Fathom Analytics vs Pirsch (2026): which should you pick?
As of Nov 12, 2026, Pirsch grades higher than Fathom Analytics: 2.6 against 2.4 out of 4.0.
Checked Oct 18, 2026 and Nov 12, 2026 · graded Oct 18, 2026 and Nov 12, 2026 by ToolGPA
Fathom Analytics grades higher on ease of use. Pirsch grades higher on the free plan and features. They get the same grade on value for money and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Fathom Analytics
Cookie-free, privacy-first website analytics priced by pageviews
Which one is for you
Pick Fathom Analytics if
- Fits if you're an agency sending traffic reports to many clients
- Works for bloggers and small businesses who want stats without a cookie banner
Look elsewhere if
- Skip it if you want to try it without handing over a card, as the 7-day trial needs one and renews itself
- Tight if you track lots of custom events, as they eat into your pageview allowance across all sites
- Not for you if you want to host your analytics yourself, which Fathom doesn't offer
- Too light for anyone who wants recordings, funnels or visitor-level data
- Pricey if traffic grows: $60 a month at 1M pageviews, $200 at 10M, and $10 a month per extra pack of 50 sites
Pick Pirsch if
- Fits if you want cookieless stats for a small site for a few dollars a month
- Works for people moving over from Plausible, Fathom or Google Analytics
Look elsewhere if
- Skip it if you want a free plan, as only the 30-day trial is free
- Tight if you pass 10,000 page views, because events count toward the limit and stats show only that day until you upgrade
- Too light for funnels, teams, A/B testing or custom domains on Standard, all on Plus
- Watch out: on-premise installation is listed only on Enterprise
How we grade them
| 2.4GPAFathom AnalyticsFair | 2.6GPAPirschGood | |
|---|---|---|
| Value for money | B$12.50 a month billed yearly ($15 monthly) covers up to 100k pageviews, which fits a 10,000-visitor site, across 50 sites. That's inside the cheapest quarter of what this category charges, with every feature on every plan. | B$6 a month for 10,000 page views, under the analytics cheaper quarter of $16.58. The useful extras sit on Plus at $12, and the page-view step is small. |
| Free plan and trial | DNo free plan. The 7-day trial needs a card and the plan renews by itself, though Fathom emails you before billing starts. A week is short to judge traffic stats. | C30-day trial with no card. No free plan, so you pay once it ends. |
| Features | CPages, referrers, countries, campaigns, events with revenue, Search Console terms and client email reports. It does the page counting job fully, but it's a smaller job than the suites: no recordings, funnels or visitor-level data on record. | BEvents and goals, sessions and funnels, A/B testing, segments, imports from other tools and a URL shortener, with an API and SDKs. Funnels and A/B tests are Plus only. |
| Ease of use | BNo rating on record, but there's nothing to set up beyond a small script, or a plugin for WordPress, Ghost and the like. Everything is on one page. | CNo store rating on record. You add a script and set up goals and funnels yourself. |
| Platforms and integrations | BWeb only, no desktop or phone app. It works with WordPress, Ghost, Webflow, Next.js and Nuxt, pulls in Search Console and old Google Analytics data, and has an API. | BWeb only, with WordPress, Google Analytics, Plausible, Fathom and Search Console connections, plus an API and SDKs. |
| Best for | cookie-free stats across lots of client sites | cheap privacy-focused site stats |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Fathom Analytics and Pirsch. How we grade
Price against what you get
Fathom Analytics starts at $12.50 a month and scores 2.7 out of 4 on features, ease of use and platforms. Pirsch starts at $6 a month and scores 2.7.
They score the same, and Pirsch starts $6.50 a month lower. Of the other website and product analytics tools on the chart, none scores higher than Fathom Analytics for less, and none scores higher than Pirsch for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Pirsch is open source, according to its own site.
- Pirsch also covers a/B testing.
At a glance
| Fathom Analytics | Pirsch | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $12.50 per month for up to 100k pageviews, billed yearly ($15 billed monthly) | $6 per month for up to 10,000 page views |
| Free plan | None | None |
| Free trial | 7-day free trial, card required; Fathom emails you before billing starts | 30-day free trial, no credit card required |
| Web | ||
| Made by | Fathom Analytics | Pirsch |
| Price read from | usefathom.com | pirsch.io |
| Checked | Oct 18, 2026 | Nov 12, 2026 |
Worth knowing
Fathom Analytics
- There is no free plan: the 7-day trial needs a card, then the plan renews automatically.
- Custom events count against the monthly pageview allowance, shared across all your sites.
- Fathom is hosted only and cannot be self-hosted.
- Extra sites beyond those included cost $10 a month or $100 a year per pack of 50.
Pirsch
- Prices rise with monthly page views; the page shows the 10,000 page-view step, and events count toward the limit.
- If you hit the limit, access to stats is limited to that day unless you upgrade within five days.
- Funnels, teams, A/B testing and custom domains need Plus or above.
- On-premise installation is listed only on the Enterprise plan.
Key features
Fathom Analytics
- No cookies or consent banner
- Counts visits without cookies and anonymizes data with hashes and salts, so the vendor says no analytics consent banner is needed. EU visitor data stays in the EU.
- Single-page dashboard
- Pages, referrers, countries, devices and UTM campaigns on one page, in real time, with saved filtered views and milestones marked on the chart.
- Events and revenue
- Tracks sign-ups, form submissions and purchases as events, with a value and currency so sales totals show beside counts.
- Client reports and sharing
- Weekly or monthly email reports covering one or several sites, and dashboards shared publicly or behind a password.
- Google Analytics and Search Console
- Imports historical GA4 data and shows Search Console terms, clicks, impressions and positions beside your traffic.
Pirsch
- Events and conversion goals
- Track button clicks, signups and checkouts as events, and monitor conversion goals.
- Session analysis and funnels
- Session summaries are on all plans; funnels are listed from the Plus plan.
- A/B testing and segmentation
- Tags support A/B tests and segmentation, listed on the Plus plan.
- Imports from other tools
- Data can be imported from Google Analytics, Plausible and Fathom Analytics.
- Built-in URL shortener
- A URL shortener is part of the product; an advanced version is on Plus.
- API and SDKs
- A RESTful API and SDKs, webhooks and a WordPress plugin are listed in the feature comparison.
Plans
Fathom Analytics
Fathom Analytics$12.50
per month for up to 100k pageviews, billed yearly ($15 billed monthly)
Every feature, 50 sites, events and revenue, email reports, API. Rises with pageviews: $60 a month at 1M and $200 at 10M, billed monthly.
High trafficCustom
High-traffic plans above 25M monthly pageviews, quoted on request. The 25M tier itself is $470 a month, billed monthly.
Pirsch
Standard$6
per month for up to 10,000 page views
50 websites, unlimited members and data retention, events, goals, sessions, API and URL shortener. Price rises with page views.
Plus$12
per month for up to 10,000 page views
Everything in Standard plus unlimited websites, funnels, teams, A/B testing, custom domains and white labeling.
EnterpriseCustom
Adds on-premise install, SAML single sign-on, raw data access, onboarding and dedicated support.
Ways to pay less
Fathom Analytics
- Annual discount
2 months free with yearly billing
Yearly billing costs 10 times the monthly rate: $150 a year instead of $15 a month at 100,000 pageviews, and $600 instead of $60 a month at 1M.
Pirsch
No public discounts listed.
Common questions
Which is cheaper, Fathom Analytics or Pirsch?
As of Nov 12, 2026, Pirsch is cheaper to start with: $6 a month, against $12.50 a month for Fathom Analytics. Fathom Analytics starts at $12.50 per month for up to 100k pageviews, billed yearly ($15 billed monthly), and Pirsch starts at $6 per month for up to 10,000 page views.
Which has a free plan, Fathom Analytics or Pirsch?
As of Nov 12, 2026, neither Fathom Analytics nor Pirsch has a free plan. Both have a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.