GatherUp vs Aloha (2026): which should you pick?
As of Nov 13, 2026, GatherUp grades higher than Aloha: 2.4 against 1.6 out of 4.0.
Checked Nov 9, 2026 and Nov 13, 2026 · graded Oct 18, 2026 and Nov 13, 2026 by ToolGPA
GatherUp grades higher on value for money, the free plan and features. They get the same grade on ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
GatherUp
Review requests, NPS surveys and review monitoring per location
Aloha
Review generation and patient engagement for healthcare practices
Which one is for you
Pick GatherUp if
- Fits if you want NPS scores and review requests in one flow
- Works for multi-location businesses that want a set price per location, from $60 down to $25
Look elsewhere if
- Pricey if you're one small shop, as the floor is $99 a month on a yearly bill, or $124 monthly
- Tight if you text a lot, as each location gets 300 texts a month
- Skip it if you want listings or fake-review tools included, as Listings Hub is $40 and Review Defense is sold separately
- Not for you if you want a free plan, as there's only a 14-day trial
- Watch out: agency and white-label pricing is by quote only, and Multi Location is sold through a demo
Pick Aloha if
- Fits if you run a chiropractic, optometry or audiology practice
- Works for practices that also want scheduling and texting from the same vendor
Look elsewhere if
- Pricey if you only want reviews: $299 a month on a 6-month term, plus $499 setup
- Watch out: an AI website add-on costs $199 a month extra
- Skip it if you don't want a six-month term, since plans run on one
- Watch out: the product was renamed from ReviewWave to Aloha
How we grade them
| 2.4GPAGatherUpFair | 1.6GPAAlohaWeak | |
|---|---|---|
| Value for money | CSmall Business is $99 a month billed yearly ($124 monthly) for one location, with 300 texts and 3,000 emails a month. Set against its listed rivals, the local review tools, that's the middle. Two to ten locations are $60 each, and Listings Hub is $40 on top. | D$299 a month on a 6-month plan, plus a one-time $499 setup fee. The category's dearest tenth starts at $250. |
| Free plan and trial | CNo free plan. There's a 14-day free trial, and the listing doesn't say whether it needs a card. Enough to send a first batch of requests, not to stay on. | FNo free plan or trial is on record for this listing. |
| Features | BThe whole job: email and text requests with QR codes, NPS surveys, monitoring of 100+ review sites, AI replies, topic tags, widgets, a pop-up and automatic social sharing. Fake-review defense and listings on 125 directories are add-ons. | CReview automation, scheduling, texting, forms, recalls and an AI receptionist. Reviews are one piece of a wider patient suite. |
| Ease of use | CNo store rating on record. You load customers or connect a system, set up the request and survey flow, and choose widgets. Multi-location and agency setups go through a demo. | CNo rating on record, and a setup fee suggests a guided onboarding. |
| Platforms and integrations | BWeb, with Salesforce, Mailchimp, Constant Contact, QuickBooks Online, Google Sheets, Zapier, Toast and athenahealth, plus an API. No phone or desktop app is listed. | BWeb, iPhone and Android, with Reserve With Google. |
| Best for | review requests with NPS surveys per location | review automation for chiropractic and optometry |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: GatherUp and Aloha. How we grade
Price against what you get
GatherUp starts at $99 a month and scores 2.7 out of 4 on features, ease of use and platforms. Aloha starts at $299 a month and scores 2.3.
GatherUp scores higher and starts $200 a month lower. Of the other customer review tools on the chart, none scores higher than GatherUp for less, and 22 score higher than Aloha for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- GatherUp also covers surveys and reports.
- Aloha also covers forms, business texting and appointment booking.
At a glance
| GatherUp | Aloha | |
|---|---|---|
| Pricing | Free trial | Paid |
| Starts at | $99 per month for 1 location, billed annually ($124 monthly) | $299 per month on a 6-month plan, plus $499 setup |
| Free plan | None | None |
| Free trial | 14-day free trial | None listed |
| Web | ||
| iOS | ||
| Android | ||
| Made by | GatherUp | Aloha |
| Price read from | gatherup.com | getaloha.com |
| Checked | Nov 9, 2026 | Nov 13, 2026 |
Worth knowing
GatherUp
- There is no free plan; after the 14-day trial the cheapest plan is $99 a month on annual billing.
- Each location gets up to 300 SMS and 3,000 email credits a month.
- Listings Management is an add-on at $40 per location a month, and Review Defense is sold separately, annual only, at $45, $125 or $300 per location a month.
- Agency pricing and white-label options are by quote only.
Aloha
- Plans are priced on 6-month terms and carry a one-time $499 setup fee.
- An AI website add-on costs $199 a month extra.
- The product was renamed from ReviewWave to Aloha, and its focus is now wider than reviews.
Key features
GatherUp
- Email and SMS review requests
- Up to 300 SMS and 3,000 email requests per location each month, with QR codes, custom feedback links and customer uploads.
- NPS and surveys
- Asks customers a Net Promoter Score question and other survey questions before or alongside the review request.
- Review monitoring and AI replies
- Monitors 100+ review sites, writes replies with AI, lets you respond in the app and tags reviews by topic and keyword.
- Widgets and social sharing
- Review widgets and a badge for your site, a conversion pop-up and automatic posting of good reviews to social media.
- Review Defense
- An add-on in three plans that flags suspicious or fake reviews, watches competitors and helps dispute fraudulent ones.
- Listings Hub
- An add-on that syncs business details to 125 directories, including Google, Apple Maps, Yelp and Facebook.
Aloha
- Review automation
- Sends review requests to patients automatically to build Google reviews, part of every plan.
- Online scheduling
- Patients book online at any hour, and the plans include Reserve With Google.
- Business texting
- Two-way texting with a monthly text allowance that rises by plan.
- Forms and recalls
- Digital intake forms, patient recalls and insurance verification are listed among its solutions.
- AI receptionist
- A voice and texting AI agent that is part of the Dominate plan.
Plans
GatherUp
Small Business$99
per month for 1 location, billed annually ($124 monthly)
One location with up to 300 SMS and 3,000 email credits a month, review monitoring, NPS surveys, AI replies and widgets.
Multi Location$60
per location / month, billed annually ($75 monthly)
For 2 to 10 locations; the rate falls with volume, to $25 per location at 101+ on annual billing. Sold through a demo.
AgencyCustom
White-label reputation software for agencies to resell to clients, priced by quote.
Aloha
Activate$299
per month, on a 6-month plan paid monthly
Business two-way texting with 10,000 texts a month, review automation, online scheduling, apps and unlimited campaigns.
Elevate$499
per month, on a 6-month plan paid monthly
Activate plus 15,000 texts a month, missed call text, website chat, online forms and a referral engine.
Dominate$699
per month, on a 6-month plan paid monthly
Elevate plus 20,000 texts, CharlieAI Voice with 300 voice AI minutes and a Charlie texting agent.
Ways to pay less
GatherUp
- Annual discount
Save 20% with annual billing
GatherUp's pricing page offers 20% off on annual billing: Small Business is $99 a month billed annually against $124 billed monthly.
Aloha
No public discounts listed.
Common questions
Which is cheaper, GatherUp or Aloha?
As of Nov 13, 2026, GatherUp is cheaper to start with: $99 a month, against $299 a month for Aloha. GatherUp starts at $99 per month for 1 location, billed annually ($124 monthly), and Aloha starts at $299 per month on a 6-month plan, plus $499 setup.
Which has a free plan, GatherUp or Aloha?
As of Nov 13, 2026, neither GatherUp nor Aloha has a free plan. GatherUp has a free trial.
Which platforms do GatherUp and Aloha run on?
As of Nov 13, 2026, only Aloha lists iOS and Android apps. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.