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Botdog vs Expandi (2026): which should you pick?

As of Nov 13, 2026, Botdog grades higher than Expandi: 2.2 against 2.0 out of 4.0.

Checked Oct 17, 2026 and Nov 13, 2026 · graded Oct 17, 2026 and Nov 13, 2026 by ToolGPA

Botdog grades higher on value for money. They get the same grade on the free plan, features, ease of use and platforms.

Price, platforms and features side by side. The table says where each price was read and when.

Botdog

Cloud-based LinkedIn automation with an AI inbox and lead review

Free trial · from $55.33/mo

Expandi

Cloud-based LinkedIn outreach sequences with email follow-ups

Free trial · from $79/mo

Which one is for you

Pick Botdog if

  • Fits if you run LinkedIn outreach only and want it in the cloud
  • Works for agencies that need many senders in one place

Look elsewhere if

  • Not for you if you need email or other channels, as it's LinkedIn only
  • Watch out: the yearly price shows first, and monthly billing is $79 a sender
  • Skip it if you want refunds, since none are offered
  • Pricey if you want the Managed service, from $690 a month per seat

Pick Expandi if

  • Fits if your outreach is mostly LinkedIn and you want it to run from the cloud with no browser left open
  • Works for teams that log LinkedIn activity to HubSpot, Salesforce or Pipedrive

Look elsewhere if

  • Pricey if you're a team of five, at $79 a seat a month billed annually or $99 monthly
  • Skip it if you want full cold email campaigns in the same tool, as email is limited to follow-ups
  • Tight if you're trying it out, as there's no free plan and the trial lasts only 7 days
  • Watch out: personalized images and GIFs cost extra, and video messages need a paid Sendspark add-on
  • Watch out: it's web only, and more than 10 seats or white labeling are priced by sales

How we grade them

2.2GPABotdogFair2.0GPAExpandiFair
Value for money
C$55.33 an account a month billed yearly, or $79 billed monthly. Agency starts at 5 senders for $209.33 yearly. That sits in the middle of this category.
DOne plan, per seat: five people pay $79 each billed annually, $79 a head, or $99 billed monthly. That's in this category's dearest tenth, which starts at $69, and image personalization and video cost extra on top.
Free plan and trial
CA 14-day trial of all features with no credit card needed. There's no free plan after it.
CNo free plan. The 7-day trial unlocks every feature, which is a short window for judging LinkedIn results.
Features
CLinkedIn sequences, many ways to import leads, AI lead review, a team inbox and webhooks. It skips email and other channels.
COn LinkedIn it runs if-then sequences of requests, messages, InMails and event invites, with team workspaces and CRM sync. The gap is email: it only sends follow-ups, and full cold email campaigns run through the Smartlead integration.
Ease of use
CNo store rating on record. You connect accounts and build campaigns.
CNo App Store rating on record. It runs in the cloud with a dedicated IP, so there's no browser to leave open, but you'll set limits, warm-up and campaign types before it sends.
Platforms and integrations
BWeb, with Slack, Google Sheets, Claude, ChatGPT, Cursor and LinkedIn Sales Navigator listed.
BWeb only, with HubSpot, Salesforce and Pipedrive sync, Smartlead, Hyperise, Sendspark, Zapier, Google Sheets, webhooks, an API and an MCP server in beta. No phone or desktop app.
Best forLinkedIn outreach from the cloudLinkedIn outreach run from the cloud

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Botdog and Expandi. How we grade

Price against what you get

Botdog starts at $55.33 a month and scores 2.3 out of 4 on features, ease of use and platforms. Expandi starts at $79 a month for each person and scores 2.3.

They score the same, and Botdog starts $23.67 a month lower. Of the other cold outreach tools on the chart, 11 score higher than Botdog for less, and 15 score higher than Expandi for less.

Features, ease of use and platforms, averaged

D1.0C2.0B3.0A4.0$2$5$10$20$50$100$200$500$1kMore for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessBotdogExpandi

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart of cold outreach tools, and the best at every price

Where they differ

  • Botdog also covers shared inbox, workflow automation and reports.
  • Expandi also covers templates.
In commonWebPublic API

At a glance

BotdogExpandi
PricingFree trialFree trial
Starts at$55.33 per account / month, billed yearly ($79 billed monthly)$79 per seat / month, billed annually ($99 monthly)
Free planNoneNone
Free trial14-day free trial of all features, no credit card required7-day free trial with all features
Web
Made byBotdogProfitSoft BV
Price read frombotdog.coexpandi.io
CheckedNov 13, 2026Oct 17, 2026

Worth knowing

Botdog

  • LinkedIn only: the vendor says it skips email and other channels.
  • The pricing page shows the yearly-billed price first; the monthly-billed rates are $79 per account (Solo) and $299 (Agency, 5 senders).
  • No refunds are offered; a cancelled subscription runs to the end of its billing period.
  • The Managed service is priced separately, from $690 a month per seat.

Expandi

  • There is one plan, $99 per seat a month billed monthly, and no free plan; the trial lasts 7 days.
  • Email in sequences is limited to follow-ups; full cold email campaigns are coordinated through the Smartlead integration.
  • Image and GIF personalization costs extra, and video messages need a paid Sendspark add-on.
  • Teams of more than 10 seats and white labeling are priced by sales.

Key features

Botdog

LinkedIn sequences
Step-by-step campaigns of connection requests, follow-up messages, InMails and post likes or comments, run from the cloud.
Many ways to import leads
Leads come from LinkedIn searches, Sales Navigator lists, Recruiter projects, event attendees, post reactions or CSV files.
AI lead review and variables
A plain-English description of the ideal prospect screens leads before invitations are spent, and AI variables write a unique opener per prospect.
Unified and team inbox
Read and reply to LinkedIn conversations in one place, share inboxes with teammates, and get AI summaries and suggested replies.
Team and agency management
One campaign can send from several teammates' accounts, with roles, shared contacts and a team performance report.
Webhooks, Slack alerts and MCP
Events can be pushed to any URL or a Slack channel, and an MCP server lets Claude, ChatGPT or Cursor query campaigns and add leads.

Expandi

Smart sequences
An if-then builder sends connection requests, messages, InMails, event invites and email follow-ups, choosing the next step from what each prospect does.
Account safety
Runs in the cloud from a dedicated IP address in your country, warms new accounts up gradually and keeps daily actions within limit ranges you set.
Campaign types and priorities
Several campaign types, including a Mobile Connector campaign that adds 100 connection requests a week, with prioritization and recovery of campaigns.
Personalization
Dynamic placeholders in every message; personalized images and GIFs cost extra, and video messages come through a paid Sendspark integration.
Workspaces for teams
Team workspaces with duplicate prevention, tags and notes on conversations, and a central dashboard with step-by-step campaign statistics.
CRM sync, API and webhooks
Native HubSpot, Salesforce and Pipedrive sync of LinkedIn activity, plus webhooks, API credentials, Zapier and an MCP server in beta.

Plans

Botdog

  • Solo$55.33

    per account / month, billed yearly ($79 billed monthly)

    One sender. Unlimited campaigns, all LinkedIn actions, AI campaign building and inbox, and analytics. The yearly price is $664, shown as 30% off the monthly rate.

  • Agency$209.33

    per month for 5 senders, billed yearly ($299 billed monthly)

    Starts at 5 senders, with 10, 20, 30 and 40 sender steps; price rises with senders. Adds white-glove onboarding, migration, priority and dedicated support, and volume discounts.

  • ManagedCustom

    Done-for-you outbound run by Botdog: campaign setup, inbox management and ghostwritten posts. The page says from $690 a month per seat, billed monthly.

Expandi

  • Business$79

    per seat / month, billed annually ($99 monthly)

    All features: smart sequences, a dedicated country-based IP, auto warm-up, unlimited campaigns and templates, and CRM integrations.

  • AgencyCustom

    For more than 10 seats or white labeling: roles and permissions, client reports and a dedicated customer success manager. Sold through sales.

Ways to pay less

Botdog

  • Annual discount

    30% off with 12-month billing

    The pricing page lists 12-month billing at 30% off the monthly rate, and 10% off for 3 months.

Expandi

  • Annual discount

    20% off with annual billing

    Paid annually up front, Business is $79 per seat a month instead of $99; Expandi also says larger seat counts get bigger discounts.

Common questions

Which is cheaper, Botdog or Expandi?

As of Nov 13, 2026, Botdog starts at $55.33 per account / month, billed yearly ($79 billed monthly), and Expandi starts at $79 per seat / month, billed annually ($99 monthly). One is priced for each person and the other is not, so which costs less depends on how many of you use it.

Which has a free plan, Botdog or Expandi?

As of Nov 13, 2026, neither Botdog nor Expandi has a free plan. Both have a free trial.

More comparisons

How this page was made

  • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
  • The grades are our own, from each tool’s review or report card. The GPA is their average.
  • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
  • The differences and the answers to the questions are worked out from those listings.
How we review and grade