Plausible vs Rybbit (2026): which should you pick?

Pick Plausible if

• Fits if you want traffic numbers without putting a cookie banner on your site
• Works for EU organizations leaving Google Analytics that want data kept in the EU

Look elsewhere if

• Skip it if you want to watch visits or follow one visitor's path
• Tight if you're on Starter, which covers one site
• Pricey if you need funnels or ecommerce revenue, which start on Business at $15.83 a month for 10k pageviews
• Watch out: there's no free hosted plan, and the free Community Edition is self-hosted, updated twice a year, with no funnels or SSO
• Pricey if traffic grows: Starter is $19 a month at 100k pageviews and $69 at 1M, and SSO is Enterprise only

Pick Rybbit if

• Fits if you want cookieless stats at a low price with the option to host it yourself
• Works for a developer who wants events and funnels without a heavy tool

Look elsewhere if

• Skip it if you want a free cloud plan, as there's only a 7-day trial
• Too light for session replay on Standard, which needs Pro at $26
• Tight if you grow: Standard stops at 5 websites and 3 team members
• Watch out: price follows monthly pageviews, and the monthly-billed prices weren't shown on the page

Plausible

• There is no free hosted plan, only a 30-day trial; the free option is the Community Edition you run yourself.
• Stats are aggregate only: there are no session recordings or per-visitor profiles.
• Funnels, ecommerce revenue attribution, custom properties and the Stats API start on Business; SSO is Enterprise only.
• Prices rise with monthly pageviews, and sites above 10M pageviews a month need a custom Enterprise quote.

Rybbit

• The cloud service has no free plan; the 7-day trial is the only free route unless you self-host.
• Price follows monthly pageviews, from 100,000 up to 50 million and beyond.
• Standard is limited to 5 websites and 3 team members, and has no session replay.
• The pricing page also offers a Monthly option; its monthly-billed prices were not shown on the page text.

Plausible

No cookies or personal data

Counts visits without cookies, persistent identifiers or cross-site tracking, so the vendor says no cookie banner or GDPR consent is needed.

One-page dashboard

Visitors, sources, pages, locations and devices on a single page, with a real-time view that updates every 30 seconds and a consolidated view of all sites.

Goals, revenue and funnels

Codeless goals for pages, file downloads, form completions and outbound links; revenue tracking, funnels and user journeys come with Business.

Search and campaign data

Connects to Google Search Console for search queries, groups UTM campaigns into channels, and shows traffic arriving from AI tools such as ChatGPT.

Lightweight script

The tracking script is much smaller than Google Analytics', with automatic scroll depth tracking and built-in bot and referrer spam filtering.

Google Analytics import

Brings in historical Google Analytics stats so older data sits beside new Plausible numbers.

Rybbit

Cookieless web analytics

Visitors, pages, referrers, locations and devices in real time, with stackable filters and UTM capture and no consent banner.

Autocapture and custom events

Clicks, form submits, outbound links and errors are captured automatically, alongside custom events with properties.

Funnels and journeys

Define conversion steps to see where visitors drop off, and follow complete user journeys through the site.

Session replay

Watch recorded sessions alongside the session timeline. Replay is included from the Pro plan, not Standard.

Web vitals and error tracking

Real-user performance metrics and captured errors sit in the same dashboard as traffic.

API and MCP server

An analytics API and an MCP server are documented, with a higher API rate limit on the Pro plan.

Plausible

• Starter$7.50

  per month for up to 10k pageviews, billed yearly ($9 billed monthly)

  One site, 3 years of data, email and Slack reports, goals and custom events. Rises with traffic: $19 a month at 100k pageviews and $69 at 1M, billed monthly.

• Growth$11.67

  per month for up to 10k pageviews, billed yearly ($14 billed monthly)

  Up to 3 sites and 3 team members, shared links, embedded dashboards and shared segments. $104 a month at 1M pageviews, billed monthly.

• Business$15.83

  per month for up to 10k pageviews, billed yearly ($19 billed monthly)

  Up to 10 sites and members, 5 years of data, funnels, ecommerce revenue, custom properties, Stats API. $139 a month at 1M pageviews, monthly.

• EnterpriseCustom

  More than 10 sites or 10M pageviews: SSO, sites API, managed proxy, scheduled raw data exports and priority support.

• Community Edition$0

  Free AGPL release you host yourself, updated twice a year. No funnels, ecommerce revenue, SSO or sites API; community support only.

Rybbit

• Standard$13

  per month for up to 100,000 pageviews, billed annually

  Up to 5 websites and 3 team members, with funnels, goals, journeys, web vitals and error tracking. 3 years of data.

• Pro$26

  per month for up to 100,000 pageviews, billed annually

  Unlimited websites and members, session replays, 5 years of data retention, higher API limit and priority support.

• EnterpriseCustom

  SSO, infinite data retention, dedicated instance or on-premise install, whitelabeling and Slack support.

Plausible

• Annual discount

  2 months free with yearly billing

  Yearly billing costs 10 times the monthly price: Starter is $90 a year instead of $108, or $7.50 a month instead of $9.

Rybbit

• Annual discount

  4 months free with annual billing

  The pricing page labels the Annual option as 4 months free compared with monthly billing.