AiSensy vs SendWo (2026): which should you pick?
As of Nov 13, 2026, AiSensy and SendWo share a 2.4 GPA, both have a free plan, and SendWo starts cheaper, at $23 a month against $40.50 a month.
Checked Oct 18, 2026 and Nov 13, 2026 · graded Oct 18, 2026 and Nov 13, 2026 by ToolGPA
They get the same grade on all five counts.
Price, platforms and features side by side. The table says where each price was read and when.
AiSensy
WhatsApp API for broadcasts, retargeting and click-to-WhatsApp ads
SendWo
WhatsApp marketing and chatbot platform with a free plan
Which one is for you
Pick AiSensy if
- Fits if you're a business in India marketing to customers on WhatsApp
- Works for online stores sending offers and cart reminders over WhatsApp
Look elsewhere if
- Pricey if you want bots, as chatbots and the AI agent are $80 and $50 a month on top
- Tight if you want to stay free, since broadcasting needs a paid plan
- Skip it if you need a big support team, as Basic and Pro come with 5 agent seats
- Watch out: Meta's per-message charges are prepaid into a separate balance, with no US figure on the dollar page
- Too light for Instagram, SMS or email marketing, as AiSensy is WhatsApp only
Pick SendWo if
- Fits if you want to try WhatsApp broadcasts and a bot for free before paying
- Works for small shops that sell through WhatsApp catalogs
Look elsewhere if
- Tight if you stay on the free plan: 500 message credits, 1 user and a live chat view for 10 customers
- Skip it if you need Instagram, Facebook or Telegram, which start on Starter
- Watch out: WhatsApp's official per-message fees are paid at Meta's rates on top of the plan
- Watch out: SMS needs a connected provider such as Twilio, billed separately
- Not for you if you want phone apps, as only a web version is listed
How we grade them
| 2.4GPAAiSensyFair | 2.4GPASendWoFair | |
|---|---|---|
| Value for money | BBasic is $40.50 a month billed yearly ($45 monthly), with broadcasts to unlimited contacts. Against its WhatsApp rivals, the fairer test here, that's cheaper than any of their dollar plans. Meta's per-message charges are prepaid separately with no US figure given, and chatbots cost $80 a month more. | BStarter is $23 a month on yearly billing ($29 monthly), inside the cheapest quarter of chat-marketing tools, which start at $25. It buys 3 users, 20K contacts and 100K message credits. |
| Free plan and trial | CA Free Forever plan with the WhatsApp API, Blue Tick application, click-to-WhatsApp ads, unlimited contacts and the inbox. But no broadcasting, which is the main thing you'd come here for. | CA free plan with 1 user, 1,000 contacts and 500 message credits, plus a 7-day trial of Starter. You will hit the 500 credits and the 10-customer live chat view quickly. |
| Features | CBroadcasts, retargeting, click-to-WhatsApp ads and a shared inbox. But it's WhatsApp only, and chatbots ($80 a month) and the AI agent ($50 a month) are add-ons rather than part of the plan. | CBroadcasts, chatbots, AI replies, catalogs and an API. The gaps are in the listing: only WhatsApp and web chat on the free plan, and SMS needs a separate provider such as Twilio. |
| Ease of use | CNo App Store rating on record. You'll need a WhatsApp API number set up, templates written and a prepaid balance for Meta's charges before the first broadcast. | CNo store rating on record. You connect a WhatsApp account and build chatbot flows before it does anything. |
| Platforms and integrations | BWeb, iPhone and Android, with Shopify, WooCommerce, Razorpay, LeadSquared, WebEngage, Integrately and webhook APIs. No desktop app, which an A needs. | BWeb only, but with an API, webhooks and Shopify, WooCommerce, Stripe and Twilio connections. |
| Best for | WhatsApp broadcasts for Indian businesses | WhatsApp broadcasts and chatbots on a small budget |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: AiSensy and SendWo. How we grade
Price against what you get
AiSensy starts at $40.50 a month and scores 2.3 out of 4 on features, ease of use and platforms. SendWo starts at $23 a month and scores 2.3.
They score the same, and SendWo starts $17.50 a month lower. Of the other SMS and chat marketing tools on the chart, 4 score higher than AiSensy for less, and 2 score higher than SendWo for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- SendWo also covers sMS marketing.
At a glance
| AiSensy | SendWo | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $40.50 per month, billed annually ($45 billed monthly) | $23 per month, billed annually ($29 billed monthly) |
| Free plan | Free Forever: the WhatsApp Business API, Blue Tick application, click-to-WhatsApp ads, unlimited contacts, templates and the live chat inbox. No broadcasting. | 1 user, 1 WhatsApp and 1 web chat account, 1K contacts, 500 message credits and 500 AI tokens. |
| Free trial | None listed | 7-day free trial on the Starter plan |
| Web | ||
| iOS | ||
| Android | ||
| Made by | AiSensy Communications Private Limited | SendWo |
| Price read from | aisensy.com | sendwo.com |
| Checked | Oct 18, 2026 | Nov 13, 2026 |
Worth knowing
AiSensy
- Meta's per-message charges are prepaid into a separate balance at country rates, with no US figure on the USD page; the first 1,000 service replies a month are free.
- Chatbots ($80 a month) and the AI agent ($50 a month for 1,000 AI messages) are add-ons on top of any plan.
- The main pricing page is in rupees for India; dollar prices are on a separate international page.
- Agent seats are fixed by plan: 5 on Basic and Pro, 9 on Premium, with extra seats added on request.
SendWo
- WhatsApp's official per-message fees are paid at Meta's rates on top of the plan; the vendor says it adds no markup.
- Instagram, Facebook and Telegram channels start at the Starter plan; the free plan covers one WhatsApp and one web chat account.
- Paid plans require a card, and checkout runs through Stripe payment links in US dollars.
- SMS runs through a connected provider such as Twilio, which bills separately.
Key features
AiSensy
- Broadcasts and retargeting
- Template campaigns to segments of unlimited contacts, from Basic, with scheduling, click tracking and budget analytics from Pro.
- Click-to-WhatsApp ads manager
- Run Meta ads that open a WhatsApp chat from inside AiSensy, on every plan including Free, with 1,000 free ad credits.
- Shared team inbox
- Multi-agent live chat with agent transfer and manager monitoring; Pro adds routing rules and custom agent assignment.
- Chatbot add-on
- A drag-and-drop builder for up to 5 keyword and rule-based flows, with WhatsApp cart and catalog steps, for $80 a month.
- AI agent add-on
- An AI agent that answers from a knowledge base and remembers past chats, for $50 a month including 1,000 AI messages.
- Store integrations
- Shopify and WooCommerce on paid plans, plus Razorpay, LeadSquared, WebEngage and webhook APIs.
SendWo
- WhatsApp broadcasts and templates
- Send personalized broadcasts and template messages, with broadcast analytics and drip campaigns.
- Chatbots and AI replies
- Keyword replies, user-input flows and AI bots trained on your content, on WhatsApp and the other connected channels.
- Shared team inbox
- Handle conversations from every channel in one inbox with handoff between bot and team; the free plan limits the live chat view to 10 customers.
- WhatsApp commerce
- Catalogs, appointment booking, payments and click-to-WhatsApp ad journeys, with catalog counts rising by plan.
- Instagram, Messenger and Telegram
- Comment-to-DM automation on Instagram and Messenger and bot or broadcast tools for Telegram, from Starter upward.
- HTTP API and webhooks
- Inbound and outbound webhooks and a developer API for connecting other systems.
Plans
AiSensy
Free Forever$0
WhatsApp API, live chat inbox, Meta ads with 1,000 free ad credits, 10 tags. Broadcasting needs a paid plan.
Basic$40.50
per month, billed annually ($45 billed monthly)
Broadcasts and retargeting at 40 messages a second, 1 owner and 5 agents, 2 segments, Shopify and WooCommerce, template APIs.
Pro$89.10
per month, billed annually ($99 billed monthly)
Adds a campaign scheduler, click tracking, smart agent routing, 10 segments, user access control and failed-message retry.
Premium$269.10
per month, billed annually ($299 billed monthly)
Adds 250 messages a second, 9 agents, number masking, downloadable reports, a webhook and priority support.
Unlimited$809.10
per month, billed annually ($899 billed monthly)
Sold through sales. Up to 200 agents, 1,000 messages a second, 3 webhooks and a dedicated account manager.
EnterpriseCustom
For 500,000+ messages a month: custom throughput, SSO and audit logs, SLA-backed support and custom contracts.
SendWo
Free$0
1 user, 1K contacts, 500 message credits, live chat view for 10 customers, AI bot and a WhatsApp website widget.
Starter$23
per month, billed annually ($29 billed monthly)
3 users, 20K contacts, 100K message credits, Instagram, Facebook and Telegram channels, 5 catalogs and 5 WhatsApp flows.
Pro$47
per month, billed annually ($59 billed monthly)
5 users, 40K contacts, 500K message credits, 1M AI tokens, 50 catalogs, 10 WhatsApp flows and ticketing support.
Enterprise$67
per month, billed annually ($84 billed monthly)
Custom users, accounts, contacts and credits, unlimited catalog capacity, a support SLA and a dedicated WhatsApp support group.
Ways to pay less
AiSensy
- Annual discount
Save 10% with yearly or 5% with quarterly billing
AiSensy's USD pricing page takes 10% off for yearly billing and 5% for quarterly: Basic is $486 a year against $45 a month.
SendWo
- Annual discount
Save 20% with yearly billing
The pricing page states a 20% saving for yearly billing; for example Starter is $23 a month yearly against $29 monthly.
Common questions
Which is cheaper, AiSensy or SendWo?
As of Nov 13, 2026, SendWo is cheaper to start with: $23 a month, against $40.50 a month for AiSensy. AiSensy starts at $40.50 per month, billed annually ($45 billed monthly), and SendWo starts at $23 per month, billed annually ($29 billed monthly).
Which has a free plan, AiSensy or SendWo?
As of Nov 13, 2026, both AiSensy and SendWo have a free plan.
Which platforms do AiSensy and SendWo run on?
As of Nov 13, 2026, only AiSensy lists iOS and Android apps. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.