Botmother vs Landbot (2026): which should you pick?
As of Nov 13, 2026, Botmother grades higher than Landbot: 2.2 against 2.0 out of 4.0.
Checked Oct 18, 2026 and Nov 13, 2026 · graded Oct 18, 2026 and Nov 13, 2026 by ToolGPA
Botmother grades higher on value for money. They get the same grade on the free plan, features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Botmother
No-code chatbot builder for Telegram, WhatsApp, Instagram and web
Landbot
No-code chatbot and AI agent builder for websites and WhatsApp
Which one is for you
Pick Botmother if
- Fits if you want to build a bot yourself without code
- Works for people who test first on the free plan
Look elsewhere if
- Not for you if you want the free plan to serve customers: it only answers 5 testers
- Pricey if you run several bots: $159 for 5 and $169 for 10
- Watch out: refunds are within 7 days of first payment, for card payments only
- Watch out: WhatsApp fees from Meta aren't on the pricing page
Pick Landbot if
- Fits if you want to turn a website form into a chat that qualifies leads
- Works for teams without developers who want to build bots themselves
Look elsewhere if
- Pricey if WhatsApp campaigns are the point, as they need Professional WA at $188 a month
- Not for you if your customers live on Instagram, which isn't one of its channels
- Tight if your chats spike, as each one past the allowance costs $0.05 and each AI chat $0.10
- Tight if you stay free: 1 seat, 100 chats a month, web chat only and no AI chats
- Watch out: the page states Landbot's WhatsApp charge as a flat 20% in one place and €0.05 per message in another
How we grade them
| 2.2GPABotmotherFair | 2.0GPALandbotFair | |
|---|---|---|
| Value for money | C$49 a month for one live bot, against $36 in the middle of the category. | DStarter is $36 a month billed yearly for 500 web and Messenger chats, but that only answers people who start a chat. Messaging 1,000 customers means WhatsApp campaigns, which need Professional WA at $188 billed yearly, plus Meta's fees and Landbot's own charge per message. |
| Free plan and trial | CA free Test plan with no time limit, but bots answer only 5 designated testers. | CA free plan with 1 seat and 100 chats a month on web chat, with the full builder. No AI chats, and WhatsApp only on a test number. There's also a 14-day trial of the paid plans with no card. |
| Features | CA visual editor, AI assistants, broadcasts and a website widget, with no team inbox listed. | CA bot builder with AI agents, A/B tests, human takeover and CRM links. But campaigns are WhatsApp only and need Professional WA, Instagram isn't a channel, and branding removal and the API wait for Professional. |
| Ease of use | CNo store rating on record, and building the bot is the work. | CNo App Store rating on record. The work here is building the bot itself, block by block, which templates speed up but don't skip. |
| Platforms and integrations | BWeb service that reaches messengers and a website, with payments and integrations. | BRuns on the web, with HubSpot, Salesforce, Pipedrive, Google Sheets, Airtable, Mailchimp, Zapier and Slack. No phone or desktop app, which keeps it off an A. |
| Best for | a no-code chatbot builder for messengers | chat-style lead capture on your website |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Botmother and Landbot. How we grade
Price against what you get
Botmother starts at $49 a month and scores 2.3 out of 4 on features, ease of use and platforms. Landbot starts at $36 a month and scores 2.3.
They score the same, and Landbot starts $13 a month lower. Of the other SMS and chat marketing tools on the chart, 4 score higher than Botmother for less, and 4 score higher than Landbot for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Botmother also covers marketing automation.
- Landbot also covers AI support agent.
At a glance
| Botmother | Landbot | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $49 per month, billed monthly ($490 a year if billed yearly) | $36 per month for up to 500 chats, billed annually ($45 monthly) |
| Free plan | Test plan with no time limit: up to 10 test bots that answer only 5 assigned testers. | 1 seat and 100 chats a month on web chat, with the full builder and templates. No AI chats, no API, and WhatsApp only with a test number. |
| Free trial | None listed | 14-day free trial of the paid plans, no card required; the account then moves to Free |
| Web | ||
| Made by | Botmother | HELLO UMI S.L. (Landbot) |
| Price read from | botmother.com | landbot.io |
| Checked | Nov 13, 2026 | Oct 18, 2026 |
Worth knowing
Botmother
- The free Test plan only works for 5 testers; a bot must be on a paid plan to answer everyone.
- Plans are priced per live bot, so each extra bot beyond the plan's count needs a higher plan.
- Refunds are offered within 7 days of the first payment and only for card payments.
- WhatsApp message fees from Meta are not mentioned on the pricing page.
Landbot
- WhatsApp needs Professional WA or Business. Meta's fee comes on top, plus a Landbot charge the page states as a flat 20% in one place and €0.05 per message in another.
- Chats past the plan's allowance cost $0.05 each and AI chats past it $0.10 each; the page alerts you at 80% and 90% of the allowance.
- Branding removal, webhooks, the API and CRM integrations such as HubSpot start at Professional.
- Extra seats are €25 a month in the comparison table, which gives no dollar figure; annual billing is a 12-month commitment.
Key features
Botmother
- Visual bot editor
- Drag-and-drop blocks build bot scenarios with no code and no stated limit on scenario size; ready-made templates give a quick start.
- One bot, many messengers
- A single bot can run on Telegram, WhatsApp, Instagram, Facebook Messenger and Viber, plus VK, Odnoklassniki and Max.
- AI assistants
- Connect ChatGPT, YandexGPT or any model with an OpenAI-compatible API to answer in natural language, with escalation to a person.
- Website chat widget
- A chat widget with a bot, a helpdesk system and analytics can be placed on a website.
- Broadcasts and analytics
- Send broadcasts to bot users and track visited bot sections, messages sent and user retention.
- Payments and integrations
- Take payments in a bot and connect Google Sheets, Zapier and Usedesk.
Landbot
- Visual flow builder
- Drag-and-drop editor with templates for lead capture, quizzes, product finders and booking steps, with A/B testing from Starter.
- AI agents
- AI agents on every paid plan that understand intent and reply in real time, with a monthly AI-chat allowance of 100 to 500 depending on the plan.
- WhatsApp bots and campaigns
- Bots on your own WhatsApp number and segmented WhatsApp campaigns you can schedule, on Professional WA and Business.
- Human takeover
- A person can take over a chat with its full history in a shared inbox, on every plan; each person uses a seat.
- CRM and app integrations
- Mailchimp and Segment from Starter; HubSpot, Salesforce, Pipedrive, Zoho, Google Sheets, Airtable and webhooks from Professional.
Plans
Botmother
Test$0
Up to 10 test bots with limits on users and messages; bots respond only to 5 designated testers.
Start$49
per month for 1 live bot, billed monthly ($490 a year)
1 live bot with no stated limit on users or messages. New users pay $22 a month for the first 2 months.
Advanced$159
per month for 5 live bots, billed monthly ($1,590 a year)
5 live bots with full platform functionality and no stated limit on users or messages.
Professional$169
per month for 10 live bots, billed monthly ($1,690 a year)
10 live bots with full platform functionality and no stated limit on users or messages.
Landbot
Free$0
1 seat, 100 chats a month, web chat only, full builder and templates. No AI chats.
Starter$36
per month for up to 500 chats, billed annually ($45 monthly)
2 seats, 100 AI chats, web and Messenger bots, A/B tests, basic integrations such as Mailchimp. Extra chats cost $0.05 each.
Professional$88
per month for up to 2,500 chats, billed annually ($110 monthly)
3 seats, 300 AI chats, no Landbot branding, HubSpot, Salesforce, Pipedrive, webhooks and live chat support. Extra chats cost $0.05 each.
Professional WA$188
per month for up to 2,500 chats, billed annually ($210 monthly)
Professional plus one WhatsApp number at $100 a month, and 500 AI chats. Meta's message fees come on top.
BusinessCustom
Contract pricing for custom chat and AI volume, from 5 seats, one WhatsApp number, dedicated support and an uptime SLA.
Ways to pay less
Botmother
- Annual discount
Yearly billing is 17% cheaper
Botmother's pricing page lists yearly plans as 17% cheaper than paying monthly, for example $490 a year for Start against $49 a month.
- Other savings
First 2 months of Start at $22 a month
An introductory price for new users on the Start plan, applied automatically at checkout.
Landbot
- Annual discount
Save 20% with yearly billing
Landbot's pricing page says annual billing saves 20%: Starter is $36 a month billed yearly against $45 monthly, Professional $88 against $110.
Common questions
Which is cheaper, Botmother or Landbot?
As of Nov 13, 2026, Landbot is cheaper to start with: $36 a month, against $49 a month for Botmother. Botmother starts at $49 per month, billed monthly ($490 a year if billed yearly), and Landbot starts at $36 per month for up to 500 chats, billed annually ($45 monthly).
Which has a free plan, Botmother or Landbot?
As of Nov 13, 2026, both Botmother and Landbot have a free plan.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.