MessageMedia (now Sinch Engage) vs SimpleTexting (2026): which should you pick?

Pick MessageMedia (now Sinch Engage) if

• Fits if a business sends SMS campaigns to its customers
• Works for shops on Shopify or a CRM such as HubSpot

Look elsewhere if

• Pricey if you send volume: $249 a month at 10,000 texts and $799 at 40,000
• Skip it if you want a free plan, as only a 14-day trial is offered
• Tight if you need a shared inbox or roles, which start at $249
• Watch out: only monthly prices are shown, with annual savings of 16% not priced
• Watch out: it is being rebranded to Sinch Engage, and the old address redirects

Pick SimpleTexting if

• Fits if you're a small US business sending promotions and reminders by text
• Works for churches and nonprofits, with 15% off monthly plans

Look elsewhere if

• Not for you if your customers are on WhatsApp or Instagram rather than plain texts
• Pricey if your team is big, as each user past 3 costs $20 a month
• Tight if you downgrade, as rolled-over credits are lost when you do
• Watch out: a local number adds $10 a month and $4 to register, and carriers add about $0.0025 per US text
• Pricey if you want a dedicated short code, from $1,000 a month with 6 to 8 weeks to set up

MessageMedia (now Sinch Engage)

• Every plan is a monthly SMS allowance with a fixed price, so the cost climbs steeply with volume: $249 a month at 10,000 messages and $799 at 40,000.
• The pricing page shows only monthly prices; it offers a 16% saving for annual payment but does not display the yearly figures.
• The inbox, role-based access and mobile app start at the $249 Conversations plan, and the Basics plan has a single user.
• MessageMedia is being rebranded to Sinch Engage, and the old messagemedia.com address now redirects to sinch.com/engage.

SimpleTexting

• A local number adds a $10 monthly carrier fee and $4 one-time registration; carriers also charge about $0.0025 per US message, passed on without markup.
• Extra users cost $20 a month each beyond the 3 included, and extra numbers $10 a month each.
• A dedicated short code starts at $1,000 a month and takes 6 to 8 weeks to set up.
• Rollover credits are lost if you downgrade your plan.

MessageMedia (now Sinch Engage)

SMS, MMS and RCS campaigns

Send promotions and notices to a contact list, with images, GIFs and video on MMS and RCS. RCS needs the Pro plan or above.

Two-way inbox

Replies land in a shared inbox where conversations can be assigned to teammates and answered from templates. The inbox starts at the Conversations plan.

Automations and reminders

Schedule reminders and drip messages such as welcome and abandoned-cart texts. Basics includes 3 automation workflows.

WhatsApp channel

The product page lists WhatsApp campaigns alongside SMS, and HubSpot users can message over WhatsApp from there.

CRM and store integrations

Native connections to HubSpot, Salesforce, NetSuite, Shopify and Zoho, plus 19 listed integrations in all.

Subaccounts and access control

Pro and above add subaccounts so departments can work in separate spaces, with role-based permissions.

SimpleTexting

Mass texting and MMS

Send campaigns to segments of unlimited contacts, with picture messages at 3 credits each and longer 306-character texts at 2.

Two-way messaging

Customers can reply and the team answers one to one; incoming SMS replies are free and incoming MMS cost 1 credit.

Keywords, forms and pop-ups

Unlimited text-to-join keywords, plus opt-in forms and website pop-ups that add people to your list.

Auto-replies and drip campaigns

Automatic replies and scheduled sequences of texts that go out after someone joins a list.

AI Assist

A message generator that drafts campaign texts, included on every plan.

Rollover credits

On monthly plans, unused plan credits roll over to the end of the following month; yearly plans get all credits up front.

MessageMedia (now Sinch Engage)

• Basics$99

  per month for 3,000 SMS and 1 user, billed monthly

  Campaigns, scheduled sends and two-way messaging with 3 automation workflows. The price rises with the monthly SMS allowance.

• Conversations$249

  per month for 10,000 SMS and 2 users, billed monthly

  Adds shared contacts and inbox, role-based access and a mobile app.

• Pro$799

  per month for 40,000 SMS and 3 users, billed monthly

  Adds RCS messaging, single sign-on and 1 subaccount.

• Pro Plus$1,799

  per month for 100,000 SMS, billed monthly

  Adds customer success onboarding and 2 subaccounts.

• Advanced$2,399

  per month for 150,000 SMS, billed monthly

  3 subaccounts and the lowest per-message rates of the five plans. Above 150,000 messages a month, pricing is custom.

SimpleTexting

• 500 credits$23.20

  per month for 500 credits, billed annually ($29 billed monthly)

  All features, 3 users, unlimited contacts and keywords. Extra credits 5.5¢ each. An SMS uses 1 credit, a 306-character text 2 and an MMS 3.

• 1,000 credits$39.20

  per month for 1,000 credits, billed annually ($49 billed monthly)

  Same features with twice the credits; extra credits 5¢ each.

• 3,000 credits$87.20

  per month for 3,000 credits, billed annually ($109 billed monthly)

  Same features; extra credits 4¢ each. The 2,000-credit step is $63.20 billed yearly ($79 monthly).

• 7,500 credits$183.20

  per month for 7,500 credits, billed annually ($229 billed monthly)

  Same features; extra credits 3.5¢ each. The 15,000-credit step is $319.20 billed yearly ($399 monthly).

• 50,000 credits$719.20

  per month for 50,000 credits, billed annually ($899 billed monthly)

  Same features; extra credits 2¢ each. The 25,000-credit step is $439.20 billed yearly ($549 monthly).

• CustomCustom

  Plans for more than 50,000 texts a month or a dedicated short code, built with the sales team.

MessageMedia (now Sinch Engage)

• Annual discount

  Save 16% with annual payment

  The pricing page offers an annual payment option labeled as saving 16% against monthly billing.

SimpleTexting

• Annual discount

  Save 20% with yearly billing

  SimpleTexting's pricing page says yearly plans save 20% and deliver the year's credits up front: 500 credits a month is $278.40 a year against $29 a month.

• Nonprofit

  15% off for nonprofits and churches

  Nonprofits, churches and other tax-exempt organizations get 15% off any monthly plan, according to the pricing page FAQ.