SendWo review (2026): is the free plan enough?
WhatsApp marketing and chatbot platform with a free plan
Black Friday: is there a SendWo sale?
SendWo report card
Fair · out of 4.0 · graded Nov 13, 2026
Best for WhatsApp broadcasts and chatbots on a small budget
SendWo is a WhatsApp marketing and chatbot tool with a free plan, and its paid plans start at $23 a month on yearly billing. The free plan is small, with 1 user, 500 message credits and a live chat view for only 10 customers, and Instagram, Facebook and Telegram channels only arrive on Starter. Meta's WhatsApp fees come on top, and it runs in the browser only.
Who SendWo is for
- Fits if you want to try WhatsApp broadcasts and a bot for free before paying
- Works for small shops that sell through WhatsApp catalogs
Who SendWo is not for
- Tight if you stay on the free plan: 500 message credits, 1 user and a live chat view for 10 customers
- Skip it if you need Instagram, Facebook or Telegram, which start on Starter
- Watch out: WhatsApp's official per-message fees are paid at Meta's rates on top of the plan
- Watch out: SMS needs a connected provider such as Twilio, billed separately
- Not for you if you want phone apps, as only a web version is listed
Why SendWo gets a 2.4
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- BValue for moneyStarter is $23 a month on yearly billing ($29 monthly), inside the cheapest quarter of chat-marketing tools, which start at $25. It buys 3 users, 20K contacts and 100K message credits.
- CFree plan and trialA free plan with 1 user, 1,000 contacts and 500 message credits, plus a 7-day trial of Starter. You will hit the 500 credits and the 10-customer live chat view quickly.
- CFeaturesBroadcasts, chatbots, AI replies, catalogs and an API. The gaps are in the listing: only WhatsApp and web chat on the free plan, and SMS needs a separate provider such as Twilio.
- CEase of useNo store rating on record. You connect a WhatsApp account and build chatbot flows before it does anything.
- BPlatforms and integrationsWeb only, but with an API, webhooks and Shopify, WooCommerce, Stripe and Twilio connections.
What these grades rest on. Graded from this listing, whose facts were read from SendWo's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/sendwo#review"><img src="https://toolgpa.com/badge/sendwo.svg" alt="SendWo: 2.4 GPA on ToolGPA" width="196" height="56"></a>Where SendWo stands among SMS and chat marketing tools
SendWo's GPA of 2.4 is higher than 68 of the 77 other SMS and chat marketing tools we grade, and level with 7.
It stands best on value for money (B, above 66 of 77) and worst on features (C, above 3).
Its paid plans start at $23 a month, against a middle price of $36 for the category: 10 of the 50 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 2 tools score higher and cost less.
Each grade against the category
Every bar is all 78 SMS and chat marketing tools we grade, cut by the letter each got. SendWo’s own letter is outlined.
- BValue for moneyAbove 66 of 77, level with 11
- CFree plan and trialAbove 41 of 77, level with 36
- CFeaturesAbove 3 of 77, level with 61
- CEase of useAbove 5 of 77, level with 70
- BPlatforms and integrationsAbove 19 of 77, level with 58
Price against what you get
Each dot is one of 51 SMS and chat marketing tools. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep SendWo, or make your own?
Keep it
To replace SendWo you would be making the WhatsApp Business API, which Meta opens only through approved partners. That is not a weekend's work, with an AI app builder or without one.
It is one of the better ones too: its GPA of 2.4 is higher than 68 of the 77 other SMS and chat marketing tools we grade. It costs $276 a year.
What you could not
- The WhatsApp Business API, which Meta opens only through approved partners.
- One mailbox that several people work at once.
- Email sent in volume that still reaches the inbox.
- Texts to thousands of numbers, registered with the carriers.
- A chatbot builder hooked into the messaging apps.
- It plugs into other products, Twilio, Shopify and WooCommerce among them, and has an API.
- AI features, unless you pay a model provider for each request yourself.
What this rests on. SendWo’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is SendWo?
SendWo is a WhatsApp automation platform with broadcasts, chatbots, AI replies, a shared team inbox, e-commerce catalogs and simple CRM tools. It also connects Instagram, Facebook Messenger, Telegram, web chat and SMS through a connected provider. The vendor says it adds no markup to WhatsApp's official API prices.
Worth knowing
- WhatsApp's official per-message fees are paid at Meta's rates on top of the plan; the vendor says it adds no markup.
- Instagram, Facebook and Telegram channels start at the Starter plan; the free plan covers one WhatsApp and one web chat account.
- Paid plans require a card, and checkout runs through Stripe payment links in US dollars.
- SMS runs through a connected provider such as Twilio, which bills separately.
Key features
- WhatsApp broadcasts and templates
- Send personalized broadcasts and template messages, with broadcast analytics and drip campaigns.
- Chatbots and AI replies
- Keyword replies, user-input flows and AI bots trained on your content, on WhatsApp and the other connected channels.
- Shared team inbox
- Handle conversations from every channel in one inbox with handoff between bot and team; the free plan limits the live chat view to 10 customers.
- WhatsApp commerce
- Catalogs, appointment booking, payments and click-to-WhatsApp ad journeys, with catalog counts rising by plan.
- Instagram, Messenger and Telegram
- Comment-to-DM automation on Instagram and Messenger and bot or broadcast tools for Telegram, from Starter upward.
- HTTP API and webhooks
- Inbound and outbound webhooks and a developer API for connecting other systems.
SendWo pricing
As of Nov 13, 2026, SendWo has a free plan, and paid plans start at $23 per month, billed annually ($29 billed monthly).
- Starts at
- $23 per month, billed annually ($29 billed monthly)
- Free plan
- 1 user, 1 WhatsApp and 1 web chat account, 1K contacts, 500 message credits and 500 AI tokens.
- Free trial
- 7-day free trial on the Starter plan
| Plan | Price | What you get |
|---|---|---|
| Free | $0 | 1 user, 1K contacts, 500 message credits, live chat view for 10 customers, AI bot and a WhatsApp website widget. |
| Starter | $23per month, billed annually ($29 billed monthly) | 3 users, 20K contacts, 100K message credits, Instagram, Facebook and Telegram channels, 5 catalogs and 5 WhatsApp flows. |
| Pro | $47per month, billed annually ($59 billed monthly) | 5 users, 40K contacts, 500K message credits, 1M AI tokens, 50 catalogs, 10 WhatsApp flows and ticketing support. |
| Enterprise | $67per month, billed annually ($84 billed monthly) | Custom users, accounts, contacts and credits, unlimited catalog capacity, a support SLA and a dedicated WhatsApp support group. |
Read from sendwo.com on Nov 13, 2026. Prices change, so confirm with SendWo before you buy.
Ways to pay less
- Annual discountSave 20% with yearly billing
The pricing page states a 20% saving for yearly billing; for example Starter is $23 a month yearly against $29 monthly.
Stated on sendwo.com
Works with
SendWo alternatives
- SendWo vs Wati
Free trial · from $59/mo
- SendWo vs AiSensy
Free plan · from $40.50/mo
- SendWo vs Interakt
Free trial · from ₹999/mo
- SendWo vs Gallabox
Free trial · from $112/mo
- SendWo vs YCloud
Free plan · from $39/mo
Common questions
Does SendWo have an Android app?
No Android app was listed when its pages were read on Nov 13, 2026. SendWo is listed for Web.
Does SendWo have an iPhone app?
No iPhone app was listed when its pages were read on Nov 13, 2026. SendWo is listed for Web.
Is SendWo open source?
SendWo is not described as open source on its own site, as read on Nov 13, 2026.
Does SendWo have an API?
Yes. SendWo offers a public API, according to its own site.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Nov 13, 2026.