EZ Texting vs Mobile Text Alerts (2026): which should you pick?
As of Nov 13, 2026, EZ Texting and Mobile Text Alerts share a 2.2 GPA, neither has a free plan, and EZ Texting starts cheaper, at $20 a month against $36 a month.
Checked Oct 18, 2026 and Nov 13, 2026 · graded Oct 18, 2026 and Nov 13, 2026 by ToolGPA
They get the same grade on all five counts.
Price, platforms and features side by side. The table says where each price was read and when.
EZ Texting
SMS, MMS and RCS marketing for US and Canadian businesses
Mobile Text Alerts
SMS marketing and alerts with campaigns, a 2-way inbox and API
Which one is for you
Pick EZ Texting if
- Fits if you're a small US or Canadian business starting out with text marketing
- Works for collecting sign-ups with keywords and QR codes on posters or receipts
Look elsewhere if
- Not for you if you have customers outside the US and Canada
- Pricey if several people need logins, as each plan includes 1 user and extra seats are $10 a month
- Tight if you send picture messages, as each MMS uses 3 of your 500 credits
- Pricey if your list tops 500, since EZ Texting points you to Boost at $60 a month for the same 500 credits
- Watch out: Launch adds a $5 monthly telecom fee, and there's no free plan after the 14-day trial
Pick Mobile Text Alerts if
- Fits if you send texts to a list built by keyword or QR code
- Works for small senders who don't need the API
Look elsewhere if
- Tight if you want the API: Professional, from $500 a month
- Watch out: only the annual price is shown, with no monthly figure
- Watch out: an MMS costs 3 credits, and unused credits don't roll over on annual plans
- Pricey if you outgrow 1,000 credits: extra messages are 4 cents each
How we grade them
| 2.2GPAEZ TextingFair | 2.2GPAMobile Text AlertsFair | |
|---|---|---|
| Value for money | CLaunch is $20 a month billed yearly with 500 credits. Texting 1,000 customers needs 500 more at $0.04 each ($20), and Launch adds a $5 telecom fee, so about $45 a month. EZ Texting itself points lists over 500 to Boost at $60. Ordinary for this category. | C$36 a month on annual billing for 1,000 credits, the middle of the category. |
| Free plan and trial | CNo free plan, just a 14-day free trial of Launch. Fine for a test campaign, then you're paying. | CA 14-day trial with 50 messages and no card, and no free plan. |
| Features | CThe texting job done fully: keywords, QR codes, sign-up forms, mass and one-to-one texts, drip campaigns, a team inbox, text-to-pay links and RCS. But texting is one channel of this category, and it only works in the US and Canada. | CCampaigns, keywords, a two-way inbox and sign-up tools, with the API held back for $500 a month and up. |
| Ease of use | CNo App Store rating on record. Keywords and campaigns are simple enough, but there's a number to set up and a credit count to watch, since an MMS uses 3 credits. | CNo store rating on record, and keywords and sign-up tools need setting up. |
| Platforms and integrations | BWeb, iPhone and Android, with Zapier, HubSpot, Mailchimp, Constant Contact and an open API on every plan. Texts only reach the US and Canada, and there's no desktop app, which an A needs. | BWeb, iPhone and Android, with Zapier and a custom API; no desktop app. |
| Best for | text marketing for US and Canadian businesses | business texting sold by message credits |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: EZ Texting and Mobile Text Alerts. How we grade
Price against what you get
EZ Texting starts at $20 a month and scores 2.3 out of 4 on features, ease of use and platforms. Mobile Text Alerts starts at $36 a month and scores 2.3.
They score the same, and EZ Texting starts $16 a month lower. Of the other SMS and chat marketing tools on the chart, 2 score higher than EZ Texting for less, and 4 score higher than Mobile Text Alerts for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
At a glance
| EZ Texting | Mobile Text Alerts | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $20 per month for 500 credits, billed annually ($25 billed monthly) | $36 per month for 1,000 credits, billed annually |
| Free plan | None | None |
| Free trial | 14-day free trial of the Launch plan | 14-day free trial with 50 messages and a dedicated toll-free number; no card needed |
| Web | ||
| iOS | ||
| Android | ||
| Made by | EZ Texting | Mobile Text Alerts |
| Price read from | eztexting.com | mobile-text-alerts.com |
| Checked | Oct 18, 2026 | Nov 13, 2026 |
Worth knowing
EZ Texting
- Plan credits cover 500 texts a month: an SMS uses 1 credit and an MMS 3. Extra credits cost $0.04 on Launch down to $0.03 on Scale.
- Each plan includes one user; extra seats cost $10 a month each, and extra numbers carry their own fee.
- Works only in the United States and Canada.
- Launch adds a $5 monthly telecom fee, waived on higher plans; the FAQ says other carrier fees on 10-digit numbers are included in the plan.
Mobile Text Alerts
- The 1 SMS to the US or Canada costs 1 credit and an MMS costs 3; international rates vary.
- The API is only on Professional and above, which start at $500 a month.
- Unused messages roll over for one month on monthly plans; on annual plans they do not roll over.
- Only the annual price is shown by default; the page offers a 20% annual saving but not a monthly figure.
Key features
EZ Texting
- List building
- Unlimited contacts, keywords, QR codes, sign-up forms, click-to-text buttons, custom fields and double opt-in on every plan.
- Mass and one-to-one texts
- Personalized campaigns and individual replies, with AI Reply and AI Compose and a royalty-free Shutterstock media library for MMS.
- Scheduling and automation
- A visual campaign calendar, drip campaigns and keyword auto-replies, included on every plan.
- Team inbox and API
- A shared inbox for replies, call forwarding, reports, integrations and an open API on every plan.
- Conversion tools
- Branded contact cards, shortened links, and text-to-pay or text-to-donate links inside messages.
- RCS messages
- Branded, verified sender profiles with carousels, buttons, images and video on phones that support RCS.
Mobile Text Alerts
- Campaigns and automations
- Mass texts, message scheduling and automations, with reports and analytics, available even in the free trial.
- Subscriber sign-up tools
- Text-to-join keywords, automatic QR codes, web sign-up forms and spreadsheet import for building a list.
- Two-way inbox
- A 2-way messaging inbox for one-to-one replies, with contact grouping and unlimited groups.
- Dashboard and mobile app
- A web dashboard plus an iOS and Android app for sending and managing the account away from a desk.
- Integrations and API
- Zapier connects to 5,000-plus apps; Professional plans add API access for custom integrations.
Plans
EZ Texting
Launch$20
per month for 500 credits, billed annually ($25 billed monthly)
Suggested for up to 500 contacts. Local textable number, 1 user, extra credits $0.04 each, plus a $5 monthly telecom fee.
Boost$60
per month for 500 credits, billed annually ($75 billed monthly)
Suggested for 500 to 2,000 contacts. Local high-volume number, 1 user, extra credits $0.035 each, no telecom fee.
Scale$100
per month for 500 credits, billed annually ($125 billed monthly)
Suggested for 2,000 to 50,000 contacts. High-volume, high-speed number, onboarding specialist, extra credits $0.03 each.
Enterprise$3,000
per month for 200,000 credits
Sold through sales. Dedicated short code, extra credits $0.01 each, a success manager and priority support; setup takes 4 to 12 weeks.
Mobile Text Alerts
Core$36
per month for 1,000 credits, billed annually
Unlimited keywords and users, iMessage sending and MCP server access. Extra messages $0.04 each. Monthly price is not shown.
Professional$500
per month and up, billed annually
For up to 1 million messages a month. Adds API access, a launch specialist, branded short links and priority support.
EnterpriseCustom
For over 1 million messages a month, with a dedicated account manager, custom reporting, Slack and a 5-digit short code.
Ways to pay less
EZ Texting
- Annual discount
Save up to 20% with yearly billing
EZ Texting's pricing page says annual plans save up to 20%: Launch is $20 a month billed yearly against $25 monthly, with 6,000 credits up front.
Mobile Text Alerts
- Annual discount
20% off with annual billing
The pricing page toggle labeled Annual pricing (save 20%) shows the yearly-billed prices used here.
Common questions
Which is cheaper, EZ Texting or Mobile Text Alerts?
As of Nov 13, 2026, EZ Texting is cheaper to start with: $20 a month, against $36 a month for Mobile Text Alerts. EZ Texting starts at $20 per month for 500 credits, billed annually ($25 billed monthly), and Mobile Text Alerts starts at $36 per month for 1,000 credits, billed annually.
Which has a free plan, EZ Texting or Mobile Text Alerts?
As of Nov 13, 2026, neither EZ Texting nor Mobile Text Alerts has a free plan. Both have a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.