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AgencyAnalytics vs DashThis

We give AgencyAnalytics a 2.6 GPA and DashThis a 2.2, out of 4.0. AgencyAnalytics grades higher on features. They get the same grade on value for money, the free plan, ease of use and platforms.

Price, platforms and features side by side. The table says where each price was read and when.

AgencyAnalytics

White-labeled client reporting dashboards for marketing agencies

Free trial · from $20/mo

DashThis

White-labeled marketing report dashboards priced by dashboard

Free trial · from $44/mo

How we grade them

2.6GPAAgencyAnalyticsGood2.2GPADashThisFair
Value for money
CGraded on a small agency reporting on 5 clients: $20 per client a month billed annually, so $100 a month, with white-labeling and unlimited sources included. That's the middle of the road here. It grows with every client, and Rank Tracker adds $41.67 a month per 500 keywords.
CGraded on a small agency reporting on 5 clients. Individual covers only 3 dashboards, so 5 clients need Professional at $139 a month billed yearly ($164 monthly) for 10. That's on the dear side for 5 clients, though white-labeling and unlimited users come with it.
Free plan and trial
CNo free plan. There's a 14-day free trial with no credit card needed, which is long enough to set up a couple of clients and send a real report.
CNo free plan. The 14-day trial gives you 10 dashboards with no credit card. When it ends, your dashboards stay saved but locked until you pay.
Features
AThe whole agency job: 85+ integrations with no cap per client, scheduled reports with approvals, a white-labeled client portal, cross-client alerts and AI insights. It also does rank tracking and AI search tracking, which the other reporting tools here don't, though both cost extra.
CMulti-source dashboards with blended data, templates and cloning, white-label on your own domain, scheduled emails, PDFs and AI insights. The gap is integrations: about 34 native ones, with everything else coming in through Google Sheets or CSV.
Ease of use
CNo rating on record. Templates help, but each client means connecting their ad, analytics and SEO accounts and setting up the portal, so expect some work per client.
CNo rating on record. Preset dashboards and cloning make each new client quicker, but you still connect every account and arrange the widgets yourself.
Platforms and integrations
BWeb only, with no desktop or phone app. It connects to 85+ platforms, including Google Analytics, Google Ads, Facebook, Amazon Ads, Ahrefs and CallRail, and ChatGPT or Claude can read client data through MCP.
BWeb only, with no desktop or phone app. It connects to GA4, Google Ads, Meta Ads, LinkedIn Ads, Search Console, Semrush, CallRail and Shopify, and Claude or ChatGPT can read dashboards through its MCP connector.
Best forwhite-labeled client reporting for agenciessimple per-client marketing dashboards

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: AgencyAnalytics and DashThis. How we grade

Price against what you get

AgencyAnalytics starts at $20 a month and scores 3.0 out of 4 on features, ease of use and platforms. DashThis starts at $44 a month and scores 2.3.

AgencyAnalytics scores higher and starts $24 a month lower. Of the other marketing reporting and call tracking tools on the chart, none scores higher than AgencyAnalytics for less, and 3 score higher than DashThis for less.

Features, ease of use and platforms, averaged

C2.0B3.0A4.0$5$10$20$50$100$200$500$1k$2kMore for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessAgencyAnalyticsDashThis

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart of marketing reporting and call tracking tools, and the best at every price

Where they differ

  • AgencyAnalytics starts at $20 per client / month, billed annually ($25 billed monthly). DashThis starts at $44 per month for 3 dashboards, billed yearly ($54 billed monthly).
  • AgencyAnalytics also covers rank tracking and backlink analysis.
In commonWebAI featuresReportsDashboards

At a glance

AgencyAnalyticsDashThis
PricingFree trialFree trial
Starts at$20 per client / month, billed annually ($25 billed monthly)$44 per month for 3 dashboards, billed yearly ($54 billed monthly)
Free planNoneNone
Free trial14-day free trial, no credit card required14-day free trial with 10 dashboards, no credit card required
Web
Made byAgencyAnalytics IncMoment Zero Inc.
Price read fromagencyanalytics.comdashthis.com
CheckedOct 18, 2026Oct 18, 2026

Who each one suits

AgencyAnalytics

  • Marketing agencies that send monthly reports to many clients
  • Agencies that want a branded portal clients can log in to
  • Teams that need unlimited staff seats without per-user pricing

DashThis

  • Agencies building one report dashboard per client
  • Small teams that want white-label reports without paying per user
  • Marketers who mostly report on Google, Meta and LinkedIn ads

Worth knowing

AgencyAnalytics

  • Priced per client: 10 clients cost $200 a month billed annually; agencies with 25+ clients are sent to sales for volume prices.
  • Rank Tracker is an add-on at $41.67 a month per 500 keywords, and AI Tracker $20.83 a month per 250 credits, both billed annually.
  • Database connectors such as Amazon Redshift are an optional add-on, included in volume pricing.
  • There is no free plan, and annual billing requires a one-year commitment.

DashThis

  • Plans cap dashboards and sources; each connected account, such as one GA4 property or ad account, counts as one source.
  • Custom questions and client context in AI Insights Pro cost $19 a month, or $15 a month billed yearly.
  • There is no free plan; when the trial ends, dashboards stay saved but cannot be opened until you pay.
  • Native integrations number about 34; other platforms come in through Google Sheets or CSV files.

Key features

AgencyAnalytics

85+ marketing integrations
Connects Google Analytics, Google Ads, Facebook, Amazon Ads, Ahrefs, email tools and call trackers such as CallRail and CTM, with no cap on sources per client.
Automated client reports
Build reports from templates, schedule them to send on their own, and route them through report approvals before clients see them.
White-labeled client portal
Clients log in to a portal under your logo, colors, domain and email address to see live dashboards and reports at any time.
Cross-client views and alerts
Roll-up dashboards, goals, metric alerts and anomaly detection flag changes across every client account at once.
AI insights and MCP
Ask AI questions about client data, draft report commentary, and query clients' numbers from ChatGPT or Claude through MCP.
Rank and AI search tracking
Optional add-ons track Google rankings by device and location, and a brand's visibility and citations in AI answer engines.

DashThis

34+ native integrations
Google Analytics 4, Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, Search Console, Semrush, CallRail, Shopify and more, plus Google Sheets and CSV uploads for anything else.
Multi-source dashboards
Put several platforms and accounts in one dashboard and blend data, such as combined ad spend from Facebook Ads and Google Ads.
Templates and cloning
Start from preset dashboards and KPI bundles, save your own templates and clone a dashboard for each new client.
White label and custom domain
Remove DashThis branding, add your logo and colors, and share dashboards from your own domain and email address on every plan.
Automated sharing
Schedule email dispatches of updated dashboards, share live links or export PDFs, with comments and widget notes.
AI insights and MCP connector
Free preset AI insights flag wins, issues and opportunities; an MCP connector lets Claude or ChatGPT read your dashboards.

Plans

AgencyAnalytics

  • Core$20

    per client / month, billed annually ($25 billed monthly)

    Every feature for each client: unlimited data sources, reports, dashboards, staff and client users, white-label portal, AI insights and MCP access.

  • Volume pricingCustom

    Sold through sales for agencies with 25+ clients: lower per-client prices, dedicated onboarding, database connectors and priority support.

DashThis

  • Individual$44

    per month for 3 dashboards, billed yearly ($54 billed monthly)

    3 dashboards and 15 connected sources, with every feature: white-labeling, custom domain, scheduled emails, PDF export and the MCP connector.

  • Professional$139

    per month for 10 dashboards, billed yearly ($164 billed monthly)

    10 dashboards and 40 sources, with the same features and unlimited users.

  • Business$279

    per month for 25 dashboards, billed yearly ($324 billed monthly)

    25 dashboards and 100 sources. DashThis marks it as its most popular plan.

  • Standard$429

    per month for 50 dashboards, billed yearly ($499 billed monthly)

    50 dashboards and 200 sources. The price rises with dashboards: $664 a month billed yearly for 100 dashboards and 400 sources.

  • CustomCustom

    For more than 1,500 dashboards, priced through sales.

Ways to pay less

AgencyAnalytics

  • Annual discount

    Save 20% with annual billing

    The core plan is $20 per client a month billed annually, against $25 a month on monthly billing, and add-ons also save 20% yearly.

DashThis

  • Annual discount

    Lower monthly rate with yearly billing

    Paid yearly, Individual is $44 a month instead of $54 (saving $120 a year) and Business $279 instead of $324 (saving $540 a year).

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