Hyperise vs Woodpecker (2026): which should you pick?
As of Nov 13, 2026, Woodpecker grades higher than Hyperise: 2.6 against 1.6 out of 4.0.
Checked Oct 17, 2026 and Nov 13, 2026 · graded Oct 17, 2026 and Nov 13, 2026 by ToolGPA
Woodpecker grades higher on value for money, features and platforms. They get the same grade on the free plan and ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
Hyperise
Personalized images, video and web pages for outreach
Woodpecker
Cold email priced by prospects contacted, with free team seats
Which one is for you
Pick Hyperise if
- Fits if your outreach tool takes image URLs and you want a custom picture per prospect
- Works for agencies, which have their own plans and white-label
Look elsewhere if
- Pricey if you only need images, at $69 a seat a month
- Tight on views: 5,000 a month on Images, and over that you get the plain fallback
- Too light on its own, as it personalizes content but sends nothing
- Watch out: yearly plans lock in for 12 months and prices here are monthly billing
- Skip it if you want a free plan, as there is only the 14-day trial
Pick Woodpecker if
- Fits if you want the whole team on one account with no seat fees
- Works for small senders starting at $35 a month for 500 contacted prospects
Look elsewhere if
- Pricey if you want LinkedIn too, at $29 a month for each LinkedIn account
- Tight if you contact the same person in two campaigns, as each one counts toward the limit
- Skip it if you need the API or CRM sync and don't want a $20 a month add-on
- Watch out: warm-ups past the plan's 2 cost $5 per email account a month
- Pricey if you're an agency, at $27 a month per active client plus $5 each for white labeling
How we grade them
| 1.6GPAHyperiseWeak | 2.6GPAWoodpeckerGood | |
|---|---|---|
| Value for money | D$69 a seat a month for images only, with website personalization at $99 and video at $149. The dearest tenth of the category starts at $120, and a plain image plan has only 5 active images. | BMembers are free, so five people share one plan. At 10,000 prospects a month it's $188, or about $125 billed yearly with the 33% saving the page lists: roughly $25 a head, inside the cheaper quarter. A small team can start at $35 a month for 500. |
| Free plan and trial | C14 days free with no card. There is no free plan. | CNo free plan, but a 14-day trial with every feature and no card. That's long enough to warm a mailbox up and see some real replies. |
| Features | DOne narrow job: personalizing images, video and pages. It sends no campaigns and finds no leads, so a separate sender is needed. | BBranching campaigns of up to 16 steps, A/B tests, warm-up, free verification, one inbox sorted by interest and a Lead Finder. With the add-on, cloud-run LinkedIn invites, messages and visits join the same campaign, so the whole job is covered. |
| Ease of use | CNo store rating on record. You design the image templates and wire them into your sender with merge tags. | CNo App Store rating on record. You'll connect mailboxes, warm them up and build the conditions before sending, and LinkedIn means one more add-on to set up. |
| Platforms and integrations | CWeb only, and the listing names no integrations, though images work in any tool that takes an image URL. | BWeb only, with HubSpot, Pipedrive, Clay, Calendly, Google Sheets, Zapier, Zoho and Aircall. The catch: the API, webhooks, MCP and the HubSpot and Pipedrive syncs are a $20 a month add-on. |
| Best for | personalized images and video in outreach | cold email teams who hate per-seat bills |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Hyperise and Woodpecker. How we grade
Price against what you get
Hyperise starts at $69 a month for each person and scores 1.7 out of 4 on features, ease of use and platforms. Woodpecker starts at $35 a month and scores 2.7.
Woodpecker scores higher and starts $34 a month lower. Of the other cold outreach tools on the chart, 50 score higher than Hyperise for less, and 1 scores higher than Woodpecker for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Hyperise also covers marketing automation.
At a glance
| Hyperise | Woodpecker | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $69 per seat / month, billed monthly | $35 per month for 500 contacted prospects, billed monthly |
| Free plan | None | None |
| Free trial | 14-day free trial, no credit card | 14-day free trial with all features, no credit card required |
| Web | ||
| Made by | Hyperise | Woodpecker AI sp. z o.o. |
| Price read from | hyperise.com | woodpecker.co |
| Checked | Nov 13, 2026 | Oct 17, 2026 |
Worth knowing
Hyperise
- Usage is capped by views and active templates, which rise only by adding seats.
- When views run out, images go into draft mode and show the fallback version without personalization.
- Yearly plans lock in for 12 months; monthly plans have no lock-in.
- Hyperise personalizes content only; it does not send campaigns, so a separate sender is needed.
Woodpecker
- A prospect counts once a month per campaign, but contacting the same person in two campaigns counts twice toward the limit.
- The API, webhooks, MCP and the HubSpot and Pipedrive syncs are a $20 a month add-on rather than part of the plan.
- LinkedIn steps cost $29 a month per connected LinkedIn account, and warm-ups beyond the plan's allowance cost $5 per email account a month.
- The Agency Panel costs $27 a month per active client, plus $5 per client for white labeling.
Key features
Hyperise
- Personalized images
- An editor adds dynamic layers such as logos, website screenshots, maps, QR codes, profile images and name or job-title text to an image.
- Works through image URLs
- Images can go into any platform that accepts an image by URL and supports merge tags, including email and LinkedIn messages.
- Video personalization
- Personalized layers can be added to video, with video landing pages on the +Videos plan. A view counts for each 10 seconds watched.
- Website personalization
- A JavaScript snippet, added directly or through Google Tag Manager, personalizes pages of an existing site without code.
- Agency and white-label plans
- Agency adds client sub-accounts with credit allowances, and White Label removes Hyperise branding for resale.
Woodpecker
- Condition-based campaigns
- Campaigns of up to 16 steps branch on conditions, with A/B tests of up to 5 versions, spintax, snippets and sending in each prospect's time zone.
- Deliverability tools
- Free warm-up, inbox rotation, adaptive sending, matching of Google and Microsoft senders to recipients, a deliverability monitor and an SPF and DKIM audit.
- Free email verification
- Prospect addresses are checked for expired, fake and misspelled emails, catch-all addresses included, through Bouncer at no extra cost.
- Centralized inbox
- Replies from every mailbox land in one inbox, sorted by AI-detected interest level, with out-of-office replies filtered out.
- Lead Finder
- A built-in lead and company database paid for with credits. Each plan step includes some free credits, and more start at 500 credits for $10.
- LinkedIn and call steps
- With the LinkedIn add-on, campaigns mix emails with cloud-run LinkedIn invites, messages and profile visits, plus manual call and SMS tasks.
Plans
Hyperise
Images$69
per seat / month, billed monthly
Image editor, unlimited designs, up to 5 active images and 5,000 image views a month.
+Websites$99
per seat / month, billed monthly
Adds code-free website personalization, up to 10 active images and 10,000 image and website views.
+Videos$149
per seat / month, billed monthly
Adds video personalization and video sales landing pages, up to 15 active items and 15,000 views.
Agency$495
per month for 5 seats, billed monthly
The +Videos features with client sub-accounts, 10,000 views per seat, and $75 per extra seat.
White Label$1,620
per month for 20 seats, billed monthly
Resell under your own brand and domain with Hyperise branding removed. $50 per extra seat.
Woodpecker
Cold Email$35
per month for 500 contacted prospects, billed monthly
8,000 emails a month, 2,000 stored prospects, 2 free warm-ups and 100 Lead Finder credits. Price rises with volume: $188 a month at 10,000 prospects.
Ways to pay less
Hyperise
- Annual discount
Two months off on yearly plans
The pricing page says buying a yearly plan gives 2 months off, with a 12-month lock-in.
Woodpecker
- Annual discount
Save 33% with annual billing
Paid annually, the 500-prospect step costs $280 a year instead of $35 a month; the pricing page puts the saving at 33%.
Common questions
Which is cheaper, Hyperise or Woodpecker?
As of Nov 13, 2026, Hyperise starts at $69 per seat / month, billed monthly, and Woodpecker starts at $35 per month for 500 contacted prospects, billed monthly. One is priced for each person and the other is not, so which costs less depends on how many of you use it.
Which has a free plan, Hyperise or Woodpecker?
As of Nov 13, 2026, neither Hyperise nor Woodpecker has a free plan. Both have a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.