Senja vs Shapo (2026): which should you pick?
As of Nov 13, 2026, Senja grades higher than Shapo: 2.4 against 2.2 out of 4.0.
Checked Nov 12, 2026 and Nov 13, 2026 · graded Nov 12, 2026 and Nov 13, 2026 by ToolGPA
Senja grades higher on features. They get the same grade on value for money, the free plan, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Shapo
Collect, import and display customer testimonials and reviews
Which one is for you
Pick Senja if
- Fits if you want a wall of testimonials and have fewer than 15
- Works for people who want imports from review sites in one place
Look elsewhere if
- Tight if you stay free: testimonials past 15 are hidden
- Skip it if you want your own branding for free, as Senja branding stays on free widgets
- Watch out: custom domains, API and Zapier start on Starter
- Watch out: Pro includes 5 projects and 5 seats, then $10 a project and $5 a seat
- Watch out: Business at $179 is marked coming soon
Pick Shapo if
- Fits if you want testimonials on your site and under 15 will do
- Works for freelancers who need a Wall of Love page
Look elsewhere if
- Tight if you're staying free: at 15 testimonials new ones stay hidden and imports are restricted
- Pricey if you want no branding, which needs Pro at $29 a month
- Watch out: imports, a custom Wall of Love domain and AI survey insights are Pro features
- Watch out: each client workspace has its own billing, so an agency pays per workspace
How we grade them
| 2.4GPASenjaFair | 2.2GPAShapoFair | |
|---|---|---|
| Value for money | CStarter is $29 a month billed monthly, the middle of review tools, and Pro is $59. Yearly billing is shown as $290 and $590. | CPro is $29 a month, the same as the category's middle. |
| Free plan and trial | CFree collects up to 15 testimonials with Senja branding. New ones past 15 are hidden until you upgrade. | CFree allows up to 15 testimonials, unlimited widgets and forms and 1 survey, with Shapo branding. A 7-day Pro trial costs $1. |
| Features | BCollection forms, imports from 30+ platforms, widgets and Walls of Love, AI tools and verified testimonials. Pro adds rich snippets and translation. | CForms, imports, widgets, a Wall of Love, surveys and email invitations. Imports from third-party sites are Pro only. |
| Ease of use | CNo store rating on record. You build the forms and walls yourself. | CNo rating on record, and forms and widgets are set up by you. |
| Platforms and integrations | BWeb and a Chrome extension, with Stripe, Zapier, Google, Capterra and Trustpilot and an API on Starter. No desktop or phone app. | BGoogle, Facebook, Capterra, Shopify, Webflow and WordPress connections. |
| Best for | collecting and showing customer testimonials | collecting and displaying testimonials from a free plan |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Senja and Shapo. How we grade
Price against what you get
Senja starts at $29 a month and scores 2.7 out of 4 on features, ease of use and platforms. Shapo starts at $29 a month and scores 2.3.
Senja scores higher for the same starting price. Of the other customer review tools on the chart, none scores higher than Senja for less, and 9 score higher than Shapo for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Senja also covers schema markup.
- Shapo also covers forms and surveys.
At a glance
| Senja | Shapo | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $29 per month (Starter, billed monthly) | $29 per month |
| Free plan | Collect up to 15 video and text testimonials, with unlimited widgets and Walls of Love; testimonials past 15 are hidden until you upgrade. | Up to 15 testimonials, with unlimited widgets and forms, one survey and Shapo branding. |
| Free trial | None listed | 7-day Pro trial for $1, then $29 a month |
| Web | ||
| Browser extension | ||
| Made by | Senja Proof Ltd | Shapo |
| Price read from | senja.io | shapo.io |
| Checked | Nov 12, 2026 | Nov 13, 2026 |
Worth knowing
Senja
- The free plan stops at 15 testimonials; new ones past that are hidden until you upgrade.
- Senja branding stays on widgets and Walls of Love on the free plan; custom domains, API and Zapier need Starter.
- Pro includes 5 projects and 5 seats, then $10 a month per extra project and $5 per extra seat.
- Business is marked coming soon and is sold through the vendor directly, with a founding price.
Shapo
- On the free plan, once 15 testimonials are reached new ones stay hidden and imports are restricted.
- Shapo branding stays on the free plan; removing it needs Pro.
- Imports from third-party sites, a custom domain for the Wall of Love and AI survey insights are Pro features.
- Each client workspace has its own billing, so an agency pays per workspace.
Key features
Senja
- Collection forms
- Simple or multistep forms for text and video testimonials, with invitations and follow-up reminders, sent individually or in bulk.
- Import from other sources
- Brings in praise from social sites and review platforms, including X, Facebook, Google, Capterra and Trustpilot, as text, video or screengrabs.
- Widgets and Wall of Love
- Over 20 widget templates and unlimited Walls of Love embedded without code, with view and click analytics.
- Verified testimonials
- Senja marks testimonials from a customer who paid through a connected Stripe account, or ones it imported from the original post.
- AI tools
- Searches testimonials by plain-English description, analyzes them in bulk, and generates case studies, images and testimonial videos.
- Thank-yous and rewards
- Syncs Stripe customers so you can send thank-you videos, e-gifts, coupons or feature unlocks.
Shapo
- Testimonial forms
- Shareable forms collect text, image and video testimonials, with custom fields (2 on Free, 10 on Pro).
- Review imports
- Pro imports reviews from more than 30 platforms, including Google, Facebook, X and Capterra, per the pricing page.
- Embeddable widgets
- Grid, carousel, marquee, list, single-review, floating toast and badge widgets, plus a Google review widget.
- Wall of Love and Review Booster
- A hosted Wall of Love page and a public Review Booster page are available on both plans.
- AI, NPS and feedback surveys
- One survey on Free and unlimited on Pro, with AI insights and reports on Pro.
- Email invitations
- Pro lists 500 email campaign invites a month for asking customers for testimonials.
Plans
Senja
Free$0
15 testimonials, a collection form, imports, AI analysis and case studies, widgets and Walls of Love with Senja branding, and SD video exports.
Starter$29
per month, billed monthly
Unlimited testimonials, 3 forms, 1 project and 2 seats, with your own branding, custom domains, autosync, Spin the Wheel, Zapier and API access.
Pro$59
per month, billed monthly
Unlimited forms, 5 projects and 5 seats included, with rich snippets and testimonial translation into 20 languages.
Business$179
per month
Listed as coming soon, as a founding offer cut from $249: a customer success CRM, outreach campaigns, done-for-you setup and 1:1 support. Contact the vendor to ask.
Shapo
Free$0
Up to 15 testimonials, unlimited widgets and forms, 1 survey, 2 custom form fields, 20 tags and Shapo branding.
Pro$29
per month
Unlimited testimonials, imports from 30+ platforms, unlimited surveys with AI insights, 500 email invites a month and no branding.
Ways to pay less
Senja
- Annual discount
Two months free with yearly billing
The yearly toggle shows Starter at $290 and Pro at $590 billed annually, which the page describes as 2 months free.
- Nonprofit
Discount for registered nonprofits
The pricing FAQ says registered nonprofits get a discount; there is no student discount.
Shapo
- Annual discount
Two months free on the yearly plan
The Pro plan card says the yearly plan gives 2 months free compared with paying monthly.
Common questions
Which is cheaper, Senja or Shapo?
As of Nov 13, 2026, they start at the same price. Senja starts at $29 per month (Starter, billed monthly), and Shapo starts at $29 per month.
Which has a free plan, Senja or Shapo?
As of Nov 13, 2026, both Senja and Shapo have a free plan.
Which platforms do Senja and Shapo run on?
As of Nov 13, 2026, only Senja lists a browser extension. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.