Peec AI vs Xofu (2026): which should you pick?

Pick Peec AI if

• Fits if your whole team needs a login, since users are unlimited on every plan
• Works for shops that want win rates per product in AI shopping answers, from a Shopify or CSV catalog

Look elsewhere if

• Tight if you want more than 3 AI models, as each extra one costs $30 to $140 a month
• Skip it if you need Claude, Grok or DeepSeek tracked, which only Enterprise covers
• Not for you if you need the API or SSO without an Enterprise contract, billed annually
• Watch out: Looker Studio and multi-country tracking start on Advanced at $495, and the trial's length isn't stated
• Watch out: agencies are priced separately, on their own bundle page

Pick Xofu if

• Fits if you sell B2B and need to show up when buyers ask AI to shortlist vendors
• Works for consultants reporting AI visibility for one or two clients

Look elsewhere if

• Skip it if you need daily numbers without paying $999 a month
• Not for you if Perplexity, Claude or Copilot answers matter, as none are tracked
• Tight if you want help acting on results, which sister company Citation Labs sells separately
• Watch out: the pricing table puts Gemini on Agency plans only, while the plan cards say every plan has it
• Watch out: the knowledge base still lists older tiers and prices that differ from the pricing page

Peec AI

• Self-serve plans track 3 AI models; each extra model is an add-on of $30, $70 or $140 a month depending on plan.
• Claude, Grok, DeepSeek, Qwen, Mistral and Meta models are listed only on Enterprise; Perplexity appears among the add-on models.
• API access and single sign-on come only with Enterprise.
• Agencies have separate bundle pricing on their own page.

Xofu

• The pricing table lists Gemini only on the Agency plans, though the plan cards say every plan runs on Gemini.
• Reports refresh weekly on all plans except Agency (Daily) at $999 a month.
• The knowledge base still lists older tiers (Agency at $399, Enterprise at $1,999 a month) that differ from the pricing page.
• Implementation work is sold separately through the sister company Citation Labs.

Peec AI

Visibility, position and sentiment

Daily scores for how often a brand appears, its position in the answer, sentiment and share of voice, measured against competitors.

Source analytics

Shows the domains and URLs AI answers retrieve and cite, classifies them as competitor, editorial, reference or UGC, and flags gaps where only rivals appear.

Brand perception and fact-checking

Scores what AI answers say a brand is known for, groups recurring objections, and checks claims in answers against facts you set.

AI Shopping tracking

Upload a product catalog from Shopify or a CSV to track visibility and win rate per product in AI shopping answers.

Agent analytics

Audits which AI bots robots.txt allows and logs AI crawler hits and AI referral visits from CDNs and hosts such as Cloudflare, Vercel and Akamai.

Looker Studio, API and MCP

Data flows to Looker Studio from Advanced, and to custom pipelines or AI assistants through the API and an MCP server.

Xofu

Buyer-prompt tracking

Generates and tracks bottom-of-funnel prompts, the vendor comparisons and 'best X for Y' questions buyers use, rather than questions about your brand.

Competitive benchmarking

Shows which competitors appear on each prompt and how share changes over time across the tracked assistants.

Citation gap analysis

Lists the sources cited when competitors show up and you do not, to help pick pages to improve and publishers to approach.

Pay-once projects

A flexibly priced project is paid once and lets you choose prompt count, platforms, daily, weekly or monthly runs and an end date.

Shareable reports

Reports can be shared with people who have no account; Agency plans add edit access for annotations and client-ready output.

Xofu MCP

Connects Xofu to ChatGPT, Claude or Cursor so you can work with projects from a chat.

Peec AI

• Starter$95

  per month for 50 prompts on 3 AI models, billed monthly

  Daily tracking, 1 project, unlimited users and chat support. Models are picked from ChatGPT, AI Mode, AI Overviews, Copilot, Gemini and Naver AI.

• Pro$245

  per month for 150 prompts on 3 AI models, billed monthly

  Daily tracking, 2 projects, unlimited users and chat and email support.

• Advanced$495

  per month for 350 prompts on 3 AI models, billed monthly

  Daily tracking, 5 projects, tracking in several countries and the Looker Studio connector.

• EnterpriseCustom

  Billed annually. All models, up to 13 tracked, including Claude, Perplexity, Grok and DeepSeek; unlimited projects, custom prompts, API access and SSO.

Xofu

• Free$0

  50 prompts per model, unlimited projects and weekly reports, for trying the platform. No concierge setup.

• Consultant$99

  per month for 200 prompts per model, reported weekly

  For consultants with one or two clients: unlimited projects, weekly reports and view-only sharing.

• Agency (Weekly)$499

  per month for 500 prompts per model, reported weekly

  Adds Gemini, view and edit access for annotating and sharing client reports, and concierge setup.

• Agency (Daily)$999

  per month for 200 prompts per model, reported daily

  Daily reports for agencies running active citation campaigns, with Gemini, edit access and concierge setup.

Peec AI

• Annual discount

  15% off with annual billing

  Peec AI's pricing FAQ says customers who choose annual billing get a 15% discount.

Xofu

No public discounts listed.