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Botmother vs BotPenguin (2026): which should you pick?

As of Nov 13, 2026, Botmother and BotPenguin share a 2.2 GPA, both have a free plan, and BotPenguin starts cheaper, at $29 a month against $49 a month.

Checked Nov 13, 2026 · graded Nov 13, 2026 by ToolGPA

They get the same grade on all five counts.

Price, platforms and features side by side. The table says where each price was read and when.

Botmother

No-code chatbot builder for Telegram, WhatsApp, Instagram and web

Free plan · from $49/mo

BotPenguin

No-code chatbot builder for WhatsApp, Instagram, Messenger and web

Free plan · from $29/mo

Which one is for you

Pick Botmother if

  • Fits if you want to build a bot yourself without code
  • Works for people who test first on the free plan

Look elsewhere if

  • Not for you if you want the free plan to serve customers: it only answers 5 testers
  • Pricey if you run several bots: $159 for 5 and $169 for 10
  • Watch out: refunds are within 7 days of first payment, for card payments only
  • Watch out: WhatsApp fees from Meta aren't on the pricing page

Pick BotPenguin if

  • Fits if you want a chatbot on a small site or shop
  • Works for a team trying a bot before paying

Look elsewhere if

  • Tight if you stay free, as that is 1,000 messages and 1 chatbot
  • Pricey if you grow: extra messages are $5 per 1,000 and extra AI messages $15 per 1,000
  • Watch out: extra team members are $7 each, an MS Teams bot $100 and a whitelabel window $20 a bot
  • Watch out: Meta's WhatsApp fees are on top
  • Watch out: yearly prices were not shown, and the vendor says yearly means 10 months

How we grade them

2.2GPABotmotherFair2.2GPABotPenguinFair
Value for money
C$49 a month for one live bot, against $36 in the middle of the category.
C$29 a month for 3,000 messages, in the middle band of chat tools.
Free plan and trial
CA free Test plan with no time limit, but bots answer only 5 designated testers.
CFree: 1,000 messages a month, 1 chatbot and a unified inbox, which a live site passes quickly. A 7-day trial needs no card.
Features
CA visual editor, AI assistants, broadcasts and a website widget, with no team inbox listed.
CMulti-platform bots, knowledge-base training, inbox, WhatsApp bulk and voice agents. WhatsApp flows start at King.
Ease of use
CNo store rating on record, and building the bot is the work.
CNo store rating on record. You build flows and connect channels.
Platforms and integrations
BWeb service that reaches messengers and a website, with payments and integrations.
BWeb, iPhone and Android with Shopify, WooCommerce, Zendesk, Zapier, HubSpot and Salesforce.
Best fora no-code chatbot builder for messengerschatbots for websites and WhatsApp

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Botmother and BotPenguin. How we grade

Price against what you get

Botmother starts at $49 a month and scores 2.3 out of 4 on features, ease of use and platforms. BotPenguin starts at $29 a month and scores 2.3.

They score the same, and BotPenguin starts $20 a month lower. Of the other SMS and chat marketing tools on the chart, 4 score higher than Botmother for less, and 3 score higher than BotPenguin for less.

Features, ease of use and platforms, averaged

D1.0C2.0B3.0A4.0$5$10$20$50$100$200$500More for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessBotmotherBotPenguin

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart of SMS and chat marketing tools, and the best at every price

Where they differ

  • Botmother also covers marketing automation.
  • BotPenguin also covers shared inbox and AI support agent.
In commonFree planWebAI featuresNo-codeLive chatWhatsApp messagingChatbots

At a glance

BotmotherBotPenguin
PricingFree planFree plan
Starts at$49 per month, billed monthly ($490 a year if billed yearly)$29 per month for 3,000 bot messages
Free planTest plan with no time limit: up to 10 test bots that answer only 5 assigned testers.Baby plan: 1,000 bot messages a month, 1 chatbot, unlimited leads, unified inbox, live chat and a basic LLM knowledge base.
Free trialNone listed7-day free trial, no credit card required
Web
iOS
Android
Made byBotmotherRelinns Technologies Pvt. Ltd.
Price read frombotmother.combotpenguin.com
CheckedNov 13, 2026Nov 13, 2026

Worth knowing

Botmother

  • The free Test plan only works for 5 testers; a bot must be on a paid plan to answer everyone.
  • Plans are priced per live bot, so each extra bot beyond the plan's count needs a higher plan.
  • Refunds are offered within 7 days of the first payment and only for card payments.
  • WhatsApp message fees from Meta are not mentioned on the pricing page.

BotPenguin

  • Prices follow the monthly message allowance; extra messages cost $5 a month per 1,000 and extra AI messages $15 a month per 1,000.
  • The vendor says paying yearly means paying for 10 months, but the yearly prices were not shown in the page text read.
  • Extra team members cost $7 a month each, an MS Teams bot is a $100 a month add-on and a whitelabel chat window is $20 a month per bot.
  • WhatsApp fees charged by Meta are billed on top; BotPenguin says it adds no markup to them.

Key features

Botmother

Visual bot editor
Drag-and-drop blocks build bot scenarios with no code and no stated limit on scenario size; ready-made templates give a quick start.
One bot, many messengers
A single bot can run on Telegram, WhatsApp, Instagram, Facebook Messenger and Viber, plus VK, Odnoklassniki and Max.
AI assistants
Connect ChatGPT, YandexGPT or any model with an OpenAI-compatible API to answer in natural language, with escalation to a person.
Website chat widget
A chat widget with a bot, a helpdesk system and analytics can be placed on a website.
Broadcasts and analytics
Send broadcasts to bot users and track visited bot sections, messages sent and user retention.
Payments and integrations
Take payments in a bot and connect Google Sheets, Zapier and Usedesk.

BotPenguin

Multi-platform chatbots
Deploy one bot on WhatsApp, Instagram, Facebook, Telegram and websites, with the Emperor plan adding WeChat, LINE, Viber, SMS and Slack.
AI knowledge-base training
Train a bot on website content, PDFs and FAQs, with Google Sheets, Drive and Notion sources on higher plans.
Unified inbox and live chat
One inbox for all platform conversations, with a handover from bot to human agent at any time.
WhatsApp bulk messages and flows
Little adds bulk WhatsApp sending and shop automation; King adds WhatsApp flows for forms inside the chat.
AI voice agents
The King plan includes up to 10 AI voice agents; extra voice minutes are sold as add-ons.
Integrations
30+ integrations on Little and 50+ on King, including Shopify, Zendesk, Zapier, HubSpot and Salesforce.

Plans

Botmother

  • Test$0

    Up to 10 test bots with limits on users and messages; bots respond only to 5 designated testers.

  • Start$49

    per month for 1 live bot, billed monthly ($490 a year)

    1 live bot with no stated limit on users or messages. New users pay $22 a month for the first 2 months.

  • Advanced$159

    per month for 5 live bots, billed monthly ($1,590 a year)

    5 live bots with full platform functionality and no stated limit on users or messages.

  • Professional$169

    per month for 10 live bots, billed monthly ($1,690 a year)

    10 live bots with full platform functionality and no stated limit on users or messages.

BotPenguin

  • Baby Plan$0

    Free forever: 1,000 messages a month (AI and regular share the limit), 1 chatbot, chat flow templates and a unified inbox.

  • Little Plan$29

    per month for 3,000 messages and 5 team members, billed monthly

    Adds WhatsApp bulk messaging, Instagram DM automation, appointment booking, reports, mobile apps for agents and 30+ integrations.

  • King Plan$99

    per month for 12,000 messages, billed monthly

    Adds WhatsApp flows, department routing, 50+ integrations, AI voice agents (10) and connections to models such as Gemini, Claude and DeepSeek.

  • Emperor Plan$990

    per month and up, billed monthly

    Custom volume with unlimited bots, agents and team members, extra channels such as SMS, Slack and LINE, and a build-it-for-you setup. Sold through sales.

Ways to pay less

Botmother

  • Annual discount

    Yearly billing is 17% cheaper

    Botmother's pricing page lists yearly plans as 17% cheaper than paying monthly, for example $490 a year for Start against $49 a month.

  • Other savings

    First 2 months of Start at $22 a month

    An introductory price for new users on the Start plan, applied automatically at checkout.

BotPenguin

  • Annual discount

    Two months free on yearly billing

    The pricing FAQ says a yearly plan costs 10 months instead of 12.

  • Nonprofit

    50% off for nonprofits

    The pricing page lists a 50% discount for nonprofit organizations and 100% for those working in animal welfare.

Common questions

Which is cheaper, Botmother or BotPenguin?

As of Nov 13, 2026, BotPenguin is cheaper to start with: $29 a month, against $49 a month for Botmother. Botmother starts at $49 per month, billed monthly ($490 a year if billed yearly), and BotPenguin starts at $29 per month for 3,000 bot messages.

Which has a free plan, Botmother or BotPenguin?

As of Nov 13, 2026, both Botmother and BotPenguin have a free plan.

Which platforms do Botmother and BotPenguin run on?

As of Nov 13, 2026, only BotPenguin lists iOS and Android apps. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.

More comparisons

How this page was made

  • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
  • The grades are our own, from each tool’s review or report card. The GPA is their average.
  • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
  • The differences and the answers to the questions are worked out from those listings.
How we review and grade