrations.
AgencyCustom
For more than 10 seats or white labeling: roles and permissions, client reports and a dedicated customer success manager. Sold through sales.
La Growth Machine
Basic$60
per seat (identity) / month, billed annually ($70 monthly)
LinkedIn and email, 250 enriched leads a month, 1 sending email per identity, up to 3 identities and 3 team members.
Pro$110
per seat (identity) / month, billed annually ($135 monthly)
Adds calls, 400 enriched leads, 5 rotating sending emails per identity, 6 active campaigns, a multichannel inbox, A/B tests, integrations and 25 members.
Ultimate$165
per seat (identity) / month, billed annually ($195 monthly)
Adds X, 1,000 enriched leads, 10 sending emails per identity, unlimited campaigns and members, and two-way HubSpot and Pipedrive sync.
AgencyCustom
For lead-gen agencies, with dedicated support and onboarding and a 6-identity minimum. A pick-your-features Custom plan starts at €150.
Ways to pay less
Expandi
- Annual discount
20% off with annual billing
Paid annually up front, Business is $79 per seat a month instead of $99; Expandi also says larger seat counts get bigger discounts.
La Growth Machine
- Annual discount
2 months free with annual billing
Billed annually, Basic is $60 per identity a month instead of $70 monthly, Pro $110 instead of $135 and Ultimate $165 instead of $195.
